Porch Group Media

JANUARY 14, 2023

In a survey by Campaign Monitor, marketers were asked about their top goals and biggest challenges for their email marketing strategies – 38% said improving email personalization was their number one goal , and 36% of marketers listed email personalization as their biggest challenge.

Email Campaigns 98

Email Campaigns Personalization Campaigns Marketing & Strategy 98

Outbrain

JULY 26, 2022

According to a recent survey , 49% of consumers would be comfortable buying a car via a direct-to-consumer experience, 44% would buy online with a curbside pickup from a retailer or dealer, and 24% are willing to test drive virtually! According to Forrester, people consume an average of 11.4 pieces of content before purchasing a car.

Advertising Agencies 26

Advertising Agencies Advertisements Advertising Paid Search Agency 26

Hubspot

MAY 16, 2017

At Socedo , our nurture emails get a 1% CTR on average. A 2% CTR is now considered "good". According to Forrester's Business Technographics Survey in 2016 , buyers use 15 vehicles during the Discover stage. At this point, simply turning up the volume doesn't work anymore.

Intent Data 69

Intent Data Intent Lead Ranking Campaigns 69

Marketing Insider Group

FEBRUARY 5, 2024

Martech) Digital marketing accounts for nearly 60% of marketing spending, as per the AMA’s 2021 CMO survey. MarketingEvolution) 37% of respondents in Gartner’s survey find manual data gathering a hindrance to team effectiveness. Media Post) Welcome emails have the highest open rates (91.43%) and an average CTR of 26.9%.

Paid Content 219

Paid Content Stats Marketing Budget Webinar Metrics 219

Marketing Insider Group

SEPTEMBER 14, 2020

On average, Google image results have a CTR of 0.21%, however it varies extensively by industry. Wyzowl conducted a survey for marketers who had hosted or taken part in a webinar. According to a Databox survey, SEO was considered better than PPC for driving sales by 70% of respondents. Forrester ). (Jumpshot). Statista ).

Stats 267

Stats Webinar Metrics Marketing Strategy Marketing & Strategy 267

Televerde

OCTOBER 30, 2019

Here’s a fun one for you: In survey after survey, marketing is listed as one of the least valuable professions to humanity, scraping the bottom alongside politicians and civil servants. trillion each year from competitors that don’t, according to Forrester. Forrester, 2017). (Curata, 2019). CampaignLive, 2019).

Paid Content 45

Paid Content Statistics B2B Marketing Peer-to-peer 45

Engagio

OCTOBER 13, 2020

And The Pacific Crest SaaS Survey (now KeyBank SaaS Survey ) found that the fastest-growing companies get disproportionately more of their new annual contract value (ACV) from upsells. response rate (according to InfoTrends), while account-based advertising has its own limitations: Average CTR of display ads is 0.1%.

Sales Management 126

Sales Management Ideal Customer Profiles Top of Funnel Multi-Touch Attribution 126