Convince & Convert

AUGUST 18, 2010

I realize number of friends/followers/likes isn't an important statistic, but if you don't have a few, it's hard to get the stats that do matter. Wanting to be at the center of a new way to communicate to customers and prospects is a worthy objective. Or perhaps it's just easier to ask the wrong questions. One caveat though.

PR 161

PR Social Media Paid Content Media 161

Convince & Convert

JULY 21, 2010

She spends her days thinking about social media, public relations and digital strategies for her agency’s consumer focused clients. You can find her on Twitter or, if you’re lucky, behind a rolling pin making a fresh pie. It’s called intellectual property and in each case it belongs to somebody.

Social Media 155

Social Media Paid Content Media Advertising Agencies 155

markempa

JULY 11, 2005

Relying on just on the tactics that are easy to measure such as tele-prospecting , webinars , website logs , email campaigns while not measuring ROI for public relations and branding is not being fully accountable. Marketers must remember that were in charge of controlling what is measured.

Lead Generation 120

Lead Generation ROI B2B Marketing BtoB 120

Convince & Convert

JULY 27, 2010

Let me hear about it: View Comments | Subscribe To This Blog | Sign Up For Our Newsletter Share This Post: Similar Posts That You Might Enjoy: Content Lessons Learned From 25 Popular Blog Posts I Get By With a Little Help From My Friends Get Your Social Media Operations Act Together [link] JobShoots Are You Growing Enough Voices [link] #news #socialmedia (..)

Paid Search Agency 117

Paid Search Agency Blogger Advertising Agencies PR 117

Convince & Convert

JUNE 17, 2010

Let me hear about it: View Comments | Subscribe To This Blog | Sign Up For Our Newsletter Share This Post: Similar Posts That You Might Enjoy: 7 Surprising Statistics About Twitter in America Why Social Supports Email in the Interactive Marketing Hub Are You Suffering From Premature Calculation?

Twitter 126

Twitter Paid Content Paid Search Agency PR 126

Convince & Convert

MARCH 4, 2010

Without a statistical measure of your blogging progress, adding content to your blog on a regular basis can be an incredibly lonely proposition. Is anyone out there? Does anyone care? However, even within the business (non cat) blogging arena, there are a wide variety of potential measures to gauge your momentum.

Webinar Metrics 132

Webinar Metrics Marketing & Strategy Paid Search Agency Blogger 132

Convince & Convert

FEBRUARY 5, 2010

We’ve added Disqus as the commenting system. Changed the sharing tools to incorporate Sexy Bookmarks plug-in (Michael Stelzner at Social Media Examiner turned me on to it).

Paid Search Agency 109

Paid Search Agency Webinar Metrics PR Advertising Agencies 109

Convince & Convert

APRIL 20, 2010

Even if we talk about exact keyword-phrase the reality is a little bit different then keyword tools statistics. Even if we talk about exact keyword-phrase the reality is a little bit different then keyword tools statistics. link] online guitar lessons It is hard to predict keyword phrases on which one should focus when creating a blog.

Long Tail Marketing 117

Long Tail Marketing Blogger Paper Content 117

Convince & Convert

JULY 20, 2010

Very interesting [link] [link] SEO 5 Steps to Winning Fans with Content Strategy [link] [link] amira ben ghanem RT @jeanlucr 5 Steps to Winning Fans on Social Media with Content Strategy. Very interesting [link] [link] Marie Armand RT @jeanlucr: 5 Steps to Winning Fans on Social Media with Content Strategy.

Social Media 141

Social Media Media Webinar Metrics Marketing & Strategy 141

Convince & Convert

AUGUST 19, 2010

That content helps the company with SEO, and also builds a real-time, living FAQ of customer testimonials and insights. Un #CaseStudy de una empresa de aventuras [link] [link] Scott Hepburn Awesome example of integration of email, blogging, social sharing and SEO from @jaybaer [link] [link] Jane Serra RT @Compendium: Good call, Jay!

Social Media 142

Social Media Media Webinar Metrics Marketing & Strategy 142

Convince & Convert

MAY 25, 2010

slides from my preso with @bgindra) [link] [link] Mike Malone RT @jaybaer: Digital and Dollars – Successfully Adding Online Marketing to Your Agency Services [link] [link] Scott Appel RT @jaybaer: Adding SEO, Web analytics, email marketing, social media services to your ad/PR agency. link] [link] Abbie S. link] [link] Abbie S.

Paid Search Agency 124

Paid Search Agency Online Marketing Advertising Agencies Ads 124

Convince & Convert

SEPTEMBER 21, 2010

link] seo company, high wycombe, buc Just thought i would Stumble upon this ideal opportunity to link build! link] seo company, high wycombe, buc Just thought i would Stumble upon this ideal opportunity to link build! link] seo company, high wycombe, bucks Just thought i would Stumble upon this ideal opportunity to link build!

Social Media 151

Social Media Media Webinar Metrics Paid Search Agency 151

Convince & Convert

JULY 15, 2010

[link] paulsimpson1976 RT @jaybaer: Get Your Social Media Operations Act Together [link] >> like the responsibilities worksheet [link] John McTernan RT @paulsimpson1976: RT @jaybaer: Get Your Social Media Operations Act Together [link] >> like the responsibilities worksheet [link] SEO India Awesome Post.

