email-campaign 
The Effective Marketer
APRIL 10, 2012
What does it take to put together a successful email campaign? Segment your list, create the email, send it out, evaluate results, repeat. Although “email marketing” is the name of the game, there are actually many pieces you have to put into play and organize in order to make the most of it. Well, not so fast.
The Effective Marketer
MARCH 9, 2010
The Effective Marketer Effectiveness is a discipline and it can be learned Home About the Effective Marketer Books Speaking Email Design Review Gallery Are you tired of what your marketing emails look like? We also spend some time talking about the emails we hated and those that could be improved.
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The Effective Marketer
MAY 24, 2012
A recent research survey, Email Marketing Industry Census 2012 , conducted by eConsultancy and sponsored by Adestra sheds some light into how email marketing is being used and trends facing email marketing as an industry. Why is email still a major force in the marketer’s arsenal? 25% use video content in their emails.
The Effective Marketer
FEBRUARY 7, 2012
For a marketer, email is possibly the most powerful medium ever created. In addition to be instantaneous and simple, it’s a personal medium that can be tailored to every person, it’s opt-in, meaning that you’re reaching an already-engaged audience and, best of all, the cost of sending each email is effectively zero. Take a Survey.
The Effective Marketer
JANUARY 13, 2011
The Effective Marketer Effectiveness is a discipline and it can be learned Home About the Effective Marketer Books Speaking Aberdeen Shows How to Do Email Marketing Right The new research report from Aberdeen Group “ Email Marketing: Customers Take it Personally ” has some very interesting insights. The lesson?
The Effective Marketer
AUGUST 2, 2010
The problem is, when a company does very well with a campaign, others come and try to copy the same formula thinking it will also yield higher numbers, but no! Leave a Reply Cancel reply Email Subscription Subscribe to the RSS feed Follow Daniel on Twitter Connect via LinkedIn Follow Me On Twitter! Like Be the first to like this post.
The Effective Marketer
JULY 13, 2011
You create a video or a campaign and everyone starts talking about it. tells in his book a personal account of how a viral marketing campaign went wrong. After creating and uploading the video to his server, which was just a regular ISP that hosted his site, Scott emailed a couple hundred people from his list about it.
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