SmartBug Media

OCTOBER 30, 2020

This could mean the difference between a 50 person event versus a 1,000+ person event. It also allows the presenter to accommodate conversations around the content being presented. Multi-Faceted Marketing and Promo Strategy. Social Media Promotion. Paid Social Media. Email Promotion.

Marketing & Strategy 105

Marketing & Strategy Paid Social Agency Multi-Channel Lead Ranking 105

Martech Advisor

NOVEMBER 14, 2019

How can a centralized analytics team help not only break down organizational silos but also help learn more about your customers and their behaviors across channels? This team model allows visibility into learnings that can be applied across media/channels and share knowledge/data across teams to enable a meaningful customer journey.

Analytics 50

Analytics Marketing AI Multi-Touch Attribution Multi-Channel 50

SnapApp

JULY 26, 2018

In the last five years as marketing has rapidly evolved as a field, so have the kind of skills and jobs available to marketers. Gone are the days where a generic marketing professional could walk into a company and perform just about any marketing function. So You Want To Be A Demand Gen Marketer?

Demand 92

Demand Marketing Analytics Tools Marketing Automation Services Planning 92

Valasys

SEPTEMBER 10, 2019

B2B marketers think that if they are providing spectacular products or services, it’s more than enough as the services will speak for themselves. People feel close to the ones close to them & therefore, online as well as offline word of mouth marketing has a strong influence on driving the purchase decisions of the prospects.

Word of Mouth 40

Word of Mouth WOMM B2B Marketing Marketing AI 40

ANNUITAS

SEPTEMBER 15, 2020

Social media has been around since 1997 , but it didn’t explode in popularity until 2006. Business-to-consumer (B2C) companies have harnessed social media in a huge way. Because the demand marketing teams at these businesses don’t know how to shift from tactically engaging with these platforms to embracing a strategic approach.

Social Media 147

Social Media Social Marketing B2B Marketing Top of Funnel 147

Single Grain

MAY 29, 2023

Looking to launch an international PPC campaign on Google, Facebook, Amazon or other PPC ad platforms? International PPC marketing is one of the best ways to connect with global audiences. Work With Us What Is International PPC Advertising? This ensures that the ads are seen by the intended international audience.

Paid Content 52

Paid Content PPC Paid Search Agency Budget Programs 52

Sprout Social

SEPTEMBER 2, 2021

In the world of retail, brands fall into one of two camps: those that embrace social media marketing as a critical component of their customer experience, and those that view it as a nice-to-have. But social media usage is on the rise, with 76% of consumers reporting they used social media more in the last year and 63% purchased on it.

Social Media 96

Social Media Media Cross-Selling Paid Search Agency 96

Sprout Social

SEPTEMBER 7, 2021

Of the billions (maybe trillions) of forgettable posts that are published on social every day, there are always a few social media campaign ideas that we can’t seem to forget. That successful social media campaign that goes viral for days and inspires a slew of copycats who wish they thought of the idea first. McDonald’s Saweetie Meal.

Social Media 132

Social Media Campaigns Media Best Practices 132

Single Grain

APRIL 24, 2023

With so many digital marketing tactics available, it can be challenging to know which ones will work best for your B2B business. That’s why we’ve put together a collection of eight B2B digital marketing case studies to inspire you. Buzzvil analyzed the 5.4

Case Studies 52

Case Studies Case Study Paid Content Paid Search Agency 52

Online Marketing Institute

JANUARY 4, 2011

Jeffbullas's Blog Internet Marketing Home Bio Speaking Grade your Site Marketing Resources Twitter Jeff’s YouTube Contact Congratulations: You have successfully subscribed! I then added to that post with some ideas from readers and more of my own with a post titled “ 50 Ways To Optimize Your Blog “.

Paid Content 40

Paid Content Tips Webinar Metrics Ideal Customer Profiles 40

Content Marketing Institute

DECEMBER 27, 2017

If you happened to catch our collection of content marketing predictions for the upcoming year, you may think you’re in for a bumpy ride. Your purpose and goals : The “why” – why you are creating content and what value you expect it to provide. Click To Tweet. joderama Click To Tweet.

