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Welcoming Maria Thomas as Buffer’s Chief Product Officer

Buffer

In July, we shared that we were looking for a product leader to help us take Buffer forward in our next phase. After speaking to an incredible group of talented folks in product, I’m happy to share that Maria Thomas has joined us as our new Chief Product Officer. Maria also spent seven years building products for SMBs at Intuit.

CPO 94
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How to find and win your first 10 B2B customers

Lenny's Newsletter

Each week I tackle reader questions about building product, driving growth, and accelerating your career. 👋 Hey, I’m Lenny and welcome to a 🔒 subscriber-only edition 🔒 of my weekly newsletter. Art by Natalie Harney. Let’s jump right into it. That’s why they work.

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How to identify your ideal customer profile (ICP)

Lenny's Newsletter

Each week I tackle reader questions about building product, driving growth, and accelerating your career. community) Try to get super -specific and super -narrow with your ICP. 👋 Hey, I’m Lenny and welcome to a 🔒 subscriber-only edition 🔒 of my weekly newsletter. Art by Natalie Harney.

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How brands should react to market slowdowns

Martech

Test different products or lines within the brand and play with offers or incentives to help find your audience and gauge their willingness to spend. Storytelling, brand values and community building can be strong strategies. This will depend on the product/service and how creative is executed.

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3 Best Valentine's Day Marketing Campaigns of 2020

Martech Advisor

By doing this, the brand created a memorable experience for users and gave back to the community. Showing you care about your customer is about more than just offering a good product, it relies on excellent customer experience that includes demonstrating your understanding of their needs. For the Love of Wings.

Campaigns 105
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The Editor in Chief’s Guide to RebelMouse

RebelMouse

As Editor in Chief, you will never see a more gorgeous, efficient creation space for video, images, articles, products, and endless media integrations. This is why we work hard to deliver the gorgeous product of your dreams to your readers and community. Learn More: The Chief Product Officer's Guide to RebelMouse.

CPO 40
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The Editor in Chief’s Guide to RebelMouse

RebelMouse

As Editor in Chief, you will never see a more gorgeous, efficient creation space for video, images, articles, products, and endless media integrations. This is why we work hard to deliver the gorgeous product of your dreams to your readers and community. Learn More: The Chief Product Officer's Guide to RebelMouse.

CPO 40