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Guide to B2B Marketing Resources for 7 Paid Platforms

KoMarketing Associates

Another great resource is PPC Hero , which covers so much more than just AdWords and Bing. It’s updated and relevant on a variety of PPC issues and challenges. LinkedIn Ads. Marketers tend to complain about LinkedIn Advertising saying it is not user-friendly. Twitter Ads. Other great resources & hidden gems.

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How to Increase Blog Traffic (in 10 Steps)

seo.co

Use popular platforms like Facebook, LinkedIn, Twitter, and Google+ to syndicate links to your most recent posts, and frame the links in a catchy, enticing way. It will cost a bit of money up front, but with PPC management programs , you always get what you pay for: raw traffic. If not, now’s the time to outline one.

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Seven Expert Search Engine Marketing Guides

Webbiquity

SEM, paid search, PPC) is a powerful complement to SEO and an effective tactic on its own. My Best Advice on Improving Your Google & Yahoo Quality Scores by PPC Hero. Dynamic Landing Pages by PPC Hero. 6 Optimization Tips to Get Ready for the New Year by PPC Hero. Share this on LinkedIn. Share this on Bebo.

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Best Google AdWords Tips and Tactics of 2010

Webbiquity

There’s no question that paid search delivers leads, and no question that AdWords is the big dog in the PPC world. 4 Ways to Leverage Adwords Search Query Reports by PPC Blog. Including Image Ads In Your Marketing Mix by PPC Hero. Google AdWords Quality Score Factors by PPC Blog. ** 5 Stars. Share this on LinkedIn.

Adwords 100
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Closed Loop Marketing – still a long way to go

Buzz Marketing for Technology

Add in webinars and in person events, calling plans, telesales, SEO, PPC campaigns, promos, price incentives, spifs for the sales force and you have a recipe for leakage in the system that is hard to account for. Share this on Linkedin. Probably not. And can you optimize across all media? – But wait there’s more! Tweet This!

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Social Media Marketing Tips from the Experts: Rick Burnes

Webbiquity

The cost of inbound marketing (PPC, SEO, email, blogs, social media) is significantly less than the cost of traditional outbound marketing. For those new to social media, Rick recommended staring by signing up on Facebook, Twitter and LinkedIn, then working these online venues like a “cocktail party.&# Share this on del.icio.us.

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2011 B2B Marketing Trends

Webbiquity

Tactics like telemarketing, PR and PPC advertising fell predominantly into the “somewhat effective&# camp. Share this on LinkedIn. Why would otherwise highly sensible, ROI-conscious marketers spend even more money on a tactic that they don’t believe works very well? Share this on Bebo. Share this on del.icio.us.