Vidyard

NOVEMBER 13, 2019

Video Marketing: The B2B Storyteller 2. Video Marketing: The B2B Storyteller. The Storyteller understands that creative storytelling isn’t just for Hollywood. “ Skyping in Space ” by NetMotion Wireless is the ultimate example of show don’t tell storytelling by a B2B brand. Contents 1.

Video Marketing 117

Video Marketing Demand Generation Agencies Paid Search Agency Advertising Agencies 117

Content Standard

JULY 28, 2016

Some started doing content strategy workshops that followed the same agenda ours did, and some copied our websites and marketing. Our competitors looked more and more like us every day, and it was becoming harder to differentiate in the marketplace. How would we teach our contributors and creatives to be great storytellers?

Storytelling 40

Storytelling Paid Search Agency Enterprise Management Companies 40

ANNUITAS

FEBRUARY 11, 2014

So, I work with companies (mostly larger enterprises) to both conduct workshops on Content Marketing, as well as lead consulting and advisory services for helping enterprises operationalize the practice of content marketing. And the Diary of Anais Nin is just a wonderful inspiration for a creative life more generally.

Enterprise Management 100

Enterprise Management Content Storytelling Paid Search Agency 100

Hubspot

FEBRUARY 22, 2017

Here's a reality check: they may be reading (or, more accurately, skimming) a dozen or more responses, most of them badly written, few of them with any differentiating qualities. Ad agencies deliver value to their clients predominantly through intangible services like strategy, planning and creative development.

RFP 69

RFP Paid Search Agency Advertising Agencies Marketing Proposals 69

Vidyard

NOVEMBER 13, 2019

Video Marketing: The B2B Storyteller 2. The Video Mastery Award: Winner and Runners Up Video Marketing: The B2B Storyteller The Storyteller understands that creative storytelling isn’t just for Hollywood. The four finalists showcased a wide range of approaches to creative B2B storytelling. Contents 1.

Video Marketing 65

Video Marketing Demand Generation Agencies Paid Search Agency Advertising Agencies 65

Vidyard

NOVEMBER 13, 2019

Video Marketing: The B2B Storyteller 2. Video Marketing: The B2B Storyteller. The Storyteller understands that creative storytelling isn’t just for Hollywood. “ Skyping in Space ” by NetMotion Software is the ultimate example of show don’t tell storytelling by a B2B brand. Contents 1.

Video Marketing 50

Video Marketing Demand Generation Agencies Paid Search Agency Advertising Agencies 50

Optinmonster

MARCH 13, 2024

With all the noise and competition around you, finding new and creative ways to capture your audience’s attention can be extraordinarily challenging. The key differentiator is visual storytelling. Use a character in your video to make your storytelling more effective.

Paid Content 131

Paid Content Marketing Analytics Tools Lead Ranking Sales Qualified Leads 131

Outbrain

AUGUST 8, 2019

With over 75 seminars and workshops focusing on the future of advertising, there was great debate and discussion around storytelling, content, data, brand purpose, and more. Brands must focus on getting good at storytelling but work with ‘mathmen’ to make sure their ads are seen and delivered to the right user at the right time.

Advertising Agencies 5

Advertising Agencies Advertisements Advertising Mobile Advertising 5

Martech Advisor

JANUARY 9, 2020

A 2013 Walker study predicted that by the year 2020, customer experience will outdo price and product as the key brand differentiator. Develop better listeners and encourage storytelling. allow brands to explore storytelling to connect with their customers and prospects online as well.

Webinar Metrics 111

Webinar Metrics Marketing & Strategy Word of Mouth Touchpoints 111

Webbiquity

MAY 23, 2017

The campaign scored high on relevance and impact as it creatively captured the attention of the audience in a cluttered marketing environment for security software. With enviable presence on all prominent social networks, GE’s social strategy across platforms is just as creative as its diverse suite of products.

B2B Marketing 257

B2B Marketing Marketing Strategy Marketing & Strategy B2B 257

Contently

OCTOBER 11, 2016

Immigrants to content marketing from the journalism world push for more editorial content, emphasizing quality and creative, while those with backgrounds in marketing tend to focus on the tactics, numbers, and optimization to meet client goals. Know your differentiators. There’s no question that I’m in the former camp.

Planning 60

Planning Aggregators Differentiation Storytelling 60

Top Rank Marketing

SEPTEMBER 18, 2023

As chief content officer at MarketingProfs, Ann is renowned for her expertise in B2B marketing and her ability to connect with audiences through the art of storytelling. We’re just getting started really, with all the plug-ins and add-ons and things that really can help optimize tasks and creativity. It’s over.

B2B Marketing 141

B2B Marketing Marketing AI Work Management B2B 141

Circle Studio

AUGUST 13, 2020

Whether speaking at a conference, making a new business pitch, meeting with a client, or hosting a webinar, presentations can be a true differentiator—for better or worse. The best presenters in the world are also incredible storytellers. Presentations play an important role in marketing and business development.

Effectiveness 141

Effectiveness Act-On Webinar Metrics Statistics 141

Brandpoint

SEPTEMBER 19, 2023

In this post, we’ll go over the creative and business reasons why using this planning tool is so important, as well as tips and strategies for getting the most out of your prep work sessions. Why should you use a holiday and editorial calendar? Enhanced storytelling. Strategies and items to consider: Storytelling.

PR 62

PR Planning Allocation Budget Programs 62

Sprout Social

NOVEMBER 15, 2021

To help you quickly differentiate between the two, we’ve marked all paid resources with an asterisk (*). Packed with insightful lessons on grammar, storytelling and crafting compelling copy, this book is an essential addition to any marketer’s bookshelf. Design and creative resources. Social media marketing resources.

Resources 89

Resources Social Marketing Planning Marketing Analytics Tools 89

Marketing Insider Group

OCTOBER 19, 2015

Doug Kessler is Creative Director & Co-founder of Velocity Partners . I base this on seeing the type and knowledge level of the people attending our content marketing workshops in the U.S. In 2016, I believe that content marketers will move beyond storytelling into story creation through experiences. Jason Miller.

Top of Funnel 150

Top of Funnel Work Management Marketing Management Content Marketing 150