illumin

APRIL 18, 2024

Even the smallest of businesses now have an online presence and protecting customer and employee data needs to be a top priority. Indigo In February 2023, Indigo (Canada’s largest book retailer) suffered a major data breach impacting not only customers but current and former employees as well.

Privacy 111

Privacy Transparency Privacy Protection Ethics 111

Zoominfo

JANUARY 18, 2023

Businesses have used professional contact listings to reach their markets for generations, dating back to the days when a phone book arrived at your doorstep with a thump. We ensure that data sharing through CE complies with our industry-leading privacy practices. Since 2021, we’ve sent more than 100 million privacy notices.

Communities 130

Communities Zoominfo Promotion Privacy 130

Martech

MAY 11, 2023

These laws are notable in the present context because — with the exception of California — they all “ adapt terminology ” from GDPR, yet diverge in how they are enforced, with district attorneys, attorneys general, and, in the case of California, the California Privacy Protection Agency, all in the enforcement mix.

Paid Search Agency 106

Paid Search Agency Privacy Work Management Marketing Proposals 106

Customer Experience Matrix

APRIL 13, 2018

I picked up a book on trust the other day (haven’t gotten past the introduction, so can’t say yet whether I’d recommend it) that seems to argue the problem of trust is different today because trust was traditionally based on central authority but authority itself has largely collapsed. That’s very different attitude from the U.S.

Ad Building 120

Ad Building Peer-to-peer Privacy Privacy Protection 120

Hinge Marketing

MARCH 12, 2020

The importance of offline events – While the biggest changes in professional services marketing have come in the digital arena, some of the most impactful techniques used by the fastest growing firms are traditional offline tactics, such as public speaking and writing books. Advanced conversational search features.

Marketing Automation Services 121

Marketing Automation Services Design Marketing Websites Service 121

Choozle

FEBRUARY 19, 2019

Every click made, purchases added to a cart, emails opened, flights booked is helping marketers understand a consumer’s interests and behavior. Using data driven advertising strategies, marketers are given the opportunity to be transparent about how they use data and use it efficiently within their digital advertising campaigns.

Advertising Agencies 44

Advertising Agencies Advertisements Advertising Privacy 44