Zoominfo

AUGUST 22, 2022

This applies to all types of campaigns — from emails to display ads to content syndication. “Your company puts out products in the market to solve problems for people — which naturally begets the messaging,” says Mitchell Hanson, senior director of demand generation at ZoomInfo. Then there’s intent data.

Segmentation 130

Segmentation Ideal Customer Profiles Enterprise Management Marketing Automation Services 130

Zoominfo

FEBRUARY 8, 2022

Poor data quality leads to targeting the wrong accounts at the wrong times and in the wrong way. At ZoomInfo, we’re changing that. Today we’re introducing ZoomInfo’s MarketingOS — an account-based marketing platform designed to give marketers new ways to reach target accounts and drive qualified leads for sales. The reason?

Account Based Marketing 100

Account Based Marketing Sales Qualified Leads Zoominfo Marketing Management 100

Aberdeen

FEBRUARY 8, 2019

This week’s roundup of headlines in the intent data space explores Bill Gates predictions from 1999, a merger and acquisition, the idea of the marketing data scientist, interactive content syndication, and an emerging security and development trend that has transformative potential. . You Heard It from Bill Gates First.

Intent Data 40

Intent Data Intent Zoominfo Purchase Intent 40

Zoominfo

AUGUST 2, 2020

This data is split into three types: intent, fit, and opportunity. Intent Data. Intent data is used to discover buying signals found by tracking multiple sources. Having tons of data is great, but often aggregators have more duplicate or conflicting records as a result of using multiple sources.

Enterprise Management 245

Enterprise Management Ad brokers Work Management Marketing Management 245

Zoominfo

JULY 25, 2023

Select firmographic data points, such as industry, geography, and revenue, and demographic data points, such as job title and location to narrow down your total addressable market. Layer intent data on top of this view to find prospects in your ICP that are actively searching for your product or a similar solution.

Ideal Customer Profiles 130

Ideal Customer Profiles Lead Ranking Lead Generation Sales Management 130

Zoominfo

OCTOBER 5, 2021

If your sales and marketing teams are not aligned, it’s going to be much more difficult to hit your number,” says Mitchell Hanson, director of demand generation at ZoomInfo. ZoomInfo MarketingOS Finally, ABM with data you can trust. ZoomInfo had long struggled with warm MQLs. Get a Demo 2. Yes, calling them.)

Lead Ranking 130

Lead Ranking Marketing Qualified Leads Paid Content Top of Funnel 130

Zoominfo

SEPTEMBER 22, 2022

The original displayed the logos of 140 prominent marketing tech brands. “We’re in a time of uncertainty,” says Hussam AlMukhtar, senior director of demand generation at ZoomInfo. ZoomInfo MarketingOS Finally, ABM with data you can trust. Tools may include intent data, personalization, and chatbots.

Work Management 130

Work Management Marketing Management Budget Programs Demand Generation 130

SalesIntel

JULY 19, 2023

We are a viable, and frequently preferable, alternative to other well-known tools like ZoomInfo, Seamless, and Congism. Unlimited data access provides flexibility and ensures that sales and marketing teams can access the data they need without any restrictions. Unlike most data providers, we own our data from start to finish.

Ideal Customer Profiles 98

Ideal Customer Profiles Marketing Automation Services Bombora B2B 98

Zoominfo

APRIL 24, 2020

At ZoomInfo, data is our passion. And in that pursuit, we’ve learned data is best served with context. We know, according to ZoomInfo data, as of the end of March, most small businesses still lacked critical tools to enable team collaboration and web conferencing in remote working conditions. What is Intent Data?

Work Management 100

Work Management Marketing Management Intent Data Business 100

SalesIntel

JANUARY 12, 2023

For data to be useful, it has to be actionable. Actionable data” refers to insights being presented in a way that can be immediately used to inform business decisions. The information must be accurately presented, displayed in the right context, and positioned where those who need to see it can access it.

Ideal Customer Profiles 52

Ideal Customer Profiles Marketing Qualified Leads Marketing AI Lead Ranking 52

SalesIntel

FEBRUARY 7, 2024

B2B intent data providers can solve both problems. Buyer intent data is becoming essential to identify qualified prospects. According to an InboxInsight study, 26% of B2B marketers utilize exclusively first-party data, 19% use only third-party data, and 55% use a combination. What is Buyer Intent Data?

Intent Data 52

Intent Data Ideal Customer Profiles Intent Lead Ranking 52

SalesIntel

OCTOBER 23, 2023

Intent data has emerged as a powerful tool for sales and marketing teams, enabling them to prioritize leads and focus their efforts on the most promising opportunities. SalesIntel and ZoomInfo are prominent players in intent data solutions, offering unique approaches to harnessing buyer intent.

Intent Signal 40

Intent Signal Zoominfo Intent Bombora 40

Marketing Interactions

AUGUST 15, 2021

Do they only arrive on your site via search or a targeted display or social ad? There is a reason intent data platforms, like 6Sense and Bombora and now ZoomInfo, are gaining in popularity. There is a reason intent data platforms, like 6Sense and Bombora and now ZoomInfo, are gaining in popularity.

Marketing Qualified Leads 62

Marketing Qualified Leads Lead Ranking Sales Qualified Leads High Quality Lead 62

Hubspot

AUGUST 30, 2023

Consider AI-powered solutions like Zoominfo and Dealfront to uncover prospects that display buying signals. And Lavender, a sales writing assistant, generates personalized emails for any occasion based on buyer intent data. But drafting custom snippets is the most tedious task after prospecting. The remedy?

