Vidyard

SEPTEMBER 1, 2015

So without further ado: Eloqua. I tend to enjoy going after senders for making their unsubscribe processes particularly difficult.”. Automating bad processes doesn’t magically make marketing better.” Maybe you’re looking for something other than marketing automation platform instructions and processes.

Marketing Automation Services 101

Marketing Automation Services Work Management Marketing Management Marketing Automation 101

Vidyard

MARCH 9, 2017

This makes incorporating video a simple and effective addition to any modern selling strategy, helping to humanize the selling process and build better relationships with buyers. Vidyard’s integration community includes Salesforce.com, Eloqua, Marketo, HubSpot, Act-On, Adobe, Kapost, Hootsuite, ExactTarget and more.

Video Marketing 65

Video Marketing Personalization Effectiveness Salesforce.com 65

Vidyard

SEPTEMBER 2, 2015

So without further ado: Eloqua “Marketing Automation Does Not Equal Lead Nurturing…Technology will not deliver lead nurturing any more than buying lumber and nails will build a home.” Pardot “I tend to enjoy going after senders for making their unsubscribe processes particularly difficult.” Read the post.) Read the post.)

Marketing Automation Services 65

Marketing Automation Services Work Management Marketing Management Marketing Automation 65

Vidyard

NOVEMBER 2, 2017

More companies today (37 percent) use video as part of their sales conversion process, up from 25 percent last year. There has been a two-fold increase in the number of survey respondents who report using video as part of their account-based marketing (ABM) strategy. Video is Becoming More Integrated with Business Systems.

Video Marketing 75

Video Marketing Marketing Automation Services Research Account Based Marketing 75

Vidyard

MARCH 9, 2017

This makes incorporating video a simple and effective addition to any modern selling strategy, helping to humanize the selling process and build better relationships with buyers. Vidyard’s integration community includes Salesforce.com, Eloqua, Marketo, HubSpot, Act-On, Adobe, Kapost, Hootsuite, ExactTarget and more.

Video Marketing 53

Video Marketing Enterprise Management Personalization Effectiveness 53

Vidyard

APRIL 6, 2015

Previously known as Eloqua Experience, this year’s event in Las Vegas offered marketers a chance to learn from industry leading marketing teams on everything from lead scoring to video analytics, to the power of storytelling. For true Modern Marketers, the mecca of digital learning is Oracle’s annual Modern Marketing Experience.

Work Management 50

Work Management Opt-out Eloqua Storytelling 50

Vidyard

MARCH 9, 2017

This makes incorporating video a simple and effective addition to any modern selling strategy, helping to humanize the selling process and build better relationships with buyers. Vidyard’s integration community includes Salesforce.com, Eloqua, Marketo, HubSpot, Act-On, Adobe, Kapost, Hootsuite, ExactTarget and more.

Video Marketing 50

Video Marketing Enterprise Management Personalization Effectiveness 50

Vidyard

NOVEMBER 2, 2017

More companies today (37 percent) use video as part of their sales conversion process, up from 25 percent last year. The Role of Video is Expanding from Marketing to Sales There has been a two-fold increase in the number of survey respondents who report using video as part of their account-based marketing (ABM) strategy.

Video Marketing 50

Video Marketing Marketing Automation Services Research Account Based Marketing 50

Vidyard

SEPTEMBER 30, 2013

You can put your best foot forward to cultivate a role in the ‘circle of trust’ by sharing valuable content that supports the discovery process, but the real key to ramping up your rapport with the right communities is to create shareable content. We’ll offer tips, news bits, and/or executive commentary, in about a minute.

Storytelling 51

Storytelling Rules Video Marketing Paid Search Agency 51

Vidyard

NOVEMBER 14, 2016

But modern OVPs integrate with major marketing tools like Marketo, Eloqua, Act-On and HubSpot giving marketers unprecedented insights into how prospects are engaging with content, and changing the way demand generation teams react to video views.

Video Marketing 50

Video Marketing Top of Funnel Marketing Automation Services Storytelling 50

Vidyard

JULY 7, 2016

When I first started working with marketing automation in particular, Eloqua was the 800-pound gorilla, there were a few other platforms out there like Apprimo, this little company called Marketo, and HubSpot was certainly doing some great things. It can help drive the workflow processes and make engagement with customers more efficient.

Sales Management 60

Sales Management Marketing Automation Services Demand Generation Agencies Ad Building 60

Vidyard

NOVEMBER 28, 2014

Give prospects different options according to commitment level and their stage in the buying process. It was very important for Deltek to start using video throughout the sales process, but without these insights, there wasn’t an obvious way to determine a video’s effectiveness. Yah, there’s no point.

Analytics 50

Analytics Video Marketing Campaigns Lead Scoring 50

Vidyard

FEBRUARY 13, 2014

By pushing video engagement data directly into existing contact records in Eloqua, Marketo, Pardot, and Salesforce.com (just to name a few) you’re able to implement more sophisticated lead scoring and improved lead qualification all based on the video content your leads consume.

Class 51

Class Sales Management Video Marketing Salesforce.com 51

Vidyard

NOVEMBER 11, 2016

Lenovo also needed to ensure the results of this campaign made it into Eloqua, their Marketing Automation Platform. They also needed a system that integrated with Eloqua, their Marketing Automation Platform. Even conversions take 50% less time, which has shaved almost 50 days off the process.

Sales Management 111

Sales Management Top of Funnel Video Marketing Marketing Automation Services 111

Vidyard

SEPTEMBER 8, 2014

When I first joined the marketing automation world in 2010, I was excited about bringing in a more regular process for managing leads as well as more automation to handle that process. Go beyond simply knowing Marketo or Eloqua. Remember that a picture is worth a thousand words, and a process chart is worth a two-hour meeting.

Marketing Automation Services 51

Marketing Automation Services Multi-Touch Attribution Marketing Automation Process 51

Vidyard

JUNE 3, 2013

No doubt the agenda for having sales and marketing work together has never had more profile and has never been more critical in today’s buying process.

ROI 51

ROI Video Marketing Thought Leadership Lead Scoring 51

Vidyard

FEBRUARY 25, 2015

Since 60-90% of the buying process happens before your prospects put their hand up to ask for help, this is info you need to have. You can learn all about incorporating a video marketing platform like Vidyard with your Marketo and Eloqua instance. For Eloqua, this info will likely be stored in the Object Record for a particular lead.

Video Marketing 51

Video Marketing Eloqua Top of Funnel Marketing Automation Services 51

Vidyard

JULY 15, 2013

According to Eloqua research insights , the modern marketer is always balancing the art of creating compelling brand content with understanding the sophisticated, science-like data behind campaign performance. Metrics are driving the entire content marketing process and it’s now possible to attach identity to viewership.

Video Marketing 50

Video Marketing Top of Funnel Planning B2B Thought Leadership 50

Vidyard

OCTOBER 27, 2019

Twitter Online Video Distribution: The Most Important Channels Website It’s an established fact that buyers go through nearly 70% of the buying process on their own before ever talking to sales. And senders of automated emails decreased subscriber opt-outs by 75% when they incorporated videos into their emails, according to Eloqua.

Distribution 65

Distribution Paid Content Video Marketing Best Practices 65

Vidyard

OCTOBER 27, 2019

It’s an established fact that buyers go through nearly 70% of the buying process on their own before ever talking to sales. And senders of automated emails decreased subscriber opt-outs by 75% when they incorporated videos into their emails, according to Eloqua. Here are some of the best places to let your video content live.

Distribution 68

Distribution Paid Content Video Marketing Best Practices 68