Social Media 141

Social Media Paid Content Media Act-On 141

Convince & Convert

SEPTEMBER 21, 2010

How to be Human – Develop a Social Media Strategy in 7 Steps | [link to post] – Posted using Chat Catcher [link] The Real-Time Google Search Twitter Social Media Strategy | NYC Social Media and Whitehat Organic SEO | The Blog of Dustin Schmidt [.] Develop a Social Media Strategy in 7 Steps [.]

Social Media 167

Social Media Media Webinar Metrics Marketing & Strategy 167

Convince & Convert

MARCH 23, 2010

Incidentally, these internal links are also a SEO positive) 4. Pay attention to your statistics with regard to calls to actions. Also, don’t be afraid to link to other posts or resources from within your posts. Not in an obnoxious way, but if you’ve written other stuff that expands on the subject at hand, link away.

Social Media 120

Social Media Media Webinar Metrics Marketing & Strategy 120

Webbiquity

JULY 26, 2010

B2B, Buzz & Brand ROI: Creating Customers That Create (MORE!) Social Media Statistics for B2B Marketers , June 21, 2010. Dianna Huff – B2B Marcom ( Small Business Newsletter Email Campaign Facebook SEO Budget Writing ). Biznology ( Search Engine Public Relations Social Media Mobile Marketing Promotion Transparency ).

B2B Thought Leadership 100

B2B Thought Leadership B2B Marketing Advertorials Thought Leadership 100

Convince & Convert

AUGUST 11, 2010

[link] Frank Dickinson 7 Reasons I'm Moving to Bloomington Indiana – [link] (from @jaybaer) [link] Kirk RT @FrankDickinson: 7 Reasons I'm Moving to Bloomington Indiana – [link] (from @jaybaer) [link] Chris Isaac 7 Reasons I'm Moving to Bloomington Indiana [link] [link] SEO 7 Reasons I’m Moving to Bloomington Indiana [link] [link] (..)

Social Media 116

Social Media Media Webinar Metrics Marketing & Strategy 116

Convince & Convert

JULY 13, 2010

Every single person in a public relations firm should: 1) understand the impact of social media and 2) be able to activate that marketing potential for their clients. Advertising shops, SEO agencies, email consultants…the list goes on. Well, I got to start a Twitter feed for one client, but we no longer work for them.

Social Media 140

Social Media Media PR Webinar Metrics 140

Convince & Convert

JULY 28, 2010

5 Ways to Turn Helpfulness Into Marketing Greatness [link] [link] Sean SEO Marketer It is really important to develop a deep understanding of your customer. good advice from @jaybaer on being useful and helpful rather than salesy in social media. link] [link] Saying It Social How do you help your audience?

Social Media 150

Social Media Media Webinar Metrics Marketing & Strategy 150

Convince & Convert

SEPTEMBER 21, 2010

Any SEO geeks want to weigh in on that? Is it extra SEO fodder? This is obviously invalid research statistically, but anecdotally it makes you wonder. This is obviously invalid research statistically, but anecdotally it makes you wonder. This is a shocking ratio to me. Headline length may be a factor.

Social Media 142

Social Media Media Webinar Metrics Marketing & Strategy 142

Convince & Convert

MAY 26, 2010

But if your saying Twitter isn't a tool as in a hammer, that you can use to build your SEM, SEO, or PR then I am not following your logic. If you are saying Twitter isn't a platform for auto-pilot tools and auto link building tools than I can agree with you.

Social Media 135

Social Media Media Paid Search Agency Video Marketing 135

Convince & Convert

JULY 14, 2010

RT @jaybaer Social Media is the Servant of Strategy, Not the Master [link] [link] Alex Hall This is good: Social Media is the Servant of Strategy, Not the Master – [link] [link] Brian Rieger RT @jaybaer: Social Media is the Servant of Strategy, Not the Master [link] [link] graham lang Social Media is the Servant of Strategy, Not the Master [link] (..)

Social Media 136

Social Media Webinar Metrics Media Marketing & Strategy 136

Convince & Convert

SEPTEMBER 20, 2010

The statistical similarity shocks me. I've found to start a B2B Sm campaign – It's first advisable to do SM Monitoring to find out who,what,where and why ppl are creating buzz abt e.g. the client's brand as well and this will then allow you to define your social media landscape.

Social Media 149

Social Media Media Webinar Metrics Marketing & Strategy 149

Convince & Convert

SEPTEMBER 21, 2010

I looked at Meltwater Buzz a couple of months back and thought it offered a better platform than Radian6 (which is a good option in itself and often used as the industry example). link] [link] Meltwater Buzz Check out @ktvan's thoughts on picking a #socialmedia monitoring service. Historical data seemed more robust as well.

Social Media 157

Social Media Media Paid Content Work Management 157

Convince & Convert

SEPTEMBER 8, 2010

link] Raj – SEO Australia Great research on every point! I need to read it about 17 more times. Jay Baer on the death of Myspace – and what it all means. Funny post by @kimrandall on why you hate Twitter – and [.]

