Optinmonster

SEPTEMBER 30, 2022

It Should Create Urgency. A sense of urgency in your email subject line can motivate prospects to click on it. Otherwise, they might put that email aside for later, and you will miss an opportunity. Making your subject line seem time-sensitive is an effective tool to draw attention and increase the open rate.

Urgency Marketing 88

Urgency Marketing Open Rate Case Studies Click Rate 88

PureB2B

JANUARY 23, 2017

An essential aspect of nurturing new sales leads is email marketing. It’s a strategy that allows you to reach out to your prospects on a more personal level with relevant content. According to a report by Salesforce , 49% of marketers claim that email is directly linked to the success of their business efforts.

Email Marketing 106

Email Marketing Planning Brand Identity Branding 106

Roketto

APRIL 3, 2018

What they do after they see it in their inbox depends on how good you are at encouraging them to click on to see what’s in the email. Learn About the Top Marketing Strategies in 2018. Aren’t sure where to start when it comes to email marketing? Continue reading to learn some key email marketing best practices.

Newsletter 93

Newsletter Email Marketing Practices Best Practices 93

PureB2B

JANUARY 23, 2017

An essential aspect of nurturing new sales leads is email marketing. It’s a strategy that allows you to reach out to your prospects on a more personal level with relevant content. According to a report by Salesforce , 49% of marketers claim that email is directly linked to the success of their business efforts.

Email Marketing 62

Email Marketing Brand Identity Branding Planning 62

Martech Advisor

JANUARY 15, 2020

Despite the growth in the number of information sharing channels, email marketing is still regarded as the best laser focus tool to approach prospective parties and clientele. Read on to get the recommendations by Morris Edwards, Web developer & Marketing Strategist,Awebstar. Best time to Send Email Campaigns.

Response Rate 98

Response Rate Email Marketing Urgency Marketing Open Rate 98

Roketto

APRIL 3, 2018

What they do after they see it in their inbox depends on how good you are at encouraging them to click on to see what’s in the email. Learn About the Top Marketing Strategies in 2018. Aren’t sure where to start when it comes to email marketing? Continue reading to learn some key email marketing best practices.

Newsletter 64

Newsletter Email Marketing Practices Best Practices 64

SnapApp

MARCH 16, 2016

The average consumer receives 416 commercial emails a month — that’s before personal and work-related emails. . Among marketers, there’s growing competition to capture the attention of your audience. Instead of covering up the nature of the email in the subject line, they asked me to give them feedback in a cordial, human way.

B2B Thought Leadership 48

B2B Thought Leadership Urgency Marketing Thought Leadership Click Rate 48

SnapApp

MARCH 17, 2016

The average consumer receives 416 commercial emails a month — that’s before personal and work-related emails. Among marketers, there’s growing competition to capture the attention of your audience. External surveys usually receive a 10-15% response rate , leaving much room for improvement.

B2B Thought Leadership 48

B2B Thought Leadership Urgency Marketing Thought Leadership Click Rate 48

Optinmonster

NOVEMBER 27, 2023

As a marketing copywriter, there’s nothing worse than staring at a blank screen when a deadline’s looming. Coming up with new ideas every day is a challenge, whether you’re writing email campaigns, social media posts, website copy, or any other marketing copy. So how can you get some new ideas, fast?

Copywriting 110

Copywriting Template Work Management Marketing Management 110

Martech

JANUARY 13, 2022

Marketo is perhaps one of the best-known marketing automation platforms for marketers. Since then it has been integrated into San Jose, California-based Abobe’s suite of marketing software. Marketing analytics to prove and improve business impact. Predictive content ensures best fit assets are presented.

Marketo 126

Marketo Marketing Automation Services Enterprise Management Marketing Management 126

Albacross

NOVEMBER 13, 2018

Not 100% sure what cold emails are? These are basically emails that you send to people whom you aren’t connected to. If you’re a marketer, for example, you might use cold emails to find companies to partner with you on a marketing campaign. Tips to improve your cold emails. Pretty insane, huh?

Lead Scoring 67

Lead Scoring Lead Ranking Advertising Agencies PPC 67

SmartBug Media

SEPTEMBER 25, 2020

For the first year ever the entire SmartBug team was able to attend the conference allowing us to not just consume amazing content but also create it ourselves. With so many great content we still weren’t able to attend everything live (thank goodness Power Pass Holders can access the sessions for the next year!). Ungated Content. -AJ

Demand 69

Demand Industry CMS Top of Funnel B2B Thought Leadership 69

Single Grain

AUGUST 27, 2019

But people who do are still generating incredible results through cold emails. They’re the people who know that email delivers the highest ROI for marketers – even higher than social, paid search and affiliate marketing: They know that with email marketing : For every $1 spent, email generates $32 in ROI.

Open Rate 103

Open Rate Work Management Click Rate Paid Search Agency 103

Single Grain

JANUARY 15, 2020

Channels like social media, email, SEO and PPC play a vital role in bringing in a constant flow of prospects, as the following statistics show: 61% of marketers say generating traffic and leads is their top challenge. 27% of marketers have reported below-average CPLs (cost-per-lead) for both social media and email marketing.

Lead Generation 132

Lead Generation Social Media Top of Funnel Lead Ranking 132

Outbrain

JULY 17, 2022

A recent analysis projects online marketing efforts will reach $860.8 billion in global revenue by 2026, with a compound annual growth rate of 14.9%. According to a 2021 State of Marketing Report , most surveyed marketers rate lead generation as their number-one priority for the next 12 months.

Online Lead Generation 37

Online Lead Generation Lead Generation Lead Scoring Lead Ranking 37

Marketing Interactions

MAY 23, 2018

As B2B marketers sprint forward, full of anticipation and excitement to help our companies grow and thrive based on the success of our customers, there are a few content marketing insights, 11 actually, that CMOs wish all marketers knew. I’ve been a marketer for a very long time. Some of these may sound familiar.

Planning 118

Planning Paid Search Agency Content Marketing Marketing & Strategy 118