Remove Buzz Remove Digg Remove Social Networks Remove Spending
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Social Networking for Business: What’s Right for Yours?

Writing on the Web

(As I’m on vacation for a week, I’ve invited Sydni Craig-Hart to share social networking tips.). Remember, your target audience determines where you should be and how you spend your time. If your target audience spends their day on Twitter, then that’s where you should be engaging with them.

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What Are Your Target Audience’s 5 Top Web Sites?

Writing on the Web

Neuromarketing blog and Neuromarketing social networking site on Ning. Right now I’m not spending much time on LinkedIn or Facebook or Twitter, and I know I should. Post on Google Buzz. My client’s blogs and sites where I manage their content marketing. Alltop blog aggregation site: My Alltop page.

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The Sociology of Social Media: TED TV Talks

Writing on the Web

Now you can learn all about social media and the sociology of the Internet through video lectures. If you’re an information junkie like I am, you spend way too much time over on TED.com watching fascinating videos on every topic of major importance in this world. Post on Google Buzz. Forget drugs, booze and rock and roll.

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Sharing is how you build a Brand

Buzz Marketing for Technology

As the old adage goes – some people spend more time planning the wedding then they do the marriage and this is true of a lot of what we see organizations do socially. They spend lots of time building the perfect blog, the perfect Facebook page, the perfect Twitter page but then have no plan for a sustained content creation.

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Social Media Budget Ratio in B2B Marketing

Buzz Marketing for Technology

If you blow up the chart you can see that Social Media as a percentage of your overall interactive spend has grown from 13 percent of budget to 14 percent of budget for B2B Technology Marketers. Related posts: The 4 P’s to Social Media Marketing Ok ok – based on the great response I got. Tweet This!

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Could Facebook become a Lead Nurturing platform?

Buzz Marketing for Technology

Element #1 – Advertising – like most lead nurturing platforms today they allow tracking of your ad spend online – specifically spend on Google AdWords and the conversions from online banners (CPC and CPM spend). Tweet This! Share this on Facebook. Share this on Linkedin. Share this on del.icio.us. Share this on Reddit.

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How to Choose a Social Media Listening Platform for B2B Marketing

Buzz Marketing for Technology

For example, dashboards require a good deal of time to setup but provide customized data on command; reports save time but still necessitate that you (or your department) spend time interpreting the reports and defining a follow-up strategy. How prepared are you to use a listening platform? This one is the real kicker. Tweet This!