Content Marketing Institute

JULY 24, 2018

50,000: Invest in long-tail keyword paid search campaigns. That leaves a gap for low cost-per-click advertising on thought-leadership content. Surfacing the most relevant content tailored to that particular user on our website, email, and social media advertising would go a long way to improving engagement.

Marketing Budget Creation 106

Marketing Budget Creation Paid Content Marketing Budget Budget Programs 106

Hubspot

JULY 22, 2015

Get a bunch great tips on how to better market your website and blog. In a recent episode, we mentioned several essential tools and tips that people can use to improve their website and blog. After the event, attendees kept asking us to list out the tools we mentioned, so we decided to compile them all into the following blog post.

Cost Per Click 28

Cost Per Click Traffic Marketing Websites CPC 28

Marketing Insider Group

MARCH 7, 2021

Quora is a fantastic online community for content marketers to use and find out what kinds of questions their target consumers are asking for blog inspiration. Twitter is another great tool to see which topics are trending and hashtags that are relevant to your industry and target audience. Hundreds of new images are added every week.

Budget Programs 362

Budget Programs Content Marketing Planning Tools 362

seo.co

OCTOBER 7, 2021

When it comes to your initial focus, especially if you are a startup doing digital marketing , you will want to focus on the long-tail. Long-tail keywords are extended phrase search queries, such as “what is the best roofing company in Wyoming?” Digital marketing services. Content writing. Source: Moz Keyword Explorer.

Keywords 98

Keywords Marketing Budget Long Tail Marketing Research 98

Hubspot

FEBRUARY 13, 2020

Let's get right down to it: The key to successful SEO is concentrating on long-tail keywords. The good news is that choosing the right long-tail keywords for your website pages is actually a fairly simple process -- one that's made all the more simple and quick when you use the right tools to perform your keyword research.

Keywords 101

Keywords Cost Per Click Budget Programs Long Tail Marketing 101

Single Grain

DECEMBER 19, 2023

Keyword Research – Access Ahrefs’ enormous keyword database to find thousands of keyword ideas with data-driven metrics like search volume, keyword difficulty, SERP overview and CPC. It also shows keyword research volume, SEO difficulty, and Cost Per Click.

Lead Ranking 98

Lead Ranking Lead Scoring Budget Programs SEO 98

Optinmonster

NOVEMBER 13, 2019

On top of being able to see keyword rankings, you can get in-depth details on traffic stats, Ads CPC, domain comparisons, keyword difficulty, and so much more. Login to your account and click on Organic Research in the left sidebar. You can use this information to come up with ideas for new topics to cover on your blog.

Keywords 80

Keywords Paid Content Traffic Research 80

Moz

FEBRUARY 20, 2019

Posted by TheMozTeam This blog post was originally published on the STAT blog. Rank and rank movement Tracking your rank and ranking movements with dynamic tags will give you eyeballs on your keyword performance, making it easy to monitor and report on current and historical trends. Keywords ranking for a blog URL.

Segmentation 50

Segmentation Cost Per Click Keywords CPC 50

Adobe Experience Cloud Blog

DECEMBER 8, 2016

Continued learning is critical, and if you’re not taking the time to keep up with industry news and marketing trends, your efforts may fall flat. Read on for 10 trends that propelled the biggest changes in digital marketing this year: 1. If you’re worried you might have missed something major this year, we have you covered.

Trends 48

Trends Planning Advertising Agencies Mobile Advertising 48

Single Grain

MAY 29, 2023

Go through their website, social media account, blog post, and ad campaigns to check what is working for them. Leverage the use of keyword research tools like Google Keyword Planner or WordStream to keep track of industry jargon, search queries, and trending phrases. Shortlist all the negative keywords.

Paid Content 52

Paid Content PPC Paid Search Agency Budget Programs 52

flux.la

FEBRUARY 1, 2020

If you have an online store, blog or a website, SEO can help your website grow and achieve your business goals. It lets you monitor local and global monthly search volume for keywords, the estimated cost-per-clicks, competition levels, etc. It’s a great avenue to improve your business and attract interested customers.

