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Decoding California’s Privacy Changes: 5 Must-Read Updates for Digital Marketers

Choozle

Here at Choozle, we’re privileged to have Ben Isaacson as our Fractional Privacy Officer. In this blog, Ben explores the 5 essential privacy-compliance requirements that are now enforceable in California. Updated Privacy-Compliance Requirements 1. Privacy policies must be transparent and instructive.

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41% of Marketers Admit to Not Understanding What GDPR Entails. Are You One of Them?

Envy

We created a checklist for marketers to use to ensure that your company isn’t flouting any GDPR guidelines on the marketing front! Double Opt-in, Double Opt-in Everywhere! Double opt-in is in. Getting people to double opt-in is a completely different story. Set up double-opt for all your communications.If

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V12 and the iOS 14 Update

Porch Group Media

In January 2021, Apple announced that its new App Tracking Transparency framework will go into effect sometime this spring and will require users to opt in before any app can collect the IDFA, a persistent mobile device identifier. This is a change from the previous opt out methodology.

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6 Months to CCPA: What You Need To Know

Opt Intelligence

This means you have about 6 months to prepare your privacy policy and ensure you are in compliance. Consumers also have the right to opt out of the sale of their data. If they do exercise their privacy rights, they are entitled to the same service(s) and pricing as someone who has not opted out.

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Impact of Upcoming iOS 14 Privacy Changes

Porch Group Media

Apple has announced changes in the upcoming release of iOS 14 that will have an impact on mobile advertisers and marketers: The IDFA (Identifier for Advertisers) will be now require an opt in at the app level to be shared with advertisers and marketers to deliver targeted communications. This is a change from the previous opt out methodology.

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12 Social Media Marketing Examples To Help Inspire Your Own

CoSchedule

Full Name Email Address Company Website URL Submit By signing up, you agree to CoSchedule’s terms of service, end user agreement, and privacy policy ; you are 16 years or older; and you will receive information from CoSchedule from which you can opt out at any time. Your download should start shortly.

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The GDPR Era Of Permission Based Email Marketing

Valasys

According to the European Union General Data Protection Regulation guidelines, organizations need to collect freely given, specific, informed and unambiguous consent. In order to update your existing database, run a campaign that encourages users to re-opt-in to your email list. New opt-ins and email permissions need to be collected.