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Tips on Outlets to Contact for Your Public Relations Strategies

Navigate the Channel

For your public relations strategies to be successful, you need to have a list of media outlets you contact every time you want to get content out there. You are trusted to deliver newsworthy and accurate information and they’re trusted to connect with you to go deeper for additional content. Does your news have conflict?

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How Public Relations Can Help With Blog Content Creation

SmartBug Media

In order for a company’s blog to be successful, marketers must consistently generate new, compelling, and informative posts. One source for blog content creation that you might not have thought of is public relations. Package the information creatively. Make the Most of News Announcements.

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B2B Public Relations: 7 tactics to pull more leads into the funnel

markempa

Tweet If your organization’s marketing and public relations teams aren’t working hand in glove, you’re missing a key lead generation opportunity. That’s the word from three experts in B2B PR and marketing: Wendy Marx, president of Marx Communications , a B2B public relations firm; she blogs about B2B communications for Fast Company.

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3 Ways Social Media Adds Spice to Traditional Public Relations

KEO Marketing

Once upon a time, public relations was about getting coverage. Since audiences are increasingly turning to social networks for news and information, connecting with influencers can be just as valuable as getting your news in front of a media contact. It’s about engagement, too. The reason? Influencer evangelism. Online reviews.

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Earned-media micro-influencer marketing primer

Biznology

In my humble opinion, modern influencer marketing is traditional public relations pitching corrupted by huge Madison Avenue advertising money. Let’s refer to public relations before the corruption by Madison Avenue. was endlessly generous with the hundreds of bloggers who responded to our outreach of thousands.

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Micro-Influencer Marketing is the new Influencer Marketing

Biznology

In my humble opinion, modern influencer marketing is traditional public relations pitching corrupted by huge Madison Avenue advertising money. Let’s refer to public relations before the corruption by Madison Avenue. was endlessly generous with the hundreds of bloggers who responded to our outreach of thousands.

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How to pitch a blogger

Biznology

So last week, I told you how NOT to pitch a blogger in your PR outreach, so it raises the pregnant question of what exactly should you do? But because we so so many people who are afraid of blogger outreach, due to the scary situation that others have blundered into, I wanted to walk through our process to show you how it’s done.

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