ClearVoice

JANUARY 26, 2024

Heck, not all marketing people are content people. So whether you’re here because you’re a content person looking to enhance your business case for more content dollars or because a content person wants you to understand their perspective on why content is (still) queen, you’ve come to the right place. Here we go!

Paid Content 92

Paid Content Top of Funnel Work Management Marketing Management 92

Outgrow

APRIL 17, 2024

Welcome to the Marketer Of The Month blog! We recently interviewed Yue Wang for our monthly podcast – ‘ Marketer of the Month ’! About our guest: Yue Wang , Head of Advanced Network Research at Samsung Electronics, is a trailblazing leader in 6G innovation. Yue Wang :: AI native networks. Yue Wang : Five.

Network Marketing 52

Network Marketing Work Management Marketing Management Research 52

Thinkers360

MARCH 8, 2024

Here’s the Thinkers360 annual leaderboard for our top 50 global thought leaders and influencers on Business Continuity for 2024. Congratulations to all our Business Continuity influencers who participated! Join Enterprise Lite to work with all of these Business Continuity influencers! Brian Reid Score: 68.81

B2B Thought Leadership 118

B2B Thought Leadership Thought Leadership Lead Scoring Lead Ranking 118

Optinmonster

DECEMBER 19, 2023

Are you facing challenges to grow your eCommerce business? From finding the right niche to optimizing your eCommerce store , growing a business can feel like a never-ending battle. In this post, we’re going to share solutions to 7 of the most common issues that eCommerce businesses face. The good news?

eCommerce 84

eCommerce Marketing Management Business Budget Programs 84

Sprout Social

JANUARY 9, 2024

Regardless of size, most companies face the same challenges—tough competitors, and evolving customer and market demands. According to The 2023 State of Social Media Report , 96% of business leaders agree that AI and machine learning (ML) can help companies significantly improve decision-making. Enter AI analytics.

Analytics 107

Analytics Enterprise Management Work Management Business 107

Spiralytics

FEBRUARY 7, 2024

Sounds like a marketer’s dream, right? This comprehensive guide will help you understand the power of social media automation for your business. So, if your social media team is overwhelmed, a simple tool is all you need to improve productivity and make social media management fun and relaxing again.

Social Media 126

Social Media Automation Marketing AI Marketing Automation Services 126

Navigate the Channel

JULY 21, 2023

It seems everyday in the building product industry, we are being told traditional marketing methods are dead and digital only is the way. It’s hard to believe that an icon in the marketing industry with a brand that enticed us to move into the mobile and digital world was a traditional marketer at heart.

Marketing AI 65

Marketing AI Product Ad Building Planning 65

Marketing Insider Group

JULY 6, 2020

LinkedIn is undoubtedly one of the best social platforms for B2B marketing. With 675 million monthly users and 30 million companies active on the platform, it lends itself well to promoting business services, networking, building an audience, and content marketing. Make sure to share with your customers and clients too.

Linkedin 363

Linkedin Marketing & Strategy Marketing Strategy Enterprise Management 363

Sprout Social

SEPTEMBER 6, 2023

LinkedIn is a powerful marketing tool for any business, particularly in the B2B landscape. Over 82% of B2B marketers consider it a goldmine for generating high-quality leads, connecting with peers and building their professional network. Table of contents: What is a LinkedIn Business Page?

Linkedin 108

Linkedin Effectiveness Ideal Customer Profiles Business 108

Webbiquity

APRIL 18, 2023

If your B2B business has plateaued and you’re struggling with new ideas to generate leads and grow sales, here’s good news. There are established, effective eCommerce marketing tactics you can use to increase base revenue and upsell opportunities in a very short period of time. What are B2B eCommerce Marketing Tactics?

eCommerce 297

eCommerce Social Media Tactics B2B Marketing 297

readwrite

MAY 14, 2022

According to an industry report , the programmatic advertising market will be worth $297 billion by 2023 (at a GAGR of 18% during the period spanning 2018-2023). Has the Largest Programmatic Advertising Market. Adoption is especially strong in the United States, which has the world’s largest programmatic ad market.

Advertising Agencies 126

Advertising Agencies Advertisements Advertising Paid Search Agency 126

Webbiquity

OCTOBER 22, 2021

Social media marketing involves running social media advertisements, publishing content, listening to and engaging your customers, and analyzing the success of your marketing efforts. There’s a wide range of social media management tools designed to help you succeed with your social media marketing efforts.

