EMagine B2B Blog

APRIL 7, 2015

We talk about WordPress on our blog often, as we undoubtedly believe it is the best CMS for any website project. And of course, we cannot overlook the fact that Google loves WordPress, making it the most SEO friendly CMS around. Hundreds of developers from around the world are working together to improve this platform daily.

CMS Development 40

CMS Development Enterprise Management Work Management Domain 40

Conductor

DECEMBER 10, 2019

Search Engine Optimization Specialist at Tektronix, sat down with Humans of Marketing to talk about the journey from his first job at a bootstrapped startup, to his current role at a large company with a long history in its industry. The company was a software service that helped people build their resumes.

Paid Content 52

Paid Content Planning Enterprise Management CMS Development 52

Strategic-IC

JUNE 26, 2018

Account-based marketing is a strategic approach that combines insight-driven marketing with sales to increase awareness, develop relationships and drive growth with specific high-value, high-propensity accounts. In essence, ABM helps to build trust and increase the relevance of your businesses proposition.

Account Based Marketing 48

Account Based Marketing ABM Marketing Automation Services Effectiveness 48

Hubspot

FEBRUARY 24, 2020

For years, we've been using them to track our website visitors , improve the user experience, and collect data that helps us target ads to the right audiences. To help you prepare for a world without third-party cookies, here are four things you should keep in mind about the latest cookie phase-out. They LOVE cookies. The bottom line?

Work Management 101

Work Management Marketing Management Paid Search Agency Advertising Agencies 101

Single Grain

APRIL 27, 2021

Case in point: the domain migration. After all, the only thing that needs to change is the site’s domain name. In reality, this process is substantial, complex and involves significant risk, as domain migrations typically lead to reduced traffic for a few months following the change. Case #1: Rebranding Your Company.

Domain 52

Domain Demand Generation Agencies Sample Paid Search Agency 52

Kapost

OCTOBER 24, 2016

Jane, a director of marketing at SaaS company, eagerly opens the email attachment. She is charged with designing and implementing a content strategy that will grow the startup’s user base, and she’s relieved to have this first draft—delivered on time—from Dan, a freelance writer she hired to develop blog posts and white papers.

Work Management 48

Work Management Top of Funnel Marketing Management CMS Development 48

RebelMouse

APRIL 3, 2018

This latest update continues Google's mission to help searchers minimize the need to dig for answers. If you haven't already, begin to prioritize user experience and quality content overall, even in these lower priority sections of your site — and don't focus too much on keyword stuffing or traditional SEO writing methods when revamping.

Google 70

Google Lead Ranking SERP Lead Scoring 70

Learn from the Pros

MARCH 5, 2024

From elevating expertise and optimizing conversational queries to showcasing differentiation in rich search results, these strategic moves will help you improve visibility and overall performance. Signposts guide people around the city, just as keywords guide search engines to your content.

Lead Scoring 52

Lead Scoring Lead Ranking SEO CMS Development 52

Hubspot

MAY 3, 2018

Without a blog, your SEO can tank, you'll have nothing to promote in social media, you'll have no clout with your leads and customers, and you'll have fewer pages to put those valuable calls-to-action that generate inbound leads. How to Start a Blog: From Choosing a Domain to Writing Your First Blog Post. MakeMyPersona.com [Free Tool].

Template 101

Template CMS Development Domain Buyer Personas 101

TrustRadius Marketing

NOVEMBER 20, 2022

Whether you’re a local business or startup looking to go virtual or an established company looking for a new solution, website-building software is key. Anyone can learn and benefit from the incredibly simple software, but it does require effort to achieve the best result for your customer base. How Do You Build a Website?

Enterprise Management 52

Enterprise Management Work Management Marketing Management CMS Development 52

Single Grain

JUNE 26, 2020

Focus on Topic Clusters Instead of Keywords. In this post, we’ve broken down the best SEO techniques for 2020 to help you retain and increase your organic search presence — covering both basic and advanced SEO techniques. We’ve helped Fortune 500 companies, venture backed startups and companies like yours grow revenues faster.

Traffic 145

Traffic Paid Content SEO Organization 145

Albacross

JANUARY 17, 2020

Albacross and ActiveCampaign are perfect together as Albacross without a doubt is the best tool for automatically retrieving company information and enriching company data. Albacross Because it allows us to know which companies have shown interest in our solutions & services. Kristijan Arsov Alite International.

Marketing Automation Services 122

Marketing Automation Services Top of Funnel Budget Programs Work Management 122

seo.co

OCTOBER 5, 2021

You can showcase these brands on an “author” or “team” page, but the real benefit is having these personal brands develop your articles. This tells Google much about the content of your page, so include at least one target keyword here. Most CMS platforms allow you to edit this easily for any page on your site.

Optimization 98

Optimization CMS Development Tagging Keywords 98

Hinge Marketing

JUNE 14, 2016

Websites are the hub of visibility for professional services firms. When it comes to website design and development, professional services firms that commit these common lapses hurt their ability to compete and engage its audiences. Hiring a professional photographer for custom photos may not possible.

CMS Development 48

CMS Development Marketing Automation Services Design Marketing Websites 48

Hubspot

APRIL 30, 2018

Without a blog, your SEO can tank, you'll have nothing to promote in social media, you'll have no clout with your leads and customers, and you'll have fewer pages to put those valuable calls-to-action that generate inbound leads. How to Write a Blog Post: From Your First Blog Post to Your First Customer. Sign Up With a CMS.

Template 78

Template CMS Development Buyer Personas Lead Scoring 78

Biznology

SEPTEMBER 2, 2014

Google doesn’t have to think at all because there are enough other sites besides your site that does everything right — such as writing for robots, literally and across a wide diversity of appropriate keyword phrases — that any laziness on your part will be harshly penalized.

