Buzz Marketing for Technology

JUNE 27, 2008

Many of my keynote speeches focus on the future of business and where technology is going. Or rather, since we are businesspeople, it seems the question should be how can we turn the reality of the new business environment into an opportunity and a competitive advantage? Ross Dawson, August 27, 2007 1:24 AM US PT.

Web 2.0 100

Web 2.0 Enterprise Management Work Management Marketing Management 100

Buzz Marketing for Technology

JULY 28, 2008

All that is well and good, and I am sure that they will find and create maps and models and diagnostics and workshops and full-blown strategies, and will capture their markets with prescriptive approaches … that’s what their business models demand. Enterprise 2.0 Spigit - Enabling Enterprise 2.0 Web Commuting.

Work Management 100

Work Management Enterprise Management Web 2.0 Organization 100

Buzz Marketing for Technology

JUNE 28, 2008

Intranet 2.0. E-mail fatigue has become a common business complaint. Digg this Post to del.icio.us Internal Communications. Knowledge Management. Multimedia. Technology Vendors. This Month. November 2006. trillion e-mails will have been sent by people around the world by the end of this year alone. Post to Slashdot. Trackbacks.

Enterprise Management 100

Enterprise Management Wiki Work Management Web 2.0 100

WebMarketCentral

APRIL 22, 2007

There are several ways your business can benefit from blogging short of starting your own blog, from simply identifying and monitoring the most influential blogs in your industry, to asking bloggers to write about interesting developments at your company, to guest-blogging. —to help promote your business blog and make it successful.

Business Blogging 20

Business Blogging Web 2.0 Digg Tools 20

WebMarketCentral

SEPTEMBER 18, 2008

In the old days, email signatures pretty much just mirrored business card information: name, company, title, phone, fax (gotta love that 80's technology still hanging on!) A growing number of Web 2.0-savvy Based on my informal research, here are the most popular social media elements people are adding to their Web 2.0

Social Media 20

Social Media Web 2.0 Ning Skype 20

Buzz Marketing for Technology

JULY 7, 2008

I’ve done a number of workshops the past few months with clients designed to do two primary things: Land a common understanding across the teams involved around what social media, communities and influencer programs really are and more importantly why it matters to a business. Therefore, the business goal is to mix shift the segments!

Social Media 100

Social Media Communities Wiki Work Management 100

WebMarketCentral

JANUARY 16, 2008

Social media (blogs, podcasts, forums) and social networking sites ( Digg , del.icio.us , StumbleUpon , Searchles , etc.) They give you the opportunity to start, or join, conversations that can ultimately be beneficial to your business, if managed properly. David Bankston del.icio.us

Social Media 20

Social Media Web 2.0 Social Marketing Digg 20

WebMarketCentral

NOVEMBER 5, 2008

Most Web 2.0 sites fall into one of a few increasingly well-defined categories, such as social bookmarking (Digg, del.icio.us, Searchles), social networking (LinkedIn, Facebook) or file sharing (YouTube, Flickr, podOmatic ). What's Cool About Twitter Fans of Twitter believe it is a key social media tool for business.

Twitter 20

Twitter Web 2.0 Digg Tagging 20

WebMarketCentral

OCTOBER 12, 2009

Many journalists cruise techy social media sites such as Digg and Reddit looking for interesting stories to cover and link too. Social Tagging. Tags: Web 2.0 Of course, Google combats paid links or other “unnatural” links with its algorithm or in extreme cases penalising a website.

Social Media 20

Social Media Web 2.0 Google Media 20

WebMarketCentral

MAY 18, 2009

Of the hundreds of Facebook applications available, which ones are best for business? Top 10 Business Applications for Facebook by Duct Tape Marketing Of the 1,000+ Facebook apps built thus far, only a very small number—perhaps a couple of dozen or so—have value for B2B marketers and PR pros.

Social Media 20

Social Media Web 2.0 iCrossing Optimization 20

WebMarketCentral

APRIL 6, 2009

How can you maximize your results through social bookmarking sites like Digg? How to Level the Playing-field With Digg by Skelliewag How to game Digg to get your content onto the front page, by building and utilizing a grassroots network and selectively targeting power users. How does social media relate to SEO?