Template 111

Template Paid Content Planning Content Marketing 111

Hinge Marketing

JULY 21, 2022

Improving your website’s search engine ranking has become more challenging than ever. Each time search engines update their algorithms, website traffic experiences a drop. Ads now dominate search engine results pages and offer higher click-through rates. The marketplace of digital content is more crowded than ever.

Paid Content 92

Paid Content CMS Development Lead Ranking Work Management 92

Single Grain

SEPTEMBER 14, 2022

the metaverse, leading brands are developing innovative strategies to incorporate metaverse marketing in the promotion of their products and services. However, as the metaverse is still quite a new (and booming) concept, you will require the expertise of a top metaverse marketing agency to help you access and monetize this new digital world.

Advertising Agencies 59

Advertising Agencies Paid Search Agency Paid Content Ad Agencies 59

Vidyard

NOVEMBER 11, 2016

Marketing can be a bit of a thankless job. And that’s why we created the Video Marketing Awards. It takes passion, creativity, resourcefulness, and a whole lot of hard work to make awesome video content, and we believe that marketers producing great video deserve to be recognized.

Sales Management 111

Sales Management Top of Funnel Video Marketing Marketing Automation Services 111

Altitude Marketing

NOVEMBER 20, 2018

B2B marketing is always evolving. With that in mind, here are 5 B2B marketing trends your business should focus on for 2019 – and why they might not be as new as you think. This has been a buzz term for the last few years. But for certain forms of content – like a video blog – its ok to have lesser quality. What’s new?

Paid Content 63

Paid Content Sales Management Paid Search Agency B2B Marketing 63

Envy

JULY 5, 2018

Originally posted on CIO Magazine : Many startups are in a mad rush to hire their CMO to take care of ‘marketing.’ The answer depends on two things - what stage of the product lifecycle you are in and how much marketing expertise your current team has. To create a buzz around your product. To reach untapped markets.

Startups 82

Startups CMO Multi-Channel PPC 82

Customer Experience Matrix

MAY 28, 2015

Customer journey mapping is now the buzziest of buzz words. Every self-respecting marketing automation system offers something called a “customer journey map,” even if it’s exactly the same as last year’s campaign designer or does nothing more than connect functionless icons on a virtual whiteboard.

Paid Search Agency 120

Paid Search Agency Multi-Channel API Display 120

Webbiquity

FEBRUARY 7, 2011

If 2009 was the year many marketers puzzled over, poked at and pondered incorporating social media into their marketing mix, 2010 was the year of diving in. According to a HubSpot study, 71% of marketers viewed Twitter as a useful marketing tool last year, up from just 39% in 2009. Adoption soared. 85% of Inc.

Social Media 100

Social Media Paid Content Tactics Tips 100

Convince & Convert

APRIL 22, 2010

Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search Is Social Media Too Big For Its Britches?

Social Media 130

Social Media Paid Content Media Advertising Agencies 130

SnapApp

JUNE 2, 2017

Interactive content has endless possibilities. It can take so many different shapes and sizes, tackle such an assortment of goals, and be used across the whole spectrum of marketing channels, that it can be overwhelming to figure out where to start. . Why aren’t we all using interactive content? . Paid Media.

Interactive Marketing 101

Interactive Marketing Top of Funnel Webinar Metrics Sales Management 101

B2B Marketing Zone Posts

JUNE 9, 2010

Best of B2B Marketing. Great stuff in the world of B2B Marketing this month. 9 Social Listening & Tracking Tools - Marketing Genius Blog , May 7, 2010 Here is a list of 9 social media tracking and monitoring tools. Some are paid-for and some are free. Is The White Paper Dead for B2B Marketing?

Paid Content 40

Paid Content B2B Marketing Marketing Management B2B 40

Adobe Experience Cloud Blog

OCTOBER 11, 2013

Author: Dayna Rothman Back in May I posted a blog on 5 of the Most Innovative and Unique Marketing Campaigns So Far in 2013. Since then, I have come across many more awesome marketing campaigns in 2013 that I wanted to highlight and give some love to. The campaign certainly received a ton of buzz—both positive and negative.