Marketing AI 61

Marketing AI Top of Funnel Lead Ranking Work Management 61

SalesIntel

AUGUST 16, 2023

ZoomInfo is a premier business intelligence product that combines an extensive company database with data analysis tools. Companies like ZoomInfo and DnB used to be the go-to data intelligence platforms for thousands of salespeople, marketers, and recruiters. Why Businesses Switch Over to Competitors of ZoomInfo 1.

Zoominfo 52

Zoominfo SMB Enterprise Management Ideal Customer Profiles 52

Valasys

DECEMBER 16, 2019

According to ZoomInfo, 39% of marketers stated that they have been using Facebook to converse with their audiences. As most of the popular B2B SaaS companies are advertising on Facebook, the B2B SaaS marketers want to comprehend the best digital advertising strategies for their businesses. B2B SaaS companies often have multi-channel.

Paid Search Agency 59

Paid Search Agency Facebook Ads B2B 59

Engagio

APRIL 23, 2018

Add in some predictive analytics that tell you about buyer intent. Companies like Bombora and TechTarget provide B2B intent data based on individual and company activities aggregated from across the web. How do you find others like that? You need to know who is on that buying team. So it’s time to build up your database.

Account Based Marketing 59

Account Based Marketing Ideal Customer Profiles Profiling Top of Funnel 59

SmartBug Media

DECEMBER 12, 2019

Earlier this year, Vancouver-based market intelligence company, DiscoverOrg acquired ZoomInfo for a reported $500 million. A B2B Platform Where World-Class Data Meets Groundbreaking Technology. A B2B Platform Where World-Class Data Meets Groundbreaking Technology. Sales, Marketing, and Enterprise Solutions.

Zoominfo 81

Zoominfo Marketing Automation Services Class Enterprise Management 81

Martech Advisor

NOVEMBER 15, 2019

To drive home that point, doing a LinkedIn search for people with CRM administrators in their title displayed 445,000 results” 5. Some of the more popular CRM solutions like Salesforce are incredibly powerful, but that power comes with complexity. Growth in usage of ‘top-of-funnel’ sales tech tools.

Top of Funnel 82

Top of Funnel Enterprise Management Trends Marketing Management 82

Zoominfo

FEBRUARY 8, 2022

Insight-driven sales is the way forward, and companies who act decisively on the most accurate data are the ones who will succeed. That’s why ZoomInfo couldn’t be more excited to announce RevOS , the future of go-to-market software. Now, ZoomInfo customers can access all ZoomInfo products and services using a single login identity.

Enterprise Management 100

Enterprise Management Work Management Marketing Management Software 100

SalesIntel

AUGUST 29, 2023

Accessing top-notch, human-verified data is essential, and SalesIntel is here to be your first choice as a B2B data provider. For the past few years, people have started comparing SalesIntel with the other competitors in the market – from RockectReach and LeadFuze to Seamless and ZoomInfo.

Ideal Customer Profiles 40

Ideal Customer Profiles Enterprise Management Marketing Automation Services Zoominfo 40

Zoominfo

OCTOBER 5, 2021

On the other hand, if they knew you worked at a data company, they could customize your landing page to speak to the catastrophic nature of data breaches and how their solution can help prevent them. says David Zahner, audiences lead at ZoomInfo. “If Who should I create personalized experiences for?

Marketing Websites 130

Marketing Websites Personalization Ideal Customer Profiles Paid Search Agency 130

SalesIntel

AUGUST 16, 2021

SalesIntel lets you identify and reach millions of decision-makers by providing technographic, firmographic, and buying intent data. The filters help you to target companies according to the technologies they use, company size, location, their buying intent signals, and more. Compare ZoomInfo with SalesIntel. SalesIntel.

Sales Management 52

Sales Management Top of Funnel Bombora InsideView 52

Zoominfo

FEBRUARY 23, 2018

In order to maintain an accurate and diverse database, companies must rely on many different types of data sources. Therefore, we recommend you consider and evaluate a range of data providers. ZoomInfo MarketingOS Finally, ABM with data you can trust. Get a Demo Why Do I Need A B2B Data Provider?

Enterprise Management 100

Enterprise Management Work Management Marketing Management B2B Sales 100

Metadata

JUNE 24, 2021

Have sales put the target account list together, and just run air cover for the accounts they’re reaching out to (they’re totally gonna see those display ads). You can layer any intent data you have on top of your target account list to see whether you should prioritize any accounts based on this. None of that matters.

Demand Generation 98

Demand Generation Ideal Customer Profiles Campaigns Account Based Marketing 98

Metadata

AUGUST 3, 2023

Whether you’re running ads on Facebook, LinkedIn, Google, or a display network, you have every lever imaginable to target your buyers with laser-like precision. Source this data from a few places: ZoomInfo Crunchbase Your CRM (Salesforce, HubSpot, etc.) technographic (tech stack), and intent data on top of it.

Ideal Customer Profiles 52

Ideal Customer Profiles Paid Content Advertising Channels Paid Search Agency 52

Zoominfo

JULY 16, 2020

“What we’re finding from our customers is that they’re looking for us to get more and more specific and give their sales reps point and time intelligence to make sure that they have an absolutely relevant conversation with their prospect,” explained Ned Leutz, Senior Director of Sales at ZoomInfo. Enter intent data.

Outreach 130

Outreach Webinar Metrics Ideal Customer Profiles Marketing & Strategy 130