Work Management 267

Work Management Social Media Marketing Management Promotion 267

Sharpspring

NOVEMBER 10, 2022

Lots of businesses set up blogs without any planning behind the effort. But starting a blog for your business isn’t a task to be taken on without forethought. And this is why many business blogs never deliver any noticeable results: They rank for random keywords that never bring any sales or leads. Here’s the checklist: 1.

CMS Development 124

CMS Development Business Blogger Lead Scoring 124

Sprout Social

AUGUST 31, 2022

You have to juggle multiple plates and wear several hats, from content ideation to video production—basically, you have a lot to handle. Here are 17 social media management tips to help you stay productive and organized: 1. Set social media goals that are measurable and align with the overall business objectives of your brand.

Social Media 100

Social Media Work Management Marketing Management Organization 100

Sprout Social

FEBRUARY 2, 2023

Practice makes perfect Bridgett Colling, Director of Marketing and Communications at Figo, saw the opportunity to expand her brand’s TikTok presence. Apply it : If you want to branch out to a new network or experiment with emerging technology, pitch your vision to leadership. figopet Links to all products can be found on our blog! ?

Social Media 107

Social Media Media Business Viral Marketing 107

Sprout Social

OCTOBER 4, 2021

Social data has become a critical source of strategic insights for businesses of every size and industry. Whether you’re measuring brand health, benchmarking against competitors, or assessing market opportunities, social data provides real-time consumer insights that no other data source can provide. Assess performance by network.

Advertising Agencies 119

Advertising Agencies Business Ideal Customer Profiles Advertising Benchmark 119

Sprout Social

MAY 15, 2024

Automation saves time—Sprout’s Social Media Productivity report highlights that almost 60% of marketers using tools have time to get work done and focus on the activities that really need their attention. Defining clear objectives and KPIs aligned with your overall business goals.

Social Media 109

Social Media Marketing Attribution Automation Personalization 109

Liveintent

MARCH 30, 2022

And, as the industry knows, first-party data will be a crucial component to achieving addressability in a cookieless world, which, when properly activated, can pay dividends across several areas of your business unrelated to email. First-party data and marketing. This approach can also help you expand existing advertiser partnerships.

Paid Content 62

Paid Content Paid Search Agency Paid Social Agency Advertising Agencies 62

Adobe Experience Cloud Blog

JANUARY 15, 2020

Let’s start this with a statistic that should by itself be enough to have any small business owner invest in digital marketing. According to RetailDive , 87% of buyers start searching for products to buy online. Digital marketing helps small businesses build lasting customer relationships. Eighty-seven.

Small Business Marketing 174

Small Business Marketing Paid Content Cost per Lead Marketing Budget 174

Trade Press Services

JANUARY 29, 2024

Brand ambassadors are any individuals who promote the message, mission, products, services and reputation of your brand. They refer customers to your company, provide feedback and reviews, and engage with or share your content and insights. Ambassadors can be identified through a targeted program and may be paid for their endorsements.

Work Management 98

Work Management Branding Brand Identity Peer-to-peer 98

Liveintent

NOVEMBER 3, 2022

CitrusAds’ Mike Pisula joins the people-based marketing platform. LiveIntent , is proud to announce the hire of Mike Pisula as VP, Product Development. In his role, Pisula will lead go-to-market efforts and drive product strategy and execution for the company with an emphasis on retail media.

Paid Search Agency 48

Paid Search Agency Product Media Privacy 48

Sprout Social

FEBRUARY 28, 2024

About 88% of business leaders who use social media technology agree it’s a critical tool in their company’s tech stack, according to The 2023 State of Social Media report. From emerging networks to well-established platforms, audiences have a nearly insatiable appetite for social media content across channels.

Social Media 96

Social Media Work Management Marketing Management Media 96

Top Rank Marketing

NOVEMBER 10, 2023

With over 70 million decision-makers, LinkedIn is the place to B2B.” — Keith Browning @TweetOfKeith Click To Tweet What Are B2B Content Marketers’ Biggest Challenges? But even if they don't understand, LinkedIn has the people who do. Rival IQ Google Ads Editor version 2.5 Rival IQ Google Ads Editor version 2.5

Advertising Benchmark 121

Advertising Benchmark Marketing Report B2B Marketing Linkedin 121

Sharpspring

JULY 13, 2021

The evolution of marketing in the digital marketplace has forever changed the way companies conduct business. To ensure that your digital strategy is performing well, there are eight essential digital marketing tools that you need to incorporate into your daily marketing tactics. Top 8 Essential Digital Marketing Tools.

Tools 105

Tools Paid Search Agency Marketing Analytics Tools Planning 105

Exo B2B

APRIL 10, 2024

Among the social networking platforms dedicated to the world of work, LinkedIn stands out as a must for individuals and companies looking to expand their network. Accustomed to treating LinkedIn as an online CV, many people find it difficult to switch to the business side of the platform.

