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MEASURABLE MARKETING SEPTEMBER 16, 2011  Top Mobile Website Design Trends for 2011 This year, the explosion of mobile internet consumption has brought with it an unprecedented wave of developments in mobile website design. In just one year, the mobile web landscape has changed dramatically, and the growing popularity of HTML5 and CSS3, amongst other developments, has played a pivotal role in expanding the realm of design possibilities. Fingertip Optimization. Simplicity. | PWB MARKETING BLOG SEPTEMBER 16, 2011  21 Things to Know When Pricing a B2B Website Many factors influence the price of a website. At PWB, we like to say the cost of a website is like the cost of a bag of groceries. It depends what you put inside it. Pricing a website – whether B2B or B2C – really comes down to outlining a clear scope of work for the project. Websites can cost anywhere from a few thousand dollars to a few hundred thousand. What are the design considerations? | THE POINT SEPTEMBER 16, 2011  Why Salespeople Hate Most White Paper Leads How is it that a quality white paper on a hot topic can still generate bad leads? It’s got to be the media, right? Wrong. It’s the offer. Even a well-written white paper, by a respected author, on a hot topic of vital interest to your target audience, can still generate leads your salespeople will consider “junk.” Then your offer should have as broad appeal as possible. | B2B MARKETING TRACTION SEPTEMBER 16, 2011  A Business Writer Who Gets SEO is a Marketer’s Best Friend Tweet. Marketers who want to get found online have a dilemma: they need to write for the search engines and for the readers, their prospects. Unfortunately today I see both good writing that clearly won’t work for the search engines, and really bad writing that has keywords and phrases in all the right places but doesn’t speak to the reader. | | | | | | | |
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WRITING ON THE WEB | FRIDAY, SEPTEMBER 16, 2011 Edit Your Content: 12 Things NOT to Miss
Here’s a checklist for editing your blog content before you publish. For any content that is vitally important, i.e. sales content or articles delivered to clients, I use Barbara Feiner , a professional editor. She not only corrects errors, but evaluates for clarity and flow. But for blog posts and everyday content creation , I put on my editor’s visor, and act like a grumpy newspaper editor with a red pencil. Here’s what I look for: Language. Review for commas, semi-colons , ellipses and em dashes. The important thing is for it to read well, read clearly. Formatting. MORE >> -
FIFTH GEAR ANALYTICS | FRIDAY, SEPTEMBER 16, 2011 Meta-Data and What It Means to Social Sharing.
What do you do when you want to share something with your social networks? You click the "share buttons" and assume it will a simple task to share - with little or no effort. Only you find that it only includes the URL — and no description? Well, unless the article was really really good, I typically just click “cancel” and go about my day MORE >> -
FEARLESS COMPETITOR | FRIDAY, SEPTEMBER 16, 2011  Laugh and Learn with Find New Customers | Episode 44 – Second Thoughts
In his weekly B2B marketing show, Jeff Ogden , President of the B2B lead generation company , Find New Customers ([link] shares a key marketing take-away using wit and humor. In this episode, he explains how marketers can tell company stories – if they are well planned. Jeff Ogden ( @fearlesscomp ) is the President of the B2B lead generation consultancy Find New Customers. Find New Customers helps companies dramatically improve revenue results by transforming the way they attract, engage and win new customers. Dan McDade, Pointclear. MORE >> -
 Spam hurts. A {growtoon}.
Kacy Maxwell is guy who love his work, family and a good challenge. Follow him on Twitter @KacyTheDude. growtoons MORE >> -
BUNGALO | FRIDAY, SEPTEMBER 16, 2011 5 Secrets to a Successful CoTY Award Binder
It’s that time again, the deadline for CoTY Award Binder Submissions is 1 PM Thursday, September 29, 2011. just got off the phone with Tim Chase from NARI-MN. Here are Tim’s Secrets to making your project a winner. Tell your story. good story will stand out and is just as important as the photos. According to Tim, “The idea is to do this part really well.” ” Some companies are not wordsmiths, so they find someone to help them. Choose your words carefully. clear, compelling story can be told in few words. Choose Photos Carefully. ” 3. Check and Double-Check. MORE >>
- 4 Powerful Reasons to Start Your Corporate Blog INBLURBS | FRIDAY, SEPTEMBER 16, 2011
- 6 Ways to Capitalize on Twitter’s Promoted Tweets HUBSPOT | FRIDAY, SEPTEMBER 16, 2011
- B2B Content Marketing: Reaching the people that matter EARNEST ABOUT B2B | FRIDAY, SEPTEMBER 16, 2011
- 3 Tips to Optimize Your Lead Management System HUBSPOT | FRIDAY, SEPTEMBER 16, 2011
- Interactive Timeline of FTC Guidelines & “Disruptive Technology” Launches IT'S ALL ABOUT REVENUE | FRIDAY, SEPTEMBER 16, 2011
- INFOGRAPHIC: Measuring the ROI of Social Media CLIENT BRIDGE | FRIDAY, SEPTEMBER 16, 2011
- 4 Building Blocks to Using Content for Lead Generation LEAD VIEWS | FRIDAY, SEPTEMBER 16, 2011
- Savvy Week in Review: September 16 SAVVY B2B MARKETING | FRIDAY, SEPTEMBER 16, 2011
- Are You ‘Easy Prey’ For Aggressive Buyers? BUYER INSIGHTS | FRIDAY, SEPTEMBER 16, 2011
- Find New Customers Fan of the Month – Joe Large FEARLESS COMPETITOR | FRIDAY, SEPTEMBER 16, 2011
- The B2B Marketing Roundup: Week of September 12th - 16th | Marketri MARKETRI | FRIDAY, SEPTEMBER 16, 2011
- 8 Ways to Develop an Agile Marketing Team SALES CHALLENGER | FRIDAY, SEPTEMBER 16, 2011
- B2B Webinar Part 2 – Finish 2011 Strong: Six Funnel Focal Points to Maximize Time, Resources and Revenues B2B LEAD GENERATION BLOG | FRIDAY, SEPTEMBER 16, 2011
- Help Yourself to Help Your Clients SAZBEAN | FRIDAY, SEPTEMBER 16, 2011
- Simple Works Well in SEO BIZNOLOGY | FRIDAY, SEPTEMBER 16, 2011
- Book Club: Conversations that Win the Complex Sale MODERN B2B MARKETING | FRIDAY, SEPTEMBER 16, 2011
- Our customers say it best. LOOPFUSE | FRIDAY, SEPTEMBER 16, 2011
- Friday Wrap-Up: This Week in B2B Marketing Tips B2B LEAD BLOG | FRIDAY, SEPTEMBER 16, 2011
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