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HubSpot’s September 2023 releases: The manager’s guide

Martech

HubSpot’s September releases include a leads view in the prospecting workspace, AI additions, reporting improvements and more. This leads view allows sales reps and managers to use one place in HubSpot to review new leads, enroll them in a sequence and see the previous and next action. See the key features in this video.

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6+ Mailchimp Alternatives to Crush Email Marketing in 2024

Optinmonster

SMS Marketing: Do you plan to also send SMS marketing messages ? Streamline your marketing tools by choosing an email platform with an SMS add-on. Integrations : Consider how well the platform integrates with any lead-generation tools , CRM (customer relationship management) software, and eCommerce platforms you may use.

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9 Best WordPress CRM Plugins to Improve Sales in 2023

Optinmonster

CRM plugins turn your WordPress website into a lead generation and client management system. These tools are designed to keep track of lead generation and client communications throughout the customer journey. Leads will come in through your WordPress contact forms. Do you need help picking a WordPress CRM plugin?

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11 Best Marketing Automation Software for Small Businesses

Optinmonster

A better example of a marketing goal might be, “Send a 30-day lead nurturing sequence that converts at least 5% of new leads.” Perhaps you have a large, diverse audience, and lead segmentation features will be important for your marketing strategy. Go beyond generic goals like, “ Improve email marketing.”

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11 Powerful Customer Retention Strategies You’d Need in 2023

Outgrow

Focus on Upselling and Cross-selling Businesses can encourage customers to make additional purchases by offering bundled packages or complementary products. Targeted email campaigns and personalized SMS outreach can be effective methods for highlighting relevant products and services to customers who may be interested.

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The 14 Best Marketing Automation Tools for Your Business

Optinmonster

Managing and nurturing leads from email, SMS, social media, and landing page campaigns can start to feel…. Best Marketing Automation Solutions for SMS Campaigns. Best Marketing Automation Solutions for Lead Generation and Analytics. Top Tools Alert: Don’t use spreadsheets to track your lead and customer data.

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34 Clever Scarcity Examples to Skyrocket Your Conversions

Optinmonster

Second, it’s also a lead generation technique. Product bundling like this gets buyers to convert faster because they get a 2x return on investment (ROI) on their purchase. Catalina Crunch : Early Access SMS Marketing Catalina Crunch offers users early access to its Black Friday deals.