Zoominfo

OCTOBER 28, 2020

Problem #1: Creating a clearer, future-proof signal: There was too much noise in our legacy intent offer. In other words, there was too much data , which led to too many intent signals. These companies deliver over 3 million tailored intent signals per week. Not every company is in your target market.

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Zoominfo Intent Data Buyer Intent Intent 100

Aberdeen

DECEMBER 27, 2018

When the concept of buyer intent was first introduced, the mathematics behind it were fairly basic. Occasionally, a divide would normalize the account’s size, or a multiply would magnify a signal of poignance. Predictive Analytics, often misunderstood as an alternative to buyer intent, commonly had the exact opposite problem.

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Zoominfo

OCTOBER 15, 2020

The Leader in Buyer Intent. By bringing together our subject matter experts in data collection, natural language processing, and data science we had greatly improved the strength and confidence of our intent signals while also reducing noise. Streaming Intent by ZoomInfo and Clickagy. Not good enough.

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Zoominfo Intent Signal Work Management Intent Data 246

Oktopost

DECEMBER 4, 2023

We’ve rounded up all the key features and benefits you need to know to form your ultimate guide to LinkedIn Sales Navigator. Key Features of LinkedIn Sales Navigator Key Benefits of LinkedIn Sales Navigator Take Your Sales Prospecting Efforts to New Heights with LinkedIn Sales Navigator What is LinkedIn Sales Navigator?

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Ideal Customer Profiles Linkedin Top of Funnel Lead Scoring 69

Aberdeen

JANUARY 23, 2019

Welcome to this week’s roundup of intent data news and features. Read on for the latest industry research reports, tips for using intent data, and expert projections of what 2019 might bring to the intent data space. Fit, Intent, Opportunity. Global ABM Players. Read on to learn which awards the company won.

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Aberdeen

JANUARY 25, 2019

This success story tells an age-old tale, one of a marketing team adrift in a morass of content, who found their way to solid ground by following buyer intent signals emitted by their perfect audience. Check out Aberdeen’s comprehensive report Demystifying B2B Purchase Intent Data to learn more.

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Buyer Intent Intent Data Top of Funnel Intent 40

Aberdeen

JANUARY 28, 2019

Advanced statistical analysis enables market research organizations to derive meaningful insights into key market trends, demystifying buyer intent. Demystifying Buyer Intent with Advanced Analytics. Do the outcomes of Minkara’s research also apply to buyer intent data? improvement vs. 2.9% worsening).

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Zoominfo

SEPTEMBER 7, 2021

For example, popular buyer intent data (also known as buyer signals) pulls from big data to present upticks in online interest in certain topics from potential prospects. While more focused than big data, buyer intent can also be overwhelming if it’s not narrowed down, Smith says.

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Intent Signal Zoominfo Buyer Intent Gartner 130

Zoominfo

FEBRUARY 12, 2024

Opt for a tool that balances sophisticated features with ease of use to effectively support your go-to-market strategy. Key features to prioritize include buyer engagement analytics, the ability to consolidate functions, CRM compatibility, and the ability to improve execution by measuring and developing skills and competencies.

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Work Management Marketing Management Tools Lead Ranking 130

Aberdeen

FEBRUARY 22, 2019

And just as the scientists who created DeepSqueak aim to add contextual behavioral information to research involving these small mammals, Aberdeen’s insights into the behavioral patterns of prospective buyers who have emitted purchase intent signals will add a key layer of visibility and context to marketing and sales operations.

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Only B2B

FEBRUARY 28, 2024

Must Read: The Power of Intent Data for Lead Generation Actionable Strategies for Sales Professionals: 1. Harness the Power of Intent Data Platforms: Explore various intent data platforms, each offering unique features and pricing models.

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Intent Data Intent Intent Signal Sales Qualified Leads 71

NetLine

DECEMBER 18, 2023

Intent data is a collection of behavioral data points that help identify prospects at the account- or buyer-level with a high propensity to convert based on their level of interest in a product or service. Fortunately, intent data has become a mainstay among business analytics to do just that.

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Intent Data Intent Top of Funnel Ideal Customer Profiles 64

SalesIntel

APRIL 15, 2024

Before you start presenting features, go back and ask questions to understand what issues or pain points caused them to reach out. Role of Buyer Intent Data at Each Stage Buyer intent data provides valuable insights into potential customers’ interests, preferences, and behaviors throughout the B2B buyer’s journey.

