Remove CPC Remove Hubspot Remove Long Tail Marketing Remove Service
article thumbnail

How to Identify Long-Tail Keywords to Fuel Your PPC Strategy

Hubspot

For any company running a successful PPC campaign , long-tail keywords are likely already a part of the strategy. “Long-tail keywords” are typically defined as search queries that contain 3 or more keywords. Why Is Bidding on Long-Tail Keywords a Good Idea?

article thumbnail

7 Ways SEO & PPC Can Work Together in 2021

Hubspot

Since Nextiva is mentioned positively and has excellent reviews on GetVoIP's listing page, this is a strategic chess move which is part of the surround sound search marketing playbook, coined by Irina Nica from HubSpot. HubSpot pioneered the buyer's journey in B2B before it was a big thing. Google shopping results. Knowledge cards.

PPC 101
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Want More Traffic to Your Website? Try These 5 Tools & Tips

Hubspot

Looking through the websites blog content, we could see a lot of posts had very little content and had large ads for their services. HubSpot customers can use the Keyword Tool do just that. You can sort keywords by ranking, conversion, and long tail opportunities to uncover which keywords you should prioritise.

article thumbnail

35 Content Marketing Tools To Drive Your Content Marketing Success

Marketing Insider Group

Keyword Tool gives you 750+ long-tail keyword suggestions based on the term you search for. With a Pro account, you’ll also get additional insights into the search volume, CPC and AdWords competition for the keywords you search. Some other options include Drupal, Magnolia, Hubspot, Adobe, Sitecore and Episerver / Optimizely.

article thumbnail

How to Optimize Your Google Shopping Data Feed

Hubspot

The following article is a guest post by David Weichel of CPC Strategy. To learn more about CPC Strategy register for the upcoming webinar entitled "How To Promote Your Products On Google" presented by CPC Strategy's CEO, Rick Backus, and HubSpot. Connect with HubSpot : ResellerRatings.com. Epinions.com.

article thumbnail

How to Use Social Media Data to Improve Paid Search Campaigns

Hubspot

Look for terms people use when referring to your products, brand, or services that aren’t being used in your PPC program. These keywords can often be a very rich source of additional traffic that can be bought at a much lower cost-per-click (CPC). Connect with HubSpot : Demographics.

article thumbnail

The 10 Best Keyword Research Tools to Find the Right Keywords for SEO

Hubspot

Let's get right down to it: The key to successful SEO is concentrating on long-tail keywords. The good news is that choosing the right long-tail keywords for your website pages is actually a fairly simple process -- one that's made all the more simple and quick when you use the right tools to perform your keyword research.

Keywords 101