Paid Content 52

Paid Content SEO Lead Ranking SERP 52

Single Grain

MARCH 23, 2020

CPC or monthly search volume) to feed their users with data. 10 PPC Trends You Can’t Ignore in 2020. * I also know that they tend to avoid long-tail keywords just because search volume for those keywords isn’t as high (in most cases). Dive Deeper: * Never Run Out of Ideas: 7 Content Creation Strategies for Your Blog. *

Keywords 124

Keywords Paid Content Google API 124

Single Grain

AUGUST 24, 2021

Long-tail keywords to target featured snippets. ClickFlow lets you see the top fifty keywords for every blog post on your site with its Keyword Tracking feature. The Keyword Magic Tool lets you find new keywords from a database of over 20 billion keywords in just a few clicks. Question keywords to target FAQ pages.

Enterprise Management 52

Enterprise Management Work Management Marketing Management SEO 52

Single Grain

NOVEMBER 20, 2020

You can use a variety of filters like clicks, cost per click, return rate, etc. The Keyword Trend feature lets you identify the trending keywords for your selected category and the level of interest in a search query over 12 months. per month with 250 fresh metrics for every searched keyword.

Enterprise Management 52

Enterprise Management Work Management Paid Search Agency Marketing Management 52

Convince & Convert

APRIL 19, 2012

Read on for insights from Derek, and Eric’s Social Media Stat of the Week (this week: for Facebook advertising, CPM rates are up 41%, CPC rates are up 23%). Click the play button to listen here: Download the audio file: [link]. Two, CPC rates are up 23%. This episode features Derek Halpern founder of Social Triggers.

Paid Content 118

Paid Content Advertising Agencies Paid Search Agency Trigger Marketing 118

Single Grain

OCTOBER 27, 2020

Even if they aren’t direct competition for immediate customers (a dentist office in Denver versus yours in Manhattan), they can still be considered industry competitors who can give you insight on smart strategies, or they might be hitting the top spots for the long-tail keywords you want to target.

Paid Content 136

Paid Content Research Acquisitions Lead Scoring 136

Single Grain

AUGUST 24, 2023

New marketing tactics are popping up daily, so it can be tough for busy business owners and entrepreneurs to stay on top of the latest trends, figure out the best ways to use different platforms, and become a master in every area of digital marketing. Why do many businesses partner with an agency rather than hire in-house?

Advertising Agencies 98

Advertising Agencies Paid Search Agency Paid Content Marketing Agencies 1 98

Single Grain

JANUARY 29, 2020

has more than 350,000 subscribers to their blog (which features marketing, sales, agency and customer success content). of all the clicks – which means attracting a huge chunk of traffic: BuildFire , a California-based SaaS company, generated over 1 million page views of their product release in 12 months. All organic.

Paid Content 140

Paid Content Marketing Budget SEO Lead Ranking 140

Webbiquity

JANUARY 17, 2011

Social media networks and blogs consume nearly 25% of people’s time online. Americans spent nearly a quarter of their time online on social networking sites and blogs in 2010, up from 15.8 70% of bloggers are organically talking about brands on their blog, and 38% of them post brand or product reviews. And much more.

Paid Content 100

Paid Content Stats Social Media Marketing Budget 100

Anteriad

APRIL 25, 2023

With a seemingly endless stream of new trends, tactics, and acronyms, keeping your finger on the pulse of marketing key terms is vital to stay current (and relevant) as a B2B marketer. We put together a marketing glossary of what you need to know to help you stay on top of current trends and hot topics. You’ve come to the right place.

Paid Content 95

Paid Content Sales Management Top of Funnel B2B Sales 95

Anteriad

APRIL 25, 2023

With a seemingly endless stream of new trends, tactics, and acronyms, keeping your finger on the pulse of marketing key terms is vital to stay current (and relevant) as a B2B marketer. We put together a marketing glossary of what you need to know to help you stay on top of current trends and hot topics. You’ve come to the right place.

Paid Content 84

Paid Content Sales Management Top of Funnel B2B Sales 84

Zoominfo

AUGUST 7, 2018

In today’s blog post, we discuss 30 B2B marketing tools you can’t live without. Here’s a quick example: If you manage a corporate blog, you can outline blog post ideas with Google Sheets, collaborate on blog post drafts with Google Docs, and present a blog traffic analysis with Google Slides. Keep reading!

