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The Coming Customer Data Tsunami: 3 Predictions for 2019

DiscoverOrg

Most conversations around big data reference healthcare data, GPS/location data, data within government and education systems, financial data – all personal information at the consumer level. We don’t mind ads in our Facebook feed or Spotify playlist – as long as they’re for the same cute boots we were browsing on Instagram.

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How to recruit more talent for your social video content

Sprout Social

Tap team members with different areas of expertise to answer FAQs, peek behind the scenes and educate your audience. So I leaned on them to host educational Facebook Lives. Educational? Educate your talent A little extra work upfront goes a long way—create a resource with tips, tools or a training session for your talent.

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How Do I Create Content for the Customer Journey?

ClearVoice

Awareness stage (TOFU) : This is when your customers search for topics related to a challenge, goal or opportunity to educate themselves. The right outreach is kind of like finding an extra cherry under the second scoop of vanilla deliciousness. Here’s a sampling. The customizable combinations are endless.

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5 Brands Share Their Content Marketing Process

Content Marketing Institute

We try to listen to every signal regarding interesting topics we might cover in our blog: Twitter, Facebook, Quora, emails and, most of all, our customer support , which is usually the source with the better pulse on the situation when it comes to what users are looking for. Click To Tweet. Creating. Finalizing. LouisSlices @content101?

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50 Ways to Use Video Messaging to Make Business Personal Again

Vidyard

Now accounting for 73% of all Internet traffic and more than 25 billion daily views on Facebook, SnapChat and YouTube alone, the pace at which we’re devouring video is staggering. Product marketing: Record custom videos to educate your customer-facing teams on new product, positioning and pricing updates. Marketing Teams.

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Twitter Blurs the Line: Sorting Out Branding, Adv/PR and Marketing Opportunities

B2B Marketing Savvy

Still, content… management… and metrics drive the accountability and Twitter, Facebook and the like can be no different. An August 2009 study was just released which categorized a sample of 2000 tweets as falling into the following categories: News, Self-Promotion, Spam, Conversational, Pass-Along Value, and Pointless Babble.

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The 28 Best Influencer Marketing Tools

Webbiquity

Recent stats reported by Onalytica explain why marketers are rushing to incorporate influencer research and outreach: 84% of marketing professionals now use influencer marketing as a tactic. Here are 28 of the best tools for influencer research and outreach. Sample review: “Grouphigh is a really powerful blogger research tool.