The Effective Marketer

JULY 16, 2009

The Effective Marketer Effectiveness is a discipline and it can be learned Home About the Effective Marketer Books Speaking Don’t Forget Your Company History The recent advent of the lost NASA tapes (they lost the original tapes from the Apollo 11 mission, the first Moon landing, then found out that they had all been erased) got me thinking.

Paid Search Agency 100

Paid Search Agency Companies Marketing Budget Creation Work Management 100

Adobe Experience Cloud Blog

MAY 23, 2010

There’s no limit to the ways B2B social media marketing can help organizations build brands and amplify lead generation efforts. But for B2B marketers who have yet to venture into the social web, getting from point A to point B isn’t as cut and dry. On the Savvy B2B Marketing Blog, C. for B2B marketers.

Social Media 48

Social Media Media Web 2.0 B2B 48

The Effective Marketer

JANUARY 3, 2009

You could have effective marketing campaigns that drive sales up 100% and win awards and accolades but still have an inneffective marketer at helm. Email Vendor Selection Methodology - Part 2 now online: [link] #emailmarketing #b2bmarketing 2 hours ago I just grabbed @ AppSumo action video, Google AdWords secrets for Free.

Planning 100

Planning Effectiveness Work Management Marketing Management 100

The Effective Marketer

JANUARY 5, 2009

Anyone can learn how to become more effective as long as they apply themselves to it and marketers are no exception. In 2004 Drucker wrote an article for Harvard Business Review Magazine titled “What makes an effective executive”. link] 2 days ago Virtual Events win marketers over low costs, but are attendees really paying attention?

Enterprise Management 100

Enterprise Management Work Management Marketing Management Effectiveness 100

Online Marketing Institute

NOVEMBER 28, 2012

Lead Generation. Sales & Marketing. --> Bloggers. --> Resources. ENews Sign-Up. --> Magazine. Digital Magazines. -->. Study: B-to-B Marketers Lagging With Social Media. Data shows about 40 percent of b-to-b brands aren’t using social marketing. Raphael is Associate Editor of FOLIO: Magazine.

B to B 40

B to B Paid Content Social Media CMS Development 40

Online Marketing Institute

JULY 31, 2012

Lead Generation. Sales & Marketing. --> Bloggers. --> Resources. ENews Sign-Up. --> Magazine. Digital Magazines. -->. Tool: Sysomos (Marketwire) URL: Sysomos.com What it does: Like Radian6, Sysomos is designed to help brands “listen” to what people are saying about them online, particularly through social media.

Social Media 40

Social Media Enterprise Management Marketing Management CMS Development 40

Zoominfo

SEPTEMBER 17, 2018

The iTunes description for this podcast reads as follows: The Influencer Podcast is an innovative podcast that explores the secrets behind the ever-changing trends of influencer marketing and the careers of today’s top social influencers. Online Marketing Made Easy. Ask Amanda About Marketing. The Influencer.

Paid Content 252

Paid Content Paid Search Agency Advertising Agencies Enterprise Management 252

Convince & Convert

APRIL 15, 2010

To be on the same list (much less on top) with bloggers for whom I have tremendous respect and admiration ( Valeria Maltoni , Lee Odden , David Meerman Scott , and many others) is a real affirmation for what I’m trying to do. Is Your Company in the Content Marketing Industry? Photography magazines.

Paid Content 125

Paid Content Content Marketing Paid Search Agency Planning 125

Online Marketing Institute

NOVEMBER 8, 2010

Digital marketing is gaining traction in a number of industries, and business-to-business (B2B) marketers are in on that trend, too. Let us know how your brand uses social media for B2B marketing in the comments below. Learn more.

Social Media 40

Social Media Enterprise Management Social Marketing B2B Marketing 40

seo.co

NOVEMBER 8, 2021

Social Media Examiner is the largest online social media magazine in the world. In addition to providing the latest news, information, and ideas on social media and social marketing, Social Media Examiner hosts the Social Media Marketing podcast and a couple of different industry-leading events/conferences throughout the year.

SEO 98

SEO Work Management Marketing Management Advertising Agencies 98

seo.co

MARCH 8, 2020

Social Media Examiner is the largest online social media magazine in the world. In addition to providing the latest news, information, and ideas on social media and social marketing, Social Media Examiner hosts the Social Media Marketing podcast and a couple of different industry-leading events/conferences throughout the year.

Internet Marketing 105

Internet Marketing SEO Social Marketing Marketing Websites 105

Convince & Convert

JUNE 11, 2010

And to think I was the one who launched your published writing career when I gave you a chance with your first column way back when for bizAZ magazine. And to think I was the one who launched your published writing career when I gave you a chance with your first column way back when for bizAZ magazine. I expect a dedication.

Webinar Metrics 125

Webinar Metrics Paid Search Agency Social Media PR 125

Directive Agency

MARCH 7, 2019

Digital strategist and content Guru, Ann Handley, has become one of the top leaders shaping modern marketing today. As a pioneer in digital marketing, Handley is the Wall Street Journal best-selling author of Everybody Writes , is a key Linkedin influencer and one of the most influential thought leaders in the marketing world.