Linkedin 52

Linkedin Paid Search Agency Advertising Agencies B2B Thought Leadership 52

Martech

FEBRUARY 22, 2024

Munch’s new features for its social media automation platform include video creation Safe Zones, Autotitle and Direct Publishing to YouTube Shorts; user management features including Publish Manager and New Account Page; as well as Enhanced with Clip Extension and Downloading SRT Files. Seode AI’s Seode.ai

Marketing AI 91

Marketing AI Marketing Automation Services Word of Mouth Cost per Acquisition 91

Thinkers360

MAY 19, 2024

We specialize in B2B strategic marketing, B2B analyst and influencer relations, and B2B thought leadership marketing putting your brand in front of active B2B buyers and influencers worldwide – Explore membership today ! Babin Business Consulting Babin Business Consulting helps companies in their digital transformation or development.

Marketing AI 144

Marketing AI Lead Ranking Lead Scoring Enterprise Management 144

Optinmonster

MAY 8, 2023

Want to know how to start an online business? You don’t need lots of money or even the most unique business idea ever imagined. This ultimate guide will walk you through planning your online business from just a dream to launching and growing. What is an Online Business? We’re here to help!

Paid Content 64

Paid Content Work Management Marketing Management Business 64

seo.co

SEPTEMBER 25, 2023

There are more than 63,000 searches per second on an average day, and most consumers and business owners rely heavily on Google when researching new products and services. Most businesses have adapted by putting at least a little time and effort into their search ranking strategy. That’s where good SEO agencies come in.

Paid Content 98

Paid Content SEO Advertising Agencies Paid Search Agency 98

Hubspot

DECEMBER 6, 2022

One of the best ways to outsell the competition is by leaning into your business ecosystem. Sales teams that leverage their business ecosystem close larger deals faster and more frequently. But what is a business ecosystem? What is a business ecosystem? Methods for Leveraging Your Business Ecosystem.

Advertising Agencies 74

Advertising Agencies Work Management Paid Search Agency Ideal Customer Profiles 74

Golden Spiral

APRIL 18, 2019

Understanding these two essentials will empower you to more effectively develop and market products in the B2B tech world. Understanding those needs requires significant initial and ongoing research to get the most valuable insights for your business. Below are resources we recommend for your health IT product research.

Work Management 102

Work Management Marketing Management Research Organization 102

Optinmonster

DECEMBER 21, 2023

Are you planning to launch a new business or product online? If you answered yes to both of these questions, you’ll benefit from learning how to do pre-launch marketing. Drawing up a pre-launch marketing plan can help you attract customers to your brand-new business even before the actual launch day.

Campaigns 89

Campaigns Ad Building Planning Paid Search Agency 89

Martech

FEBRUARY 28, 2024

Retail brands must seamlessly mesh into and be present throughout the customer journey to remain useful to consumers. Consumers make purchase decisions largely based on their online research, not necessarily on product packaging, benefits or customer service. What is business casual?” “How How to shrink jeans.”

Trust Marketing 106

Trust Marketing Loyalty Ad Building Planning 106

Martech

APRIL 9, 2024

Our community came together in December at World Tour New York to learn about the latest marketing innovations and how to reach customers better. Here’s the scoop on our latest releases and updates — and what they can do for your business. Companies are now prioritizing first-party customer data in their marketing campaigns.

Paid Search Agency 100

Paid Search Agency Features Personalization Ads 100

Contently

DECEMBER 10, 2020

As LiveIntent’s SVP of global marketing, I came in with a comprehensive plan, ready to execute. Then the pandemic hit, and like other marketing leaders, I threw the plan right out the window. I feel fortunate, from a marketing perspective, that the year has been a good one—all things considered.

Planning 216

Planning B2B Thought Leadership Top of Funnel Paid Search Agency 216

Hubspot

NOVEMBER 5, 2019

In 2018, 40% of people used social media channels for aspects of product research. With younger generations getting more and more connected to social media platforms, the amount of product research done on these platforms is likely to grow. In fact, 16 to 24-year-olds already conduct product research more on social than search engines.

Paid Content 98

Paid Content Research Product Youtube 98

BenchmarkONE

MARCH 18, 2021

It can often be challenging for small businesses or start-ups to cement themselves in their industries. But collaboration allows smaller businesses to combine their expertise, customer reach, and technology to compete with more prominent brands. Combined Marketing Strategies. Traditional Approaches.

Small Business Marketing 83

Small Business Marketing Promotion Marketing Budget Enterprise Management 83