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Flip the Funnel: How To Use Micro-Influencers in 2018

Webbiquity

While landing a celebrity to wear or promote your product was once the PR scoop of the century, today the rising profiles of social media influencers have made reaching wider audiences much more accessible. Generally, it would make sense that the more leads you generate, the more sales you will gain. Some even provided blog giveaways.

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Is Minneapolis Becoming Event-apolis? The (Still) Booming Minnesota Event Ecosystem

Webbiquity

Freeman (Midsized to Enterprise Events) Freeman is the world’s leading brand experience company, assisting midsize to large organizations with a broad range of event technology, logistics, strategy, digital marketing and signage, and creative services at conferences and exhibitions.

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Speakers | Grow with HubSpot Sydney 2017

Hubspot

With speakers from HubSpot, Canva, LinkedIn and more, we're covering everything from how marketing and sales has changed, to in-depth workshops on improving your SEO strategy, and talks on how to turn your web traffic into leads and customers. 11:05am - 11:35am - Breakout: How to Turn Your Web Traffic Into Leads and Customers.

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50 Content Marketing Influencers You Need To Follow

Atomic Reach

According to Content Marketing Institute , content marketing receives 3 times the leads per dollar spent when compared to paid search. Jeff Bullas - Influencer, Author, and Blogger. She has been cited by Forbes as “The Most Influential Woman on Social Media,” and recognized by ForbesWoman as one of “The Top 20 Women Bloggers.”.

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Social Media Events Calendar and Advice Guide

Convince & Convert

Held at the hotel adjacent to the Arizona Cardinals’ football stadium, where I formerly spent 10 Sundays each year, New Media Optimization Summit offers an outstanding mix of keynotes and hands-on workshops. If you’re in lead gen, inbound marketing, or anything B2B check out the Marketing Sherpa B2B Summit.

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The Content Marketing Question: To Gate or Not To Gate?

Ambal's Amusings

Which content should be gated to genereate leads? We asked B2B Marketing experts: " How should B2B marketers balance the need for free content (helpful for prospects decision making) Vs. the need to have content that produces a steady flow of good leads (that can directed to sales team)? Workshop programs, audio recordings.

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How to measure 5 popular social media channels

Online Marketing Institute

Blogger outreach A key component to many, if not most, social media campaigns are blogger outreach programs. Measuring your success isn’t too difficult, either when you ask: How many bloggers wrote about you? How much product did you have to provide for bloggers versus how many sales did you receive?