Demand Generation Agencies 111

Demand Generation Agencies Enterprise Management Work Management Marketing Management 111

Convince & Convert

SEPTEMBER 21, 2010

Too often, the humanization part gets overlooked in an effort to create a “user-generated video contest widget that we’ll launch on Facebook with support from Ustream.&# If your customers and prospects feel like your company is more human and actually cares about them, they’ll want to be part of it. Tyler Excellent post.

Social Media 151

Social Media Media Webinar Metrics Paid Search Agency 151

Webbiquity

JULY 26, 2010

The B2B Marketing Zone has really taken off over the past few months with the recent addition of numerous great bloggers. For those not familiar with it, the B2B Marketing Zone (a.k.a. the BMZ) was officially launched a year ago as the first content aggregation hub for leading business-to-business bloggers. June 8, 2010.

B2B Thought Leadership 100

B2B Thought Leadership B2B Marketing Advertorials Thought Leadership 100

Convince & Convert

AUGUST 18, 2010

What’s the hot new trend in social media that we can bring to our clients? How can we find the most influential bloggers and get them to write about our client? Better question: How can we find the existing customers that are already passionate about our client, and turn them into a volunteer marketing army?

PR 161

PR Social Media Paid Content Media 161

Magisto

MAY 13, 2019

It makes sense that by using the best stock photography in your videos and online marketing content, you are assured of greater engagement, user interest, and reduced bounce rate. This free stock site features high quality stock images for use in magazine ads, creative projects, print brochures, digital ads, and beyond.

Best Practices 75

Best Practices Copyright Click Rate Work Management 75

The Effective Marketer

AUGUST 11, 2010

Marketers that manage to become good at visual data communication can positively influence their companies into taking the right approach or strategy. Talking with the CEO or other managers about what all those metrics mean is sometimes a challenge, especially when they are not on top of the latest marketing trends or technologies.

Social Media 100

Social Media Work Management Media Marketing Budget Creation 100

The Effective Marketer

JULY 5, 2009

The Copywriting Wimp The workshop instructor was Sandra Blum, a renowned copywriter, columnist for Dynamic Graphics magazine , and more recently one of the judges for DMA’s Echo Award. This entry was posted on Sunday, July 5th, 2009 at 9:43 pm and is filed under Communication , Online Marketing. United States License.

Copywriting 100

Copywriting Work Management Marketing Management Marketing Budget Creation 100

Webbiquity

APRIL 18, 2012

As you’ve no doubt read in many places before, content is one of the core elements of B2B social media marketing success. Content is also crucial for lead nurturing , SEO and other online marketing initiatives. ” Fuel to the content marketing fire: McKinsey quantify changes in the purchase funnel by steveseager.com.

Top of Funnel 100

Top of Funnel Tactics Content Marketing Tips 100

Online Marketing Institute

MARCH 24, 2011

Mashable | The Social Media Guide Viral Topics Twitter YouTube Facebook iPhone Google Video About Mashable Company About Us Advertise Submit News Contact Us Announcements Resources Guidebooks Lists How To Trending Mashable Awards Subscriptions Partners W3 EDGE Rackspace Concentric Sky Dynect DNS Intridea Welcome to Mashable! Have an account?

Paid Search Agency 40

Paid Search Agency Companies Mobile Advertising Advertising Agencies 40

Convince & Convert

APRIL 8, 2010

It’s an almost magical device that can show incredibly crisp HD video, all the audio you can handle, Web pages, books, online magazines ( Zinio is great on the iPad), newspapers, tweets, Facebook, Linkedin, and just about anything else you’d want to digest. It’s fast, it’s seamless, and it’s enthralling.

Paid Search Agency 137

Paid Search Agency Content Social Media PR 137

B2B Marketing Zone Posts

JUNE 9, 2010

100 Tips for Trade Show Lead Generation - B2B Lead Generation Blog , May 11, 2010 Lead generation remains the top reason most companies exhibit at events and tradeshows. And B2B marketers are constantly looking for ideas they can use to drive more ROI from their events budget. Social Marketing Strategy 101: Are you ready?

Paid Content 40

Paid Content B2B Marketing Marketing Management B2B 40

Online Marketing Institute

NOVEMBER 4, 2010

Digital marketing is gaining traction in a number of industries, and business-to-business (B2B) marketers are in on that trend, too. Let us know how your brand uses social media for B2B marketing in the comments below. Learn more.

Social Media 40

Social Media Enterprise Management Social Marketing Work Management 40

Webbiquity

NOVEMBER 14, 2011

Here’s a good place to start: 40 of the best SEO guides to strategy, tactics, considerations, common mistakes to avoid and more from some of the best SEO bloggers and writers around. 4 Reasons Why SEO is Underfunded by Search Engine Watch Noting that “Google has confirmed that CPC costs are trending above inflation year over year.

