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The 4 Best Mobile Platforms For Your Marketing Strategy

Unbounce

A mobile ad platform is a network where you can publish digital ads that display on mobile websites and apps. Most of these platforms let you choose from pricing models like cost per mille/impression (CPM) and cost per click (CPC). What Are Mobile Ad Platforms? The Top 4 Mobile Ad Platforms.

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Why we care about adtech: The complete guide

Martech

Programmatic ad-buying makes decisions regarding the placement and buying of ads using AI and real-time bidding (RTB) for online display, mobile, and video campaigns. SSPs are similar to their demand-side counterparts, but instead, they are designed for publishers to sell ad impressions at the highest CPM (cost-per-thousand impressions).

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Premium Brand Sells for Media Companies on RebelMouse

RebelMouse

Custom Sponsor Landing Pages Build a custom brand page that aggregates all content that is created and curated for the brand you're working with. How to Price It Media companies normally combine a mix of creative services fees and/or a high CPM for the impressions associated with views.

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Premium Brand Sells for Media Companies on RebelMouse

RebelMouse

Custom Sponsor Landing Pages Build a custom brand page that aggregates all content that is created and curated for the brand you're working with. How to Price It Media companies normally combine a mix of creative services fees and/or a high CPM for the impressions associated with views.

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Search retargeting: Setup, optimization, & best practices

Choozle

Expand your search strategy to display advertising with search retargeting (also known as search targeting) through specialized data partners, including Cross Pixel, Datonics, and others. It curates targetable audiences based on previous online searches. Cross Pixel offers an option of two-hour audiences for a CPM of $3.00.

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Best Programmatic Advertising Agency: Top 6 Choices for 2022

Single Grain

We've curated this list of the top 6 programmatic ad agencies to make it easier for you to choose a reputable one. A programmatic advertising agency consists of specialized online marketing professionals who manage several programmatic display marketing ad platforms. Running retargeting campaigns based on target demographics.

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What Is an Ad Network? Definition, Types, and Examples

Martech Advisor

An ad network is defined as a mediator between publishers and advertisers, to curate a large repository of ad inventory from publishers and sell it to advertisers. Let’s understand what an ad network is, the different kinds of ad networks, display ads vs. native ads, and the best ad networks in the market. Viewable CPM (vCPM).