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Top 3 Viral Mobile Marketing Campaign Examples to Inspire You

Martech Advisor

With so many consumers primarily using mobile devices, you can’t ignore the power of intelligently placed mobile marketing campaigns. In this article, we look at three viral marketing campaign examples and what they imply for marketers. Learn More: Top 8 Mobile Advertising Platforms for 2019.

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Influencer Marketing: The Power of the “Micro-Moment”

Onalytica B2B

A micro-moment (a term first introduced by Google in 2015) is the eureka moment in marketing and advertising in which the penny drops for the consumer; the moment they choose to enter the buying journey. Consumers are more mobile dependent. What has prompted this change? What does this mean in plain old English?

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How To Squeeze More SEO Out Of Your B2B Marketing Budget Priorities

KoMarketing Associates

Earlier this month MarketingSherpa released a chart from last year’s Email Marketing Benchmark Report, highlighting budget priorities across various B2B marketing programs. Email Marketing. SEO can certainly be augmented through and augment email marketing campaigns. Social Media Marketing.

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12 inspiring social media monitoring case studies

Biznology

90% of marketers say social media is important to their businesses. The numbers indicate almost all businesses now rely on social media for marketing, but less than half can measure if it’s working. BARCLAY : Launched a mobile banking application called PingIt. It has improved their marketing. Social Media Examiner ).

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Building Brand Awareness with Unique Digital Experiences

Huptech Web

Whether it’s a website, social media campaign, mobile app, or virtual event, a successful digital experience can make all the difference in building brand awareness and achieving business goals. The importance of brand awareness in marketing cannot be overstated. What is Brand Awareness?

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3 Companies Winning the OTT Race With Advertisers

readwrite

eMarketer also projects that within the next three years, the number of people who have never subscribed to paid television services will equal the number of people who have abandoned it. According to eMarketer, their reasons for cutting the cord are primarily based on factors related to price and convenience.

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7 Innovative & Inspiring Examples of Augmented Reality in Marketing

Hubspot

For now, augmented reality (AR) is still largely a novelty -- AR's newness alone contributes to its ability to surpass print, online, and television advertisements in terms of shock-factor. So, the question is -- how can your marketing strategy effectively capture an audience’s attention, once AR has become commonplace?

Examples 101