SEO 100

SEO Cost Per Click Tips Best Practices 100

Online Marketing Institute

JANUARY 16, 2013

And, while content marketing is more than just tools and needs a solid strategy to be successful, there are a plethora of tools out there that can make the job of creating content just a little bit easier. This will not only help you with research, but also with generating additional content ideas. Content Creation. Kari Rippetoe.

Marketing Automation Services 40

Marketing Automation Services Tools Planning Content Marketing 40

Adobe Experience Cloud Blog

OCTOBER 22, 2012

by Kieran Flanagan Content marketing is one of the hottest topics in online marketing at the moment. At Marketo, we have used the power of content marketing to grow our business at a rapid pace (see Marketo ranks #1 Marketing Software Vendor on the Inc 500 ). Our Experts. The Questions. Why do you think this is?

SEO 48

SEO Advertising Agencies Work Management Top of Funnel 48

Webbiquity

FEBRUARY 21, 2017

Create and source user-generated content fast with simultaneous collaboration. Showcase reviews: Marketing Insider Group (Curation), Maximize Social Business (Drive), Online Marketing Institute, Perception System, SnapApp. Sample review: “One of the most important tools in a marketer’s tool belt is knowledge.

Curation 275

Curation Marketing Automation Services Tools Enterprise Management 275

B2B Marketing Zone Posts

OCTOBER 5, 2010

And as any blogger can tell you, PR pros understand this, as witnessed by the incredible increase in blogger outreach “pitches&# from corporate PR departments and firms over the past two years. 35 Ways to Market Your Blog - Junta 42 , September 27, 2010 It never fails. Blogger Relations. Continue reading. Tweet This!

B2B Marketing 40

B2B Marketing Work Management Marketing Management Advertising Agencies 40

Online Marketing Institute

JUNE 22, 2009

Read more… Doug Kessler | June 11th, 2009 | 3 comments June 2009 Watch the Velocity web seminar on Content Marketing Stan just presented our web seminar with B2B Marketing magazine, called “Content Marketing: Thought Leadership in a Web 2.0 Seemed to go really well.

Paid Search Agency 40

Paid Search Agency Demand Generation Agencies Advertising Agencies B2B Marketing 40

Convince & Convert

JUNE 8, 2010

Named One of Arizona’s Top 25 Restaurants by Arizona Highways Magazine, show this message for a discount on an appetizer.&# I suppose if we said generate leads by listening it may have an impact instead of listening to conversations to find new opportunities. SuzanneVara [link] Suzanne Vara Listen. Active listening required.

Social Media 129

Social Media Paid Content Media Paid Search Agency 129

SnapApp

DECEMBER 22, 2016

From actionable content marketing and demand generation techniques to the latest marketing technology and industry insights, this list of top content marketing blogs has something for everyone. Email Marketing. Account Based Marketing. Video Marketing. Marketing Technology. Trends/ Insights.

Marketing Analytics Tools 48

Marketing Analytics Tools Sales Management Top of Funnel Planning 48

Webbiquity

JUNE 6, 2011

Note: This post, a joint effort between Cheryl Burgess and me, originally appeared on the Blue Focus Marketing Blog last month. Blogger for Huffington Post and @op_editorial , Marketer, Do-Gooder, Master Surfer! Contributor to the Social Media Marketing Magazine – B2B Column. CMO at EuroSpaClub International.

Twitter 100

Twitter Enterprise Management Paid Search Agency Work Management 100

Webbiquity

AUGUST 16, 2010

Social Media Marketing Tips, Tactics and Guides. Todd Heim supplies a helpful guide to best practices for building a following on and generating traffic from social bookmarking sites like Digg, Reddit, Mixx and Propeller. 6 Reasons You’re Not Rocking Social Media by Small Business Trends.

Social Media 100

Social Media Budget Programs Social Marketing Tools 100

Webbiquity

SEPTEMBER 8, 2010

In a study asking consumers to rate the most influential sources of information for their purchase decisions, 59% said “personal advice from friends or family members,&# followed by 39% search engines, 36% articles in newspapers or magazines, online articles 28%, email 20% and social media 19%. Within the U.S.,

Paid Content 100

Paid Content Social Media Stats Paid Search Agency 100

The ROI Guy

SEPTEMBER 17, 2010

Friday, September 17, 2010 Leaders indicate Growing Investment in Smart Digital Content The migration of B2B marketing budgets from traditional marketing vehicles toward digital channels continues according to a study by Booz & Co. Alinean recognized by BtoB Magazine’s as one of To. Powered by Blogger.

Marketing Budget 40

Marketing Budget ROI Budget Programs Work Management 40

Convince & Convert

SEPTEMBER 20, 2010

link] Joseph Manna I saw that report last week; very cool of ExactTarget to compile all the trends in an easily-digestible format. Why is Twitter worth it… it is one of the best ways around to listen to your customers, to pick up trends early, to intercept complaints and resolve them in ways that cause terrific word of mouth wins.

Twitter 147

Twitter CRM Business Paid Search Agency 147