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How to Adapt Your Content Into an Instagram Story, According to HubSpot Marketers

Hubspot

I asked HubSpot's marketers this question and compiled their tips. When choosing content to add to Instagram Stories, HubSpot Audience Growth Writer Pam Bump, asks herself a question: “ Is the content buzz-worthy? ”. Check out this example from HubSpot: This story corresponds with a post about free personality tests.

Hubspot 101
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B2B Demand Generation Best Practices: 10 Proven Ways to Improve Your Results

KoMarketing Associates

And here’s HubSpot’s definition : “demand generation captures the umbrella of marketing programs that get customers excited about your company’s product and services. Demand generation programs can help your organization reach new markets, promote new product features, build consumer buzz, generate PR, and re-engage existing customers.”.

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Brand awareness: What it is and strategies to improve it

Sprout Social

Brand awareness creates a community that generates word of mouth buzz, ‘I love this product, and I know you will too.’ Or how brands like Hubspot couple important announcements with graphics instead of just using text? — HubSpot (@HubSpot) September 21, 2022. Case studies. Repurpose your content.

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7 Video Content Tips

Strategic-IC

It’s worth taking the time to map your content to each stage of the buyer’s journey; video can be used to generate awareness, as consideration nurture content and to help buyers make decisions (for example, a product demo, a short summary video from a sales rep in an email, or video case study). Or Post ‘Stories’).

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How and When to Use Direct Mail as Part of Your Inbound Marketing Strategy

Hubspot

You could also provide them with a case study from a business similar to theirs and include compelling stats. If you’re running a campaign on a local level, generate buzz in your community by sending out a visually compelling piece of direct mail that neighbors are apt to discuss. Keys to Direct Mail Marketing Success.

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87 More Vital Social Media Marketing Facts and Stats for 2012

Webbiquity

Marketers have questions, this post has answers: 87 vital social media and online marketing statistics covering everything from how executives and large companies are using social media for marketing, customer service and recruiting to fresh stats on the leading social media platforms to search, email, content and mobile marketing trends.

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12 Insightful Marketing Insiders You Should Follow on Twitter

Hubspot

Roetzer and his agency, PR 20/20, have a bit of history with HubSpot, as the company was one of our first Value-Added Resellers (or VARs). Tweeting anything from video case studies to the most recent marketing and tech happenings, Contagious always fills its followers in on the latest, major goings-on in the industry.

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