Don’t Overlook the Display Ad Campaign Alley-Oop, You Might Miss a Slam Dunk
Adobe Experience Cloud Blog
FEBRUARY 13, 2012
by Jon Miller I’m pleased to welcome David Karel, Vice President of Marketing at Bizo , as a guest blogger. In his guest post on the Marketo blog, Mike Nierengarten does a great job of illuminating the pitfalls of using a seemingly meaty progress metric like the mighty conversion to solely determine where you invest.
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