Remove Blogger Remove Information Remove Personalization Remove Public Relations
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How Public Relations Can Help With Blog Content Creation

SmartBug Media

In order for a company’s blog to be successful, marketers must consistently generate new, compelling, and informative posts. One source for blog content creation that you might not have thought of is public relations. Package the information creatively. Make the Most of News Announcements.

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Earned-media micro-influencer marketing primer

Biznology

In my humble opinion, modern influencer marketing is traditional public relations pitching corrupted by huge Madison Avenue advertising money. Let’s refer to public relations before the corruption by Madison Avenue. was endlessly generous with the hundreds of bloggers who responded to our outreach of thousands.

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Micro-Influencer Marketing is the new Influencer Marketing

Biznology

In my humble opinion, modern influencer marketing is traditional public relations pitching corrupted by huge Madison Avenue advertising money. Let’s refer to public relations before the corruption by Madison Avenue. was endlessly generous with the hundreds of bloggers who responded to our outreach of thousands.

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The art of narrative storytelling via social media marketing

Biznology

So, while I need to call what I am doing social media marketing and micro-influencer marketing , what I am really doing is public relations and public affairs — and it’s always been this way. Done right, both social media engagement and influencer outreach are personal, person-to-person.

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Content Marketing vs. Copywriting: What Are the Major Differences?

Contently

We had just presented a list of different types of writers the company needed to hire, including copywriters, bloggers, editors, and social media creators. She’s not the only person who’s raised this question. If you’re hiring a writer, you want to get the right person for the job. Career Trajectory.

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How to pitch a blogger

Biznology

So last week, I told you how NOT to pitch a blogger in your PR outreach, so it raises the pregnant question of what exactly should you do? But because we so so many people who are afraid of blogger outreach, due to the scary situation that others have blundered into, I wanted to walk through our process to show you how it’s done.

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The Long Tail of Blogger Outreach

Biznology

That’s fair enough, and surely a common question, and a question we must address close to the beginning of every sales call we make at Abraham Harrison , when we propose blogger outreach to a prospective client. People have only a finite amount of time, so their consumption of content, information, news, reviews and alerts are limited.