Social Media 20

Social Media Optimization Digg Web 2.0 20

WebMarketCentral

NOVEMBER 5, 2009

How can you maximize the business value of tools like LinkedIn and Twitter? He also quotes a HubSpot study finding that three-quarters of bloggers in small to midsize companies say that " their company blogs were 'useful,' 'important,' or 'critical' to their business." Social Tagging. Tags: Web 2.0

Social Media 20

Social Media Social Marketing Web 2.0 Paid Search Agency 20

WebMarketCentral

JANUARY 5, 2009

That makes it crucial for business leaders even at smaller companies who may not in the past have considered themselves "public figures" to manage not only their firms' online reputations, but also their own. Create accounts on social bookmarking sites like Wikio , Mixx , Digg and/or StumbleUpon. Social Tagging SEO Practice.

Work Management 20

Work Management Jigsaw Wikipedia Digg 20

WebMarketCentral

APRIL 15, 2008

Note: the following is a guest post from expert researcher and freelance writer Heather Johnson on how businesses can effectively use social media as a component of PR efforts, and efficiently focus their efforts on the most productive sites. Small businesses have neither the time nor the manpower to cover every major site.

Small Business Marketing 20

Small Business Marketing Social Media Wiki Wikipedia 20

WebMarketCentral

JULY 30, 2009

Understandably, as businesses begin to invest more marketing/PR dollars into social media, there is great concern over the ROI of these activities. Social Tagging. Tags: Web 2.0 No company, big or small, can afford to spend scarce funds inefficiently, particularly in the current economic environment.

Social Media 20

Social Media Paid Content ROI Media 20

WebMarketCentral

SEPTEMBER 22, 2009

As Loren explains, "The simplest (way to create a video domain) is launching a Wordpress Blog and then embedding your YouTube, Google Video or other video sharing service commercials on the blog, one for each post, with a unique title tag and description for each post. More customers = More business. More Search = More Customers.

Social Media 20

Social Media Optimization Media Web 2.0 20

WebMarketCentral

MAY 18, 2007

As B2B buyers become increasingly immune to traditional marketing and more reliant on word-of-mouth vendor referrals, sellers need to become more sophisticated in building customer loyalty through relationship marketing , and converting this loyalty into referral business. One intriguing concept is to build your own industry-specific Web 2.0

Enterprise Management 20

Enterprise Management Loyalty Marketing Management Web 2.0 20

WebMarketCentral

MARCH 3, 2008

TypePad Widget Gallery An extensive list of widgets that can be added to TypePad blogs to help promote content through sites like Bloglines , Digg and del.icio.us , as well as add cool features, collect email signups, embed a chat box, monitor traffic, create online polls and more.

Tools 20

Tools Best Practices Web 2.0 Digg 20

WebMarketCentral

SEPTEMBER 10, 2008

For example, in an SEO forum, telling everyone how great your agency is at SEO is suicide; but displaying your knowledge by offering expert tips on title meta tag creation or non-spammy link building is brilliant. Two other quick points to note about business video: Creativity is more important than expense; think "big idea" before "big cost."

Social Media 20

Social Media Wiki Optimization Digg 20

Convince & Convert

SEPTEMBER 21, 2010

You’re in an industry (photography) and are a business type (small) where a lot of people would say “social media isn’t for me&#. You’re in an industry (photography) and are a business type (small) where a lot of people would say “social media isn’t for me&#. Those type of comments are why I do it.

Social Media 149

Social Media Media Webinar Metrics Paid Search Agency 149

WebMarketCentral

NOVEMBER 1, 2007

Here's another social media tagging site look into, as well as a new place to keep track of everything web-related that's important to you. Okay, with Digg , del.icio.us , Searchles , Zimbio et al does the world really need another such site? First, Zanby is a new social media site.

Social Media 20

Social Media Digg Media Tagging 20

Buzz Marketing for Technology

JUNE 27, 2008

However, that doesnt mean that its something that everyone innately understands or knows how to use - especially when it comes to using it for marketing, PR, or other business-related purposes. Lesson # 2 Know What Web 2.0 on the subject of understanding Web 2.0. Social Media U: Take a Class in Social Media.

Social Media 100

Social Media Class Web 2.0 Media 100

WebMarketCentral

SEPTEMBER 4, 2008

Use social media to enhance your SEO efforts and build your business? For example, here's the review of Sk*rt (that link wasn't working when I last tried it BTW): "This is another site that is almost a direct clone of Digg. The only thing missing is each site's policy on the use of insidious nofollow tags.