Google 80

Google CMS Development PageRank Tagging 80

Single Grain

JULY 5, 2023

In this article, I will share some step-by-step tips for creating a variety of awesome ChatGPT marketing prompts that can help take your marketing efforts to the next level. Providing background information or context can help it understand the intent behind your prompt and generate a more relevant response. Let’s begin!

Marketing AI 52

Marketing AI CMS Development Campaigns Planning 52

Anteriad

APRIL 25, 2023

We put together a marketing glossary of what you need to know to help you stay on top of current trends and hot topics. Advocate marketing The combination of customer service and marketing to have customers satisfied. A satisfied customer is rewarded for the advocacy they perform for the company.

Paid Content 95

Paid Content Sales Management B2B Sales Top of Funnel 95

Hubspot

AUGUST 23, 2013

If you want your site to adjust to other devices, like a tablet, you’ll have to develop a separate “t-dot” mobile site (it looks like this: t.MySite.com.). As new devices of various sizes emerge, you’ll want to make sure you’re keeping up and creating separate domains for each new screen size. Sound fine , right?

Google 28

Google Marketing Websites Domain CMS Development 28

Anteriad

APRIL 25, 2023

We put together a marketing glossary of what you need to know to help you stay on top of current trends and hot topics. Advocate marketing The combination of customer service and marketing to have customers satisfied. A satisfied customer is rewarded for the advocacy they perform for the company.

Paid Content 84

Paid Content Sales Management Top of Funnel B2B Sales 84

seo.co

DECEMBER 8, 2020

While online marketing has changed significantly over the course of just the last few years, the industry is moving in a clear direction: user experience matters more than anything. If you’d asked any online marketing professional this question 5 years ago, their answer would be markedly different from that of today. UI/UX Design.

Paid Content 111

Paid Content Online Marketing Planning CMS Development 111

Kevin Indig

APRIL 19, 2023

AWT shows which keywords your pages rank for, how Google sees your content, and what changes can boost your traffic. My experience is that many companies hold themselves back by not investing in link building. Links matter for some companies but not all. Half the battle is understanding WHAT you need to fix on your site.

Link Building 122

Link Building Budget Programs Ad Building Lead Scoring 122

seo.co

OCTOBER 25, 2021

Domain Authority is a measure of how trustworthy or authoritative the source of the content is. Off-site optimization is a collection of tactics designed to promote your on-site content and improve your authority by building links yourself or hiring a link building service to build them for you. Ongoing content marketing.

SEO 111

SEO CMS Development Mobile Marketing Keywords 111

seo.co

OCTOBER 6, 2021

I’ve put together this guide to help the technically challenged folks out there—the ones new to SEO , or those unfamiliar with coding and website structure—to illustrate the basics of SEO, and simplify some of the more complicated techniques and considerations you’ll need to get results. Ongoing content marketing. Search Indexing.

SEO 98

SEO CMS Development Mobile Marketing Keywords 98

Conductor

NOVEMBER 12, 2019

Brent Watters, Search Marketing Manager at Ariat, talked to us for our Humans of Marketing series about his journey through marketing at Ariat, and the pros of working at a small company. He also told us why Google sometimes feels like a customer, and explained how washing pigs at an animal sanctuary can be a source of marketing inspiration.

Work Management 9

Work Management Planning CMS Development Paid Search Agency 9

accelerate agency

APRIL 26, 2021

Name an activity or task, and there’s an app that helps you do it. The world of marketing is no exception, with more and more companies taking advantage of the expansion in technology to create campaigns, drive web traffic , and measure success. It seems like pretty much everything is digital these days. Image Source.

Paid Content 52

Paid Content Marketing Automation Services Budget Programs Enterprise Management 52

seo.co

DECEMBER 25, 2020

There have been a number of misconceptions and half-truths circulating about mobile optimization, mostly as extremist responses to major announcements by tech companies like Google, and a panic that’s set in thanks to the rising trends of mobile use in most demographic segments. Intro to Mobile SEO. Rising importance. Google’s response.

SEO 98

SEO Mobile Advertising CMS Development Lead Ranking 98

seo.co

OCTOBER 4, 2020

Domain optimization. For organizational purposes, these are split into categories: Domain optimization. These are strategies for how to choose, host, and maintain your domain. These are strategies to build and earn backlinks, which are crucial for increasing your domain authority. Domain Optimization. Social media.

Lead Scoring 111

Lead Scoring Lead Ranking SEO Google 111

Hubspot

MARCH 10, 2016

Well, we thought it was time to create a blog post that could serve as a holistic marketing glossary -- one that not only defines each term, but also offers some helpful resources in case you want to learn about them in more depth. analyzing the trends, and developing actionable insights to make better informed marketing decisions.

Paid Content 28

Paid Content Sales Management CMS Development Work Management 28

Hubspot

JULY 21, 2015

Feel free to scan the following headers and let us know if there are any sections you think you need more help with. You want to do better next year, so you start a blog on your website and publish posts about some of the common tax-related issues your target customer faces. We'll take it from there. What Is Content Marketing?

Top of Funnel 28

Top of Funnel Marketing Budget Paid Content Work Management 28

Hubspot

AUGUST 7, 2018

From your perspective as a marketer or business owner, content helps you attract, engage, and delight prospects and customers, bring new visitors to your site, and ultimately, generate revenue for your company. 61% of online purchases are the direct result of a customer reading a blog. Why Is Content Important?

Paid Content 101

Paid Content CMS Development Buyer Personas Work Management 101