Campaigns 48

Campaigns Planning B2B Thought Leadership Multi-Channel 48

Sprout Social

MAY 3, 2021

Social media is a crucial channel for B2B marketers. Although social is a prime place for content distribution and lead generation, only 23% of marketers use social data to measure their ROI. Just like any other marketing channel, you need to be able to spell out why social is worth investing in.

Social Media 117

Social Media ROI Media Top of Funnel 117

Buzz Marketing for Technology

JULY 24, 2008

Scientific collaborations must work harder than other organizations to maintain open communication channels, adopt common toolsets, and keep groups focused on common goals. Universities often guard their intellectual property and funding in ways that hinder multi-site collaboration.

Communities 100

Communities Practices Sample Work Management 100

SnapApp

DECEMBER 14, 2016

As 2016 draws to a close, it's time to look forward and see what B2B marketing trends will shape the road into 2017. While account based marketing, interactive content , personalization, native advertising, and automation are just some of the hot trends that look set to continue into the new year, there are some new kids on the block.

Paid Content 62

Paid Content B2B Marketing Trends Sales Management 62

Single Grain

FEBRUARY 16, 2022

And, as per CoinMarketCap , the NFT market cap has reached around $23 billion: The only requirement is that you need to know how to market your NFT collectibles. As with any other product, marketing plays an essential part in enhancing the business prospects of a blockchain company. Book My Free NFT Marketing Consultation .

Paid Content 52

Paid Content Paid Search Agency Advertising Agencies Planning 52

Single Grain

MARCH 31, 2022

With the increasing number of businesses in the DeFi market, it has become vital for DeFi companies to effectively promote their brand to stay ahead of the competition. Therefore, it's a good idea to hire a DeFi marketing agency that has the expertise to drive engagement and sales of your financial products.

Advertising Agencies 52

Advertising Agencies Paid Search Agency Marketing Agencies 1 Marketing Budget 52

Webbiquity

SEPTEMBER 8, 2010

Data junkies, stats addicts, web trivia buffs rejoice — here are a deluge of social media, search and other marketing research facts and figures from 50 articles and blog posts published so far in 2010. How are marketers planning to allocate budgets this year? Social Media Statistics.

Paid Content 100

Paid Content Social Media Stats Paid Search Agency 100

Convince & Convert

SEPTEMBER 23, 2010

Whether it’s brand reputation management, PR and influencer outreach, customer service and social CRM, interacting with fans on a brand community, or just creating content that builds thought leadership – it all takes time. Social Media Time Management First, you have to make the time. The same is true of social media.

Social Media 149

Social Media Media Paid Content Webinar Metrics 149

KoMarketing Associates

JULY 18, 2019

Marketers of all stripes gathered at The Conference Center at Washington State Convention Center in Seattle, Washington this week to discuss the emerging search landscape, exchange successes and challenges, strategize how to invest for the future and more. Search is evolving, and SEOs must adapt. randfish #Mozcon.

SERP 28

SERP Paid Search Agency Lead Scoring Lead Ranking 28

Optinmonster

MARCH 5, 2020

Do you know the right content marketing tools to use to achieve success with your content marketing strategy ? According to the research , 32% of marketers rate their management of content creation as fair or poor, and only 8% think they’re doing an excellent job. Email Marketing Tools.

Marketing Automation Services 106

Marketing Automation Services Paid Content Budget Programs Work Management 106

Convert

AUGUST 1, 2022

Bring that report into a board meeting and you’ll have the room buzzing with excitement — the kind that comes from discovering another “acquisition channel” aka CRO. HiPPO = Highest Paid Person with an Opinion]. Tim Mehta , Director of Growth Marketing at Lucid Software. See what just happened? Ben’s Framework.

Budget Programs 105

Budget Programs Lead Ranking Click Rate Work Management 105