KoMarketing Associates

JANUARY 26, 2016

As we get into 2016, here are 30 tips to help improve your B2B social media strategy: 1. I know it probably doesn’t make sense to start a B2B social media strategy post by telling you to think beyond B2B, but as Owen Fuller suggests, we must think beyond just business and think P2P (person to person). Develop a Data-Driven Strategy.

Social Media 96

Social Media Media B2B Tips 96

Adobe Experience Cloud Blog

APRIL 21, 2014

We’ve talked about Moneyball and marketing automation on the blog before , and the analogy still rings true. William Tyree, CMO of RingDNA, suggests that marketers examine historical data and start benchmarking future channels, campaigns, and sales people to your P2P index. A/B testing is a simplification of this relationship.

Allocation 48

Allocation P2P Lead Scoring Lead Ranking 48

GreenRope

JULY 1, 2014

All that talk about Facebook, LinkedIn, Twitter, and Google+ gets us all excited! Facebook Marketing: How to Build Powerful Relationships. B2B and B2C have something in common: they are both P2P. Here is the most exciting tidbit we took away: Posting about everything is posting about nothing.

Social Media 40

Social Media Media P2P Ideal Customer Profiles 40

GreenRope

JULY 1, 2014

All that talk about Facebook, LinkedIn, Twitter, and Google+ gets us all excited! Facebook Marketing: How to Build Powerful Relationships. B2B and B2C have something in common: they are both P2P. Here is the most exciting tidbit we took away: Posting about everything is posting about nothing.

Social Media 40

Social Media Media P2P Ideal Customer Profiles 40

GreenRope

JULY 1, 2014

All that talk about Facebook, LinkedIn, Twitter, and Google+ gets us all excited! Facebook Marketing: How to Build Powerful Relationships. B2B and B2C have something in common: they are both P2P. Here is the most exciting tidbit we took away: Posting about everything is posting about nothing.

Social Media 40

Social Media Media P2P Ideal Customer Profiles 40

GreenRope

JULY 1, 2014

All that talk about Facebook, LinkedIn, Twitter, and Google+ gets us all excited! Facebook Marketing: How to Build Powerful Relationships. B2B and B2C have something in common: they are both P2P. Here is the most exciting tidbit we took away: Posting about everything is posting about nothing.

Social Media 40

Social Media Media P2P Ideal Customer Profiles 40

GreenRope

JULY 1, 2014

All that talk about Facebook, LinkedIn, Twitter, and Google+ gets us all excited! Facebook Marketing: How to Build Powerful Relationships. B2B and B2C have something in common: they are both P2P. Here is the most exciting tidbit we took away: Posting about everything is posting about nothing.

Social Media 40

Social Media Media P2P Ideal Customer Profiles 40

GreenRope

JULY 1, 2014

All that talk about Facebook, LinkedIn, Twitter, and Google+ gets us all excited! Facebook Marketing: How to Build Powerful Relationships. B2B and B2C have something in common: they are both P2P. Here is the most exciting tidbit we took away: Posting about everything is posting about nothing.

Social Media 40

Social Media Media P2P Ideal Customer Profiles 40

GreenRope

JULY 1, 2014

All that talk about Facebook, LinkedIn, Twitter, and Google+ gets us all excited! Facebook Marketing: How to Build Powerful Relationships. B2B and B2C have something in common: they are both P2P. Here is the most exciting tidbit we took away: Posting about everything is posting about nothing.

Social Media 40

Social Media Media P2P Ideal Customer Profiles 40

GreenRope

JULY 1, 2014

All that talk about Facebook, LinkedIn, Twitter, and Google+ gets us all excited! Facebook Marketing: How to Build Powerful Relationships. B2B and B2C have something in common: they are both P2P. Here is the most exciting tidbit we took away: Posting about everything is posting about nothing.

Social Media 40

Social Media Media P2P Ideal Customer Profiles 40

GreenRope

JULY 1, 2014

All that talk about Facebook, LinkedIn, Twitter, and Google+ gets us all excited! Facebook Marketing: How to Build Powerful Relationships. B2B and B2C have something in common: they are both P2P. Here is the most exciting tidbit we took away: Posting about everything is posting about nothing.

Social Media 40

Social Media Media P2P Ideal Customer Profiles 40

GreenRope

JULY 1, 2014

All that talk about Facebook, LinkedIn, Twitter, and Google+ gets us all excited! Facebook Marketing: How to Build Powerful Relationships. B2B and B2C have something in common: they are both P2P. Here is the most exciting tidbit we took away: Posting about everything is posting about nothing.