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Enterprise Management Ideal Customer Profiles Marketing Management Top of Funnel 52

SalesIntel

APRIL 15, 2024

Before you start presenting features, go back and ask questions to understand what issues or pain points caused them to reach out. Role of Buyer Intent Data at Each Stage Buyer intent data provides valuable insights into potential customers’ interests, preferences, and behaviors throughout the B2B buyer’s journey.

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Enterprise Management Ideal Customer Profiles Marketing Management Top of Funnel 52

Aberdeen

MARCH 25, 2019

Using data to fuel and optimize a legacy marketing strategy into an intent marketing strategy is a priority for many Marketing and Sales organizations in the B2B industry. Marketers can even target ads on YouTube videos to prospects who have been identified and segmented based on purchase intent signals they’ve emitted.

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Marketing AI Intent Intent Signal Account Based Marketing 74

PureB2B

MAY 30, 2022

With its ability to recognize buyer intent signals, deliver hyper-targeted audiences , and more recently, provide current engagement data based on its latest feature, ConfirmedConnect , it has been considered an essential business tool for sales and marketing professionals around the world.

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Intent Signal Buyer Intent Buyer's Journey CMO 62

NetLine

JANUARY 30, 2024

Initially a manual process for the NetLine team at launch, INTENTIVE now allows any user to export Explorer data at the global level, along with filtering. This new feature paid immediate dividends to a leading enterprise data infrastructure organization at the end of 2023. A remarkable success for everyone!

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ANNUITAS

MARCH 21, 2023

Let’s dig in to these new and advanced features. And the company noted that it is seeing strong uptake for the feature set: with more than. And much of these new features are included seamlessly with existing Adobe Marketo Engage and Measure contracts. conversations to date.

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Aberdeen

JANUARY 2, 2019

In the online buying journey, the concept is realized anew in the form of fraudulent bots and crawlers that consume content, ad placements, clicks and dollars from advertisers — skewing analytics and falsely inferring buyer intent when none truly exists.

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Intent Intent Signal Buyer Intent Intent Data 49

Content4Demand

NOVEMBER 5, 2021

Today, we feature a Q&A with Brian Giese, CEO of True Influence. His groundbreaking work in intent monitoring earned him the B2B Innovator People’s Choice Award in 2019. He’s been on the forefront of intent data marketing, demonstrating how essential intent data is becoming in the emerging “cookie-less world.”

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Intent Data Intent Top of Funnel Intent Signal 92

6sense

NOVEMBER 7, 2021

But if you can’t watch it now, we’ve identified a few key moments that are worth reading, especially if you’re a newcomer to buyer-intent data and Account-Based Marketing. Because remember, no one intent signal can definitively say the person is going to buy a lot. On Knowing What Buyers Need (Before They Do).

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Webinar Metrics Intent Signal Sales Qualified Leads Paid Search Agency 62

Aberdeen

JANUARY 24, 2019

I recently stumbled across a 2014 video on YouTube and thought it was a good opportunity to reflect on the progress and advances made in the operationalization of buyer intent data. Below, I’ll ruminate on a few salient observations from the video “ Buyer Intent and the Data Revolution.”. What is a signal?”.

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Intent Data Intent Intent Signal Buyer Intent 40

Martech

OCTOBER 29, 2021

MarTech’s daily brief features daily insights, news, tips, and essential bits of wisdom for today’s digital marketer. Understanding buyer intent . Not all customers have the same level of intent when they enter your business sales funnel. Good morning, Marketers, and we’re talking about Facebook yet again.

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Top of Funnel Buyer Intent Intent Signal Funnel Advertising 104

DealSignal

APRIL 10, 2024

When you wait, you miss out on potential earned revenue from buyers who are ready to buy your solution now. Table of Contents [Open] [Close] What is B2B intent data? Signs of buyer intent What types of intent data are there? Intent data allows you to identify and target these specific folks, almost in real time.

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Intent Data Ideal Customer Profiles Intent Marketing Automation Services 52

SalesIntel

MAY 13, 2024

For example, if most of your customers are millennials, you may prioritize mobile-friendly features or products that align with their lifestyle. Buyer Intent Data Buyer intent data reveals the signals or indicators that potential customers are actively researching or intending to make a purchase.

