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9 Biggest Event Trends of This Year

Marketing Insider Group

This eco-friendly approach has spilled over into the world of events, which traditionally has been a fairly wasteful industry – just think about all the plastic water bottles and catering waste, not to mention the merchandise and freebies that often get thrown away as soon as the event is over. Enhanced Personalization.

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What Is B2B Event Marketing and Why You Should Still Consider it in 2021

Oktopost

B2B event marketing has been proven to be as good as gold for this goal. . Given that, in this post, we’ll talk about: What B2B event marketing is. What are some types of event marketing. What is B2B Event Marketing? Why Is B2B Event Marketing Important? Why it’s important.

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5 Ways To Create Lasting Connections in Your Virtual Event

Marketing Insider Group

Effective networking starts with the knowledge of who’s who on the virtual event platform. Each attendee should have a unique profile on the platform that displays personal information such as their name, headshot, job title, professional industry, and relevant interests. Create User Profiles and Directory.

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Five Tips For Building a Remarkable Trade Show Booth

Webbiquity

Merchandise is always a good way to attract attention to a trade show booth. Just be sure to use the proper event hashtags and your booth number. Having an attention-grabbing display booth can completely change the experience of a trade show for a company. Provide Promotions. Conclusion.

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Event Sponsorship in 2021: What It Looks Like and How to Capitalize On It

SpotMe Blog

Merchandise. There are plenty of situations where sponsorship may be a little unrelated, but most of the time, event sponsors align with the subject matter of the event to encourage greater attendance from a wider audience. FinCon is a hybrid event for money nerds of all walks of life. Promotional. Food and beverage.

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16 Event Email Templates to Drive Attendance & Increase Engagement in 2021

SpotMe Blog

If millennials aren’t your target, here’s another stat for you: 59% of marketers say email is their biggest source of ROI. Even though email has been used in event marketing for over 40 years , it’s still quite a force. Let’s dig into the best practices, plus 16 amazing templates for event registrations. Group rates.

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Conversion, Touching the Point

Magisto

Advertising (digital, print, display, broadcast) 39% of customers say they try a business for the first time because of direct mail advertising. If you’ve ever wondered where to find new customers, direct mail marketing is the solution. Users spend on average 69% of their media time on smartphones. More than 2.5