Biznology
OCTOBER 15, 2012
BtoB Magazine’s recent study, “Content Marketing: Ready for Prime Time” found that content marketing was either “fully integrated” (12%) or “very integrated” (22%) for about a third of respondents. (34% Here are a few more interesting data points from that BtoB study. 34% total.)
Industrial Marketing Today
MAY 15, 2012
In a March 2012 online survey of US marketing professionals, trade publication Chief Marketer found that the most popular tool in digital campaigns, according to 78% of the respondents was email marketing followed by Email newsletters (59%) and a close third was social media at 58%.
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MLT Creative
MARCH 2, 2012
B2B e-mail newsletters gain highest conversion rate. Business-to-business newsletters earned higher conversion rates on several benchmarks, compared with their e-mail marketing efforts, than B2C counterparts, according to an Econsultancy/Email Experience Council study. Social Media B2B.
Paul Gillin
OCTOBER 5, 2011
The weekly newsletter is always good for a laugh. Editor & Publisher Daily – This newsletter is little more than a curation of articles from other sources, but the fact that E&P puts it together in a compact, scannable format makes it one of my most useful daily reads. I’ve bought several branded items from their store.
Industrial Marketing Today
MAY 7, 2010
The recently released B2B Marketing Skills Survey jointly done by Genius and BtoB Magazine reveals some new trends and contradicts certain popular beliefs. webinars website design White Paper Marketing whitepapers YouTube Marketing Matters Marketing Matters is our monthly e-newsletter on best practices in industrial and B2B marketing.
markempa
MARCH 30, 2007
Related Article: BtoB Magazine: Unisys gets boost from good data I recommend you start by collecting all of your existing in-house marketing lists into one place. Critical Success Factor #9 Effectiveness 8 Critical Success Factors for Lead Generation 2.0
Industrial Marketing Today
MAY 14, 2010
BTW, it recently won BtoB Magazine’s BtoB Social Media Awards 2010 in the blog category. webinars website design White Paper Marketing whitepapers YouTube Marketing Matters Marketing Matters is our monthly e-newsletter on best practices in industrial and B2B marketing.
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