Marketing Automation Services 178

Marketing Automation Services Enterprise Management Work Management B2B Marketing 178

Single Grain

JANUARY 15, 2020

27% of marketers have reported below-average CPLs (cost-per-lead) for both social media and email marketing. Content marketing costs 62% less than traditional marketing and delivers 3x as many leads. Marketers who prioritize blogging efforts are 13x more likely to see positive ROI. 4) Use Powerful CTAs in Your Blog.

Lead Generation 132

Lead Generation Social Media Top of Funnel Lead Ranking 132

Zoominfo

AUGUST 7, 2018

In today’s blog post, we discuss 31 B2B marketing tools you can’t live without. Here’s a quick example: If you manage a corporate blog, you can outline blog post ideas with Google Sheets, collaborate on blog post drafts with Google Docs, and present a blog traffic analysis with Google Slides. Keep reading!

Marketing Automation Services 130

Marketing Automation Services B2B Marketing Enterprise Management Work Management 130

Directive Agency

MAY 9, 2017

Mediums: eBooks, Podcasts, Blogs. Mediums: Video, Blog, Podcasts. Type 2: Blog and Resource Content. After you have your core content in its place, we pivot into crafting exceptional blog and resource content. We have found that the following types of blog and resource content perform well for B2B: How to.

Paid Search Agency 85

Paid Search Agency Work Management Enterprise Management B2B Marketing 85

KoMarketing Associates

APRIL 5, 2016

Find long-tail or related keywords with lower volume but still relevant to your potential customer. Click to call is the most important and successful extension for mobile users – but you should also utilize other mobile specific ad extensions whenever applicable. Long tail searches are usually trumped by autocomplete.

Paid Content 120

Paid Content Advertisements Advertising Long Tail Marketing 120

Vidyard

MAY 13, 2020

YouTube excels at earning eyeballs thanks to what’s known as the long-tail effect. Similarly, look at the videos YouTube suggests when your video ends for ideas, and use Google Trends to see what topics are hot. USD per action and as high as several dollars. Those are topics people are actively searching.

Youtube 158

Youtube Cost Per Thousand Marketing Automation Services Business 158

Albacross

MAY 22, 2019

Reading your blog articles. Unlike your homepage, your landing page should not have a top or side panel where visitors can access your About Us page, Contact Us page, or Blog. You don’t want your visitors to get distracted, and start clicking around on your site. Signing up for your email newsletter. Pretty simple, right?

Lead Generation 91

Lead Generation Paid Content Lead Ranking Lead Scoring 91

Vidyard

MAY 13, 2020

YouTube excels at earning eyeballs thanks to what’s known as the long-tail effect. Similarly, look at the videos YouTube suggests when your video ends for ideas, and use Google Trends to see what topics are hot. USD per action and as high as several dollars. Those are topics people are actively searching.

Youtube 65

Youtube Cost Per Thousand Marketing Automation Services Business 65

Hubspot

JULY 21, 2015

I've written my share of blog posts about content marketing. The most common components of a content marketing program are social media networks, blogs, visual content, and premium content assets -- like tools, ebooks, or webinars. Now let's contrast that experience against, say, blogging. I mean, where do I start?

Top of Funnel 28

Top of Funnel Marketing Budget Paid Content Work Management 28

Single Grain

JANUARY 30, 2023

What are the key trends in data science for 2021?” What are some popular food trends and new cuisines currently gaining popularity?” ” “What are the long-tail keywords for [topic]?” Prepare a list of long-tail keywords related to SaaS software for sales managers.” What is my net income?”

Marketing AI 59

Marketing AI Work Management Budget Programs Marketing Management 59

Single Grain

JUNE 10, 2021

There are different formats used for content marketing, such as: Blogging. It has a database of over 5 billion articles which you can use to quickly discover content ideas in any niche to inspire your own blog posts. SEMrush helps you generate hundreds of long-tail, question-related content ideas to help you boost your website traffic.

Marketing Automation Services 94

Marketing Automation Services Paid Content Enterprise Management Tools 94