Paid Content 137

Paid Content Facebook Paid Search Agency Advertising Agencies 137

Convince & Convert

MAY 19, 2010

Let me hear about it: View Comments | Subscribe To This Blog | Sign Up For Our Newsletter Share This Post: Similar Posts That You Might Enjoy: Crowdsourcing: Beyond the Basics Why Content Marketing Matters To Me And Should To You Co-op SEO and the Future of Websites [link] Russ Henneberry Thanks for the opportunity to guest post!

Social Media 139

Social Media Media Webinar Metrics Marketing & Strategy 139

Convince & Convert

JULY 22, 2010

[link] Social Media NZ 6 Degrees of Influence The Value of Customer-to-Customer Connections [link] [link] [link] Ivette Means RT @socialmedianz: 6 Degrees of Influence The Value of Customer-to-Customer Connections [link] [link] [link] Sweta Patel RT @jaybaer: 6 Degrees of Influence – The Value of Customer-to-Customer Connections [link] #socialmedia (..)

Social Media 129

Social Media Media Paid Search Agency Webinar Metrics 129

B2B Marketing Zone Posts

JUNE 9, 2010

Buzz Marketing for Technology , May 26, 2010 In a recent conversation I was having with the Bloom Group they believe “the practice of publishing white papers must come to a close because of the utter proliferation of white papers, and the poor content contained within so many of them.” Don’t stop the dialog. bpcares&#.

Paid Content 40

Paid Content B2B Marketing Marketing Management B2B 40

B2B Marketing Zone Posts

JANUARY 4, 2011

Vital statistics for every B2B marketer - Earnest about B2B , March 16, 2010. 28 Awesome B2B Social Media Statistics - Social Media B2B , August 4, 2010. 17 Compelling And Highly Usable B2B Marketing Statistics - Modern B2B Marketing , September 29, 2010. . - Do I Really Need a Content Strategy?

B2B Marketing 40

B2B Marketing B2B Thought Leadership Work Management Paid Search Agency 40

Convince & Convert

FEBRUARY 25, 2010

I work for a small advertising agency that has seen huge results from SEO/SEM and social media. Where else can you reach such a huge audience in minutes, never mind keep them constantly updated with relevant information? By doing the research, you meet the needs of both the client and customer.

Social Media 117

Social Media Media Webinar Metrics Paid Search Agency 117

Convince & Convert

JUNE 3, 2010

Let me hear about it: View Comments | Subscribe To This Blog | Sign Up For Our Newsletter Share This Post: Similar Posts That You Might Enjoy: R.I.P. 3 Ways Facebook is Killing Your Website Why D.I.S.

Social Media 111

Social Media Media Webinar Metrics Marketing & Strategy 111

Convince & Convert

MARCH 18, 2010

For most small business owners, basic seo and search marketing strategies are still byond them – yet, given some basic concepts – see [link]. Today, I still believe we are in the Social Media “Honeymoon&# period. Think of it this way. – even a novice can go a long way.

Social Media 119

Social Media Media Webinar Metrics Marketing & Strategy 119

Convince & Convert

AUGUST 3, 2010

The trick with websites is the never-ending need to feed the monster, through search optimization, public relations, banner ads, skywriting, or whatever other means you’ve devised to let people know that your site is out there and worthy of attention. sahmreviews Awesome article.

Social Media 167

Social Media Facebook Paid Content Marketing Websites 167

Convince & Convert

AUGUST 3, 2010

The trick with websites is the never-ending need to feed the monster, through search optimization, public relations, banner ads, skywriting, or whatever other means you’ve devised to let people know that your site is out there and worthy of attention. sahmreviews Awesome article.

Facebook 167

Facebook Marketing Websites Paid Content Social Media 167

Convince & Convert

SEPTEMBER 21, 2010

Lifetime statistics, cross-posting, multiple accounts, etc. All In One SEO Pack Like many bloggers, I utilize the excellent All in One SEO Pack plug-in to optimize posts for search engine rankings. Tracking Google Analytics No surprise, this is my primary statistical source for Convince & Convert.

Social Media 167

Social Media Media Paid Content Webinar Metrics 167

Convince & Convert

MARCH 9, 2010

Reminds me of the “long tail&# that we all talk about in SEO and PPC — go after the less-competitive super “niche&# communities and you may just find a more camptive audience! link] [link] HMA Public Relations RT @jaybaer: Are You Taking Social Media Shortcuts? link] [link] Deana Goldasich Brilliant post!

Social Media 135

Social Media Media Webinar Metrics Marketing & Strategy 135

Convince & Convert

JULY 8, 2010

link] [link] Zuberance RT @jaybaer: 3 Reasons Email is the Coolest Vampire Today [link] [link] SEO India Excellent quote Thanks for Interesting post. I Like it [link] Sandy I agree with you and think email is a long way from dead. Like you said, most sites still require you to have an email address to sign up.

RSS 129

RSS Paid Search Agency Social Media Email Marketing 129