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5 Things You Need to Know About Google’s Mobile Changes

Convince & Convert

The misinterpretations surrounding Google’s April 21 algorithm updates resulted in panic in the tech and business communities last week. There are two major changes at play in Google’s recent move to favor mobile: First, Google will adjust its search results order to favor mobile-friendly sites. There Is No Cause for Panic.

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Best Random but Interesting Posts, Articles and Resources of 2009

Webbiquity

Link to a specific part of a YouTube video by Matt Cutts. A short but helpful post on how to deep link to a specific point in any YouTube video by minute and second. 25 Free Social Media Marketing & SEO Ebooks, White Papers + Other Downloads by SEOptimise. ** 5 Stars.

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Google Ads Strategies That Will Increase Conversions and Improve Your ROI

Single Grain

Google Ads has emerged as one of the most effective platforms for maximizing a brand’s online presence and reaching potential customers in the current digital landscape. But what if you’re new to Google Ads strategies? How do you know which Google Ads strategy works best? Work With Us Do Google Ads Strategies Still Work?

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Mobilegeddon – Where Do You Stand a Month After the Roll Out?

LeadSquared

It’s almost a month since the Google mobile friendly update first rolled out, and at a glance, it’s effect has proved to be nowhere near what was predicted. If mobile traffic is important to you, and you haven’t done anything about it, well, Google or no Google, you are losing important business opportunities.

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Personalized Search: How to Optimize For Search Personalization

seo.co

As an example, when Hummingbird broke onto the scene in 2013 , it completely changed how Google “understood” search queries, shifting its focus on keywords to a semantic deciphering of user intent. Google is adept at delivering a list of results based on what companies or facilities are around your “current” location.

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Enterprise SEO Software: How to Choose the Best SEO Platform for Large Sites

Single Grain

It is not easy to manage a site consisting of several thousand pages or to track the performance of hundreds of keywords. If you are auditing a massive site or building links for a large enterprise, every SEO task comes with its own set of challenges. Keyword research. Link acquisition. 3) Discovering the Right Keywords.

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7 Things to Know Before You Run an App Install Ad Campaign

Hubspot

million apps are on both the App Store and Google Play. That means people discover an application after they search for a related keyword or brand search, look at top apps per category, or get a tip to download the app through an app store’s featured recommendations. A whopping 1.4