Social Media 20

Social Media Optimization Linkbait Media 20

Webbiquity

JULY 19, 2010

Though the company has fallen a long way from its dot-com era $40 billion market capitalization, it’s still in business, posting respectable revenue and modest profits. GetApp.com business software portal: unlike broad-based b2b market sites, GetApp.com is focused on a specific niche—business software, SaaS and cloud-based applications.

Enterprise Management 100

Enterprise Management Work Management Marketing Management B2B 100

Buzz Marketing for Technology

JUNE 27, 2008

E-Business. Web Services. Business Continuity. Business is no better off. s Seattle Innovation Symposium, an intense, invitation-only summit of educators and business technology leaders led by Harvardâ??s said Wharton Business School Professor Eric Clemons. Virtualization. Applications. Middleware/EAI.

Enterprise Management 100

Enterprise Management Opinions Work Management Marketing Management 100

Buzz Marketing for Technology

JUNE 27, 2008

Well, here’s how: Technorati : Type in the word of the topic you want, for example “learning&# , “history&# , “atheism&# , “education&# or whatever you want and you’ll get a list of recent blog posts tagged with those words. or vote for it on Digg , I’d heartily appreciate it. 7 Responses.

Personalization 100

Personalization RSS Web 2.0 Blogger 100

Online Marketing Institute

NOVEMBER 2, 2010

Im also seeing great prospects for someone taking this, running with it, and creating their own learning culture consulting business. 237 posts from The Drama 2.0 237 posts from The Drama 2.0 Its human nature that other priorities could take over so there needs to be accountability built into this as well.

Paid Content 40

Paid Content B2B Marketing Advertising Agencies Work Management 40

WebMarketCentral

MARCH 31, 2008

I've written previously about which social networking/tagging/bookmarking sites seemed to work well at driving B2B traffic, but have collected significantly more data since then. The WebMarketCentral Blog - Top SMO Sources of Referral Traffic Technorati - 6.05% StumbleUpon - 2.15% Searchles - 1.75% Facebook - 1.07% Digg , del.icio.us

Social Networks 20

Social Networks Traffic Digg Wikipedia 20

WebMarketCentral

JUNE 10, 2008

At last week's Blogging for Business conference , Shannon Johnson of the What About Mom blog mentioned that someone should write a post about search engine optimization (SEO) for mommy bloggers. For example, my blog subhead includes the text "B2B lead generation and marketing, Web 2.0 Meta tags—title and description.

Blogger 20

Blogger SEO Web 2.0 RSS 20

B2B Marketing Zone Posts

NOVEMBER 2, 2010

50 (of the) Best Twitter Guides, Stats, Tips and Tools of 2010 (So Far) , October 5, 2010 While a dwindling number of business executives still dismiss Twitter as a waste of time, recent research suggests it is one of the most valuable social networks for business. This is my final post on the skewed Web. by Aaron Kim.

B2B Marketing 40

B2B Marketing Enterprise Management Planning Work Management 40

Online Marketing Institute

DECEMBER 13, 2010

Brian Solis Home Articles Business – Marketing PR 2.0 – New Communications Social Media Speaking Books Appearances About The State of the Blogosphere 2010 December 13, 2010 View Comments The question we ask ourselves when examining the state of the blogosphere is whether or not the cup is half full or half empty?

Blogger 40

Blogger Curation Contingency Planning Classified Ads 40

Buzz Marketing for Technology

JUNE 27, 2008

It offers filtering by keyword, tag, author, title, etc. and tagged with. Whats Next on the Web: a ReadWriteWeb Toolkit for 2008. A winning feature is tags also come through the feeds, so you can view content by tag, pity these tags dont have feeds of their own. I used Yahoo Pipes for filtering RSS on Web 2.0

RSS 100

RSS Enterprise Management Work Management Digg 100

Convince & Convert

SEPTEMBER 20, 2010

Within 12 months of its invention, 1,200 companies entered the radio “business&# in some form or fashion. Yes, thanks to social media, business is faster than ever. The fundamental premise of social business is that you are interacting and engaging with customers and prospects on a one to one or one to few basis.

Social Media 159

Social Media Media Webinar Metrics Marketing & Strategy 159