Salesforce Marketing Cloud

NOVEMBER 29, 2023

Channel sales types Benefits of a channel sales model Drawbacks of a channel sales model — and how to counteract them How to develop and execute a channel sales strategy Empower your partners and grow From personalized portals to AI-powered lead routing, see how Partner Relationship Management can help you. Amplified reach. Lower overhead.

Enterprise Management 111

Enterprise Management Work Management Advertising Channels Marketing Management 111

Brandpoint

NOVEMBER 10, 2020

Webinars, online classes, Zoom meetups and full-fledged conferences. Most trade shows pitch vendors on some combination of Virtual Booth, a list of leads after the show, attendance to virtual sessions, and opportunities for virtual demos / meetups with attendees. This year, we are extremely bearish on virtual conferences.

Work Management 149

Work Management Marketing Management Planning B2B Thought Leadership 149

Hubspot

JUNE 20, 2018

Use this partner source to direct visitors back to your website -- where you're already collecting email addresses. Host a co-marketing offer with a partner. Creating an ebook or webinar with a partner can split up the work of content creation and allow you to share the audience of a similar business. The best part?

Top of Funnel 78

Top of Funnel Landing Pages Opt-out Opt-in 78

Conversica

JULY 26, 2021

Webinars and virtual events are prime examples. From ideation, to securing co-presenters, to curating media and meaningful content—the to-do list seems to bleed out into eternity. Of course, you probably aren’t conducting only one webinar this quarter. Getting Your Audience Hyped About Your Webinars and Events.

Lead Ranking 98

Lead Ranking Webinar Metrics Lead Scoring Co-Registration 98

Webbiquity

FEBRUARY 14, 2010

One of the biggest challenges b2b marketers face is what to do with all of those “names&# that come into your system that aren’t really “leads&# yet; contacts collected from white paper downloads, webinar registrations, trade shows and other activities.

Marketing Automation Services 100

Marketing Automation Services Work Management Marketing Management Marketing Automation 100

Online Marketing Institute

NOVEMBER 28, 2012

FOLIO: Staff. --> Suppliers. --> Webinars. --> Events Industry Events. About 43 percent of respondents say that their company has no strategy in place for incorporating social media into demand generation. FOLIO: Update Webinar, content & service feature updates. Circ/Audience Dev. UPCOMING WEBINARS. Fashion Shows.

B to B 40

B to B Paid Content Social Media CMS Development 40

Online Marketing Institute

JULY 31, 2012

Webinars Events. Raman Kia, Executive Director, Digital Strategy, Condé Nast Media Grou p. Raman Kia, Executive Director, Digital Strategy, Condé Nast Media Group. Defining Mobile Opportunities and Strategies. Defining Mobile Opportunities and Strategies. Webinars, Content & Events. White Papers. First Name.

Social Media 40

Social Media Enterprise Management Marketing Management CMS Development 40

Hubspot

MARCH 28, 2012

3) Host an online webinar and collect email addresses at registration. 4) Create a free, online tool or resource and have users sign up with their email address. 5) Add a QR code to your print marketing collateral that people can scan to opt in to your email database. You'll even save some trees in the process!

Email Marketing 28

Email Marketing Top of Funnel Paid Search Agency Co-Registration 28

Hinge Marketing

AUGUST 5, 2020

As some communities in the United States begin to hold events and gatherings, you may be feeling the pressure to plan for your next trade show or annual meeting. After all, attending or hosting a conference is one of the most common ways to share marketing strategies and discuss business challenges, right ? .

Conference 94

Conference Co-Registration Content Webinar Metrics 94

KoMarketing Associates

MAY 2, 2017

Consider partnering with a well-known business blogger or influencer in your niche to create long-form content, such as downloadable white papers or webinars. Audience members will come to learn more from the influencer, and you’ll be able to gain leads and awareness when you act as sponsor or co-creator.

B2B Marketing 141

B2B Marketing Work Management Marketing Management B2B 141

WebMarketCentral

SEPTEMBER 29, 2009

One of the biggest challenges b2b marketers face is what to do with all of those "names" that come into your system that aren't really "leads" yet; contacts collected from white paper downloads, webinar registrations, trade shows and other activities. How do you separate hot leads from long-term leads from tire-kickers?

Marketing Automation Services 20

Marketing Automation Services Work Management Marketing Management Marketing Automation 20

Hubspot

JANUARY 26, 2012

Authored by HubSpot's co-founders, the book does a great job at conveying our mission and vision. Is there a company trade show coming up soon? Change your email signature to reflect that. They could be a number of different things, such as whitepapers, ebooks, webinars, or kits. Conferences & Events.

Paid Search Agency 28

Paid Search Agency Email Marketing Top of Funnel Co-Registration 28

Convince & Convert

APRIL 22, 2016

Speaking of as quickly as possible, I want to bring right on to the show, today’s special guest on the Marketing Marvels program, he is Mr. Dan Hanrahan who’s the co-founder and CEO of Sigstr, also like me a proud Indiana Hoosier. Really fired up to be on the show. Welcome to the program, Dan. We had 60 employees.

Paid Content 98

Paid Content Paid Search Agency Click Rate Lock-In 98

Convince & Convert

SEPTEMBER 21, 2010

There is More Than One SXSW As the conference continues to grow (interactive registrations up 40% over 2009, to more than 15,000 total), attendee segmentation follows apace. Bigger Isn’t Necessarily Better If registration climbs again, SXSW organizers will have a real dilemma. What makes SXSW special is the accidents. The kismet.

Social Media 127

Social Media Media Paid Content Conference 127

Vidyard

JULY 9, 2020

It takes a serious and well-considered startup marketing strategy. Your Startup Marketing Strategy Primer 2. Email Marketing for Startups 3.4.1 Email Marketing Tips for Startups 3.4.2 Top Email Marketing Tools for Startups 3.5 Does Your Startup Have a Marketing Strategy? Contents 1. SEO for Startups 3.2.1

Startups 148

Startups Paid Content Advertising Agencies Paid Search Agency 148

Vidyard

JULY 10, 2020

It takes a serious and well-considered startup marketing strategy. Your Startup Marketing Strategy Primer 2. Email Marketing for Startups 3.4.1 Email Marketing Tips for Startups 3.4.2 Top Email Marketing Tools for Startups 3.5 Does Your Startup Have a Marketing Strategy? Contents 1. SEO for Startups 3.2.1

Startups 65

Startups Paid Content Advertising Agencies Paid Search Agency 65