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Content Curation vs. Creation: Finding the Right Balance

Scoop.it

Add to that the option to choose between content creation and content curation and it’s no wonder even expert marketers are left feeling somewhat lost. Content curation is convenient and easy, but content creation tends to be more personal and reach your specific audience with more effect. Creating awesome content can be quite tough.

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How to Measure If Your Content Curation Is Successful

Scoop.it

Do you want to know if your content curation strategy is successful? Today, I want to show you how you can use content curation to improve your content marketing strategy and grow your business. We will start by defining content curation and sharing a few examples so you can see how it works. What is Content Curation?

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6 Tools to Fine-Tune Your Social Media Advertising Strategy

Convince & Convert

Apart from the obvious tools (like Facebook and Tweet/Analytics), here are five tools to help you come up with new social media advertising tactics: 1. ChatGPT: Fine-tune your copy and targeting ChatGPT is a tool you can use pretty much for anything, including improving your social media advertising campaigns.

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10 best influencer marketing tools you need in 2022

Sprout Social

Today, there are now several influencer marketing tools out there to help speed up every step of the process. In this article, we’ve compiled a list of the best influencer marketing tools to get you started. Influencer marketing tools for social listening. Influencer marketing tools for identification.

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Content curation for communication teams: your guide for external audiences

Scoop.it

We talk a lot about content curation and how it can help companies thrive in their industries. We often focus on helping marketers discover and curate the best content possible, as well as on enabling team leaders and executives to drive employee advocacy. But those aren’t the only roles that can benefit from content curation.

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Top 6 Social Media Marketing Tools for Small Businesses

TrustRadius Marketing

A good social media marketing tool can help you quickly make strong social media content. A social media marketing tool will allow you to access all your social media accounts in one place. Below is a quick overview of the 6 tools we have chosen, before an in-depth exploration. Enter, social media marketing software.

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UK fashion influencers redefining style

Sprout Social

Whether it’s a try-on haul on YouTube, a styling video on TikTok or a #HighStreet fit check on Instagram, fashion influencers have an impact on how the world showcases their self-expression through clothing. With mouse clicks, animated expressions and NPC-like talk tracks, she feels like she’s a video game character.