Social Media 40

Social Media Media P2P Ideal Customer Profiles 40

GreenRope

JULY 1, 2014

All that talk about Facebook, LinkedIn, Twitter, and Google+ gets us all excited! Facebook Marketing: How to Build Powerful Relationships. B2B and B2C have something in common: they are both P2P. Here is the most exciting tidbit we took away: Posting about everything is posting about nothing.

Social Media 40

Social Media Media P2P Ideal Customer Profiles 40

GreenRope

JULY 1, 2014

All that talk about Facebook, LinkedIn, Twitter, and Google+ gets us all excited! Facebook Marketing: How to Build Powerful Relationships. B2B and B2C have something in common: they are both P2P. Here is the most exciting tidbit we took away: Posting about everything is posting about nothing.

Social Media 40

Social Media Media P2P Ideal Customer Profiles 40

GreenRope

JULY 1, 2014

All that talk about Facebook, LinkedIn, Twitter, and Google+ gets us all excited! Facebook Marketing: How to Build Powerful Relationships. B2B and B2C have something in common: they are both P2P. Here is the most exciting tidbit we took away: Posting about everything is posting about nothing.

Social Media 40

Social Media Media P2P Ideal Customer Profiles 40

GreenRope

JULY 1, 2014

All that talk about Facebook, LinkedIn, Twitter, and Google+ gets us all excited! Facebook Marketing: How to Build Powerful Relationships. B2B and B2C have something in common: they are both P2P. Here is the most exciting tidbit we took away: Posting about everything is posting about nothing.

Social Media 40

Social Media Media P2P Ideal Customer Profiles 40

GreenRope

JULY 1, 2014

All that talk about Facebook, LinkedIn, Twitter, and Google+ gets us all excited! Facebook Marketing: How to Build Powerful Relationships. B2B and B2C have something in common: they are both P2P. Here is the most exciting tidbit we took away: Posting about everything is posting about nothing.

Social Media 40

Social Media Media P2P Ideal Customer Profiles 40

GreenRope

JULY 1, 2014

All that talk about Facebook, LinkedIn, Twitter, and Google+ gets us all excited! Facebook Marketing: How to Build Powerful Relationships. B2B and B2C have something in common: they are both P2P. Here is the most exciting tidbit we took away: Posting about everything is posting about nothing.

Social Media 40

Social Media Media P2P Ideal Customer Profiles 40

GreenRope

JULY 1, 2014

All that talk about Facebook, LinkedIn, Twitter, and Google+ gets us all excited! Facebook Marketing: How to Build Powerful Relationships. B2B and B2C have something in common: they are both P2P. Here is the most exciting tidbit we took away: Posting about everything is posting about nothing.

Social Media 40

Social Media Media P2P Ideal Customer Profiles 40

GreenRope

JULY 1, 2014

All that talk about Facebook, LinkedIn, Twitter, and Google+ gets us all excited! Facebook Marketing: How to Build Powerful Relationships. B2B and B2C have something in common: they are both P2P. Here is the most exciting tidbit we took away: Posting about everything is posting about nothing.

Social Media 40

Social Media Media P2P Ideal Customer Profiles 40

GreenRope

JULY 1, 2014

All that talk about Facebook, LinkedIn, Twitter, and Google+ gets us all excited! Facebook Marketing: How to Build Powerful Relationships. B2B and B2C have something in common: they are both P2P. Here is the most exciting tidbit we took away: Posting about everything is posting about nothing.

Social Media 40

Social Media Media P2P Ideal Customer Profiles 40

GreenRope

JULY 1, 2014

All that talk about Facebook, LinkedIn, Twitter, and Google+ gets us all excited! Facebook Marketing: How to Build Powerful Relationships. B2B and B2C have something in common: they are both P2P. Here is the most exciting tidbit we took away: Posting about everything is posting about nothing.

Social Media 40

Social Media Media P2P Ideal Customer Profiles 40

GreenRope

JULY 1, 2014

All that talk about Facebook, LinkedIn, Twitter, and Google+ gets us all excited! Facebook Marketing: How to Build Powerful Relationships. B2B and B2C have something in common: they are both P2P. Here is the most exciting tidbit we took away: Posting about everything is posting about nothing.

Social Media 40

Social Media Media P2P Ideal Customer Profiles 40

GreenRope

JULY 1, 2014

All that talk about Facebook, LinkedIn, Twitter, and Google+ gets us all excited! Facebook Marketing: How to Build Powerful Relationships. B2B and B2C have something in common: they are both P2P. Here is the most exciting tidbit we took away: Posting about everything is posting about nothing.

Social Media 40

Social Media Media P2P Ideal Customer Profiles 40

GreenRope

JULY 1, 2014

All that talk about Facebook, LinkedIn, Twitter, and Google+ gets us all excited! Facebook Marketing: How to Build Powerful Relationships. B2B and B2C have something in common: they are both P2P. Here is the most exciting tidbit we took away: Posting about everything is posting about nothing.

