Remove Buzz Remove Focus Group Remove Loyalty
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4 Ways Your Website Can Replace Focus Groups

Buzz Marketing for Technology

While focus groups attempt to simulate and gain insights on what the customer potentially thinks, nothing can substitute truly anonymous, honest and unbiased feedback. So how are websites replicating—and advancing—the traditional focus group? We look at four ways that your website can replace focus groups: 1.

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Let consumers tell you how they want to be contacted

Martech

Our pockets have been buzzing and beeping more [in] the years since the introduction of the iPhone.” Another method is doing focus groups with customers to obtain feedback directly from them on what works and doesn’t.” Customer loyalty and retention are other great metrics to start looking at.”. Harrison said.

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Is social media all the market research you need?

Biznology

In our service economy, it is very easy to create new offerings and use digital media to establish a brand, put out messages, create buzz, etc. I have seen companies eliminate brand tracking and customer loyalty studies because they believe they can find out what they need online. At the end of the day, I think it is about balance.

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Does Your Brand Experience Align with Customers’ Voices? Elizabeth Arden Shows How

ERDM

Listening” has been the industry buzz word for years and is key to building relationships for both BtoB and BtoC businesses. The company uses this insight group to test copy, print ad concepts, promotional offerings, product claims, model photography, and branding and new product ideas. Elizabeth Arden Goes Inside to Get Insights.

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Growing Your Brand Is a Group Effort: Communities as Content Marketing

Content Standard

According to Dino Fire, president of market research and analytics at the Data Decisions Group, it costs less in time, energy, and money to harvest the same benefits from a facilitated community group than from a traditional market-research focus group. Deeper brand loyalty. Addressability.

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4 Ways E-commerce Can Drive Conversions From Green Initiatives

Buzz Marketing for Technology

It’s the customer loyalty that will be at stake. 4 Ways Your Website Can Replace Focus Groups While focus groups attempt to simulate and gain insights on. Related posts: Four Ways to Evolve Your Online Conversions When you think about it, the Darwinian idea of evolution.

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7 Ways to Market to the Subconscious Brain: The Homer Simpson Guide to Content Marketing

Writing on the Web

Content marketing and the people who write marketing messages must understand how consumers’ brains work if they want to engage and create trust and loyalty. Post on Google Buzz. The Homer Simpson Guide to Content Marketing" alt=" 7 Ways to Market to the Subconscious Brain: The Homer Simpson Guide to Content Marketing" />.