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Off-Page SEO: What It Is & Why You Need It [+a Helpful Checklist]

Hubspot

That's because Google is built on PageRank, an algorithm that looks at a page's backlinks for quantity and quality. There are several types of links you can gain: Natural or earned links , in which editorial publishers or consumers mention your brand organically. Encourage your customers to leave positive reviews online.

SEO 96
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Guest Blogging is NOT Dead (And Matt Cutts Didn’t Say It Is)

Webbiquity

And there are absolutely some fantastic, high-quality guest bloggers out there.I But attempts at getting guest posts published in a manipulative manner, purely or primarily for the SEO benefit of the backlink, are no longer going to be effective (and by implication, may even lead to penalties or ranking degradation).

PageRank 100
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Why Google Has the Hammer To Make Businesses Use Google Plus

Convince & Convert

I like the way it’s written, and my favorite thing to do as a blogger is piece together the bigger picture. Since I originally published this post, you’re seeing Google do a lot of the things I predicted. PageRank was devised to provide for Google users the best possible search engine results. Thanks for the traffic!

Google 152
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Why Google Has the Hammer To Make Businesses Use Google Plus

Convince & Convert

Publishing your status updates, photos, videos, et al to one or more of these Circles is a one-click exercise in simplicity. Today, far more status updates, photos, videos and other social flotsam and jetsam are published and shared than fully formed Web pages. But enough about that. SEOMOZ SEO Ranking Factors.

Google 167
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Why Google Has the Hammer To Make Businesses Use Google Plus

Convince & Convert

Publishing your status updates, photos, videos, et al to one or more of these Circles is a one-click exercise in simplicity. Today, far more status updates, photos, videos and other social flotsam and jetsam are published and shared than fully formed Web pages. But enough about that. SEOMOZ SEO Ranking Factors.

Google 150
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Best Business Blogging Tips and Guides of 2010 (So Far), Part 1

Webbiquity

Lisa Barone offers 100 topic ideas to kick start your blog posts, divided into various categories such as Go Social, Highlight Your Customers and Get Personal. Links are vital to SEO success, and one way to accelerate link-building for a blog is to use this helpful list of 50+ free blog diretories sorted by PageRank.

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Is Author Rank Really Relevant?

Hubspot

So the millions (or hundreds) of bloggers that validated authorship will no longer see their lovely photo and Google+ circle count presented in search results. I’m NOT saying the authority or influence of a blogger doesn’t factor into search results. That pile of intellectual gaga came to be known as “PageRank.”