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Marketing Analytics Tools Ideal Customer Profiles Marketing Automation Services Marketing Management 52

Only B2B

FEBRUARY 11, 2024

Analyze visitors’ dwell time, visited pages, specific feature interactions, and even if they started but abandoned the demo form. This paints a detailed picture of their intent and concerns. See which features they prioritize, even how they view competitors. First-party data is the rescue!

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Intent Data Intent Work Management Marketing Management 62

SalesIntel

OCTOBER 23, 2023

SalesIntel and ZoomInfo are prominent players in intent data solutions, offering unique approaches to harnessing buyer intent. It allows users to find and prioritize best-fit accounts by integrating various signals, including VisitorIntel, News, and Bombora intent, all within the SalesIntel platform.

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Intent Signal Zoominfo Intent Bombora 40

Aberdeen

JANUARY 25, 2019

In this week’s roundup of intent data news and features, we’ll assess marketing budgets, touch on LinkedIn, take a trip to an unfamiliar industry, and consider how to format a B2B content marketing strategy. The feature revolves around two key influences of content consumption: Stage of the buyer’s journey and actual purchase intent.

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Intent Data Intent Spending Top of Funnel 40

Binary Demand

MARCH 26, 2024

Once you have a clear picture, you can start uncovering their buyer intent signals. Step 2: Decoding buyer intent These signals are online actions that indicate potential interest in your offerings. The email tells features answering specific problems from user data (e.g., Who are you trying to reach?

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Intent Ideal Customer Profiles Work Management Marketing Management 40

SalesIntel

AUGUST 2, 2023

Exploring Top Lusha Alternatives In the quest for superior sales intelligence, businesses are turning to alternative platforms that offer unique features and advantages over Lusha. This platform caters to sales, marketing, and recruiting teams, providing access to B2B contacts, cell phone numbers, emails, direct dials, and buyer intent data.

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Lead Ranking Zoominfo Lead Scoring Outreach 40

Aberdeen

JANUARY 30, 2019

Buyer Intent Data Governance. Buyer intent data is, for some Marketing and Sales organizations, uncharted territory. When a business user is conducting active research on the web, they emit buyer intent signals. Aberdeen refers to that as “flying blind,” and it’s not a recommended strategy.

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Intent Data Intent Intent Signal Buyer Intent 40

Aberdeen

JANUARY 30, 2019

Buyer Intent Data Governance. Buyer intent data is, for some Marketing and Sales organizations, uncharted territory. When a business user is conducting active research on the web, they emit buyer intent signals. Aberdeen refers to that as “flying blind,” and it’s not a recommended strategy.

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Intent Data Intent Intent Signal Buyer Intent 40

Aberdeen

FEBRUARY 20, 2019

Character sentiment data visualization is particularly interesting in the context of B2B applications of buyer intent data. Aberdeen’s massive sets of buyer intent data include only the active research within actual buyer journeys, and intent signals are captured from within the noise of normal Internet activity.

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Intent Signal Intent Data Buyer Intent Correlation 40

SalesIntel

MARCH 1, 2024

The lack of features aimed at enhancing email deliverability, such as warm-up protocols and advanced deliverability tools, further adds to the challenges faced by users. This platform caters to sales, marketing, and recruiting teams, providing access to B2B contacts, cell phone numbers, emails, direct dials, and buyer intent data.

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Lead Ranking Zoominfo Outreach Lead Scoring 40

Aberdeen

FEBRUARY 1, 2019

B2B Intent Data Applications and Future Predictions. This article on Forbes explores the challenges of collecting B2B purchase intent signals, the ways in which intent data providers synthesize insights from those intent signals, and predicts the future of B2B usage of intent data.

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Intent Data Forecasting Intent Spending 40

Aberdeen

FEBRUARY 1, 2019

B2B Intent Data Applications and Future Predictions. This article on Forbes explores the challenges of collecting B2B purchase intent signals, the ways in which intent data providers synthesize insights from those intent signals, and predicts the future of B2B usage of intent data.

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Intent Data Forecasting Intent Spending 40

Madison Logic

OCTOBER 11, 2022

And wouldn’t it be great to know more about your buyers so you can personalize and activate a great customer experience from start to finish? . You can when you use buyer intent data. . Intent Data Explained . First party vs. Third-party Intent Data . Using Both Buyer Intent Data Types .

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Intent Data Intent Marketing Budget Buyer Intent 52