Social Media 40

Social Media Media P2P Ideal Customer Profiles 40

GreenRope

JULY 1, 2014

All that talk about Facebook, LinkedIn, Twitter, and Google+ gets us all excited! Facebook Marketing: How to Build Powerful Relationships. B2B and B2C have something in common: they are both P2P. Here is the most exciting tidbit we took away: Posting about everything is posting about nothing.

Social Media 40

Social Media Media P2P Ideal Customer Profiles 40

GreenRope

JULY 1, 2014

All that talk about Facebook, LinkedIn, Twitter, and Google+ gets us all excited! Facebook Marketing: How to Build Powerful Relationships. B2B and B2C have something in common: they are both P2P. Here is the most exciting tidbit we took away: Posting about everything is posting about nothing.

Social Media 40

Social Media Media P2P Ideal Customer Profiles 40

GreenRope

JULY 1, 2014

All that talk about Facebook, LinkedIn, Twitter, and Google+ gets us all excited! Facebook Marketing: How to Build Powerful Relationships. B2B and B2C have something in common: they are both P2P. Here is the most exciting tidbit we took away: Posting about everything is posting about nothing.

Social Media 40

Social Media Media P2P Ideal Customer Profiles 40

GreenRope

JULY 1, 2014

All that talk about Facebook, LinkedIn, Twitter, and Google+ gets us all excited! Facebook Marketing: How to Build Powerful Relationships. B2B and B2C have something in common: they are both P2P. Here is the most exciting tidbit we took away: Posting about everything is posting about nothing.

Social Media 40

Social Media Media P2P Ideal Customer Profiles 40

GreenRope

JULY 1, 2014

All that talk about Facebook, LinkedIn, Twitter, and Google+ gets us all excited! Facebook Marketing: How to Build Powerful Relationships. B2B and B2C have something in common: they are both P2P. Here is the most exciting tidbit we took away: Posting about everything is posting about nothing.

Social Media 40

Social Media Media P2P Ideal Customer Profiles 40

Directive Agency

JUNE 24, 2019

First off, we talk about how to start a career in something you know nothing about. We also talk about the future of SEO, and here’s a hint, it’s about the people. In college, I was crazy about March Madness. Let’s talk about this. Cyrus Shepard : I’m good, thanks for having me.

Work Management 40

Work Management Planning Marketing Management Peer-to-peer 40

Directive Agency

JUNE 24, 2019

First off, we talk about how to start a career in something you know nothing about. We also talk about the future of SEO, and here’s a hint, it’s about the people. In college, I was crazy about March Madness. Let’s talk about this. Cyrus Shepard : I’m good, thanks for having me.

Work Management 40

Work Management Planning Marketing Management Peer-to-peer 40

Marketing Insider Group

JANUARY 2, 2013

In this post I’ll cover why content marketing is so important today and I will provide some practical advice about how to be good at content marketing. By the time a customer reaches out so a sales person their purchase decision is almost 60% complete , often having already made their mind about what they will buy. Be personal.

Marketing & Strategy 100

Marketing & Strategy Marketing Strategy Webinar Metrics Content Marketing 100

Directive Agency

JULY 15, 2019

It can help you find what kind of content to write, what keywords you should rank for, how many links you have, how authoritative your site is. Speaking with Tim was a pure delight because first of all, he’s a great guy, but he’s also so knowledgeable about SEO and marketing in general. So we talked about the future of SEO.

SEO 40

SEO Paid Content Budget Programs Tools 40

Directive Agency

JULY 8, 2019

Ethan’s on a mission to rehumanize communication through video, and really, BombBomb, which is the company where he’s the Vice President of Marketing, is striving to help customers and businesses connect with each other on a much more human level. We also talk about scaling that effort, which might be kind of a difficult thing.

Video Marketing 40

Video Marketing Marketing Strategy Marketing & Strategy Webinar Metrics 40

Directive Agency

JULY 8, 2019

Ethan’s on a mission to rehumanize communication through video, and really, BombBomb, which is the company where he’s the Vice President of Marketing, is striving to help customers and businesses connect with each other on a much more human level. We also talk about scaling that effort, which might be kind of a difficult thing.

Video Marketing 40

Video Marketing Marketing Strategy Marketing & Strategy Webinar Metrics 40

Directive Agency

JUNE 18, 2019

Now, Joel was asked to come on the show because he actually is responsible for helping us at Directi ve with our copy on the new website design that we did, and it really became apparent very quickly that this guy knows what he’s talking about. He knows what kind of copy converts and speaks to people. So, check those things out.

Copywriting 40

Copywriting Paid Search Agency Planning Advertising Agencies 40