Remove Blast Campaigns Remove CAN-SPAM Remove Differentiation
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8 Strategies To Help You Increase Email Response Rates

SendX

In this article, we would be looking at strategies you can use to help you increase email response rates. Factors such as the type of email, your industry, the email platform you are using, your target audience, and the content of the email can affect your response rates. One of these factors is your email response rate. Avoid Mondays.

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Stop! Or go directly to email jail

Martech

Lots of things can put you on the wrong side of the law, whether it’s violating an ISP rule or annoying your subscribers and customers. Because the sentences are tough, and the appeal process can be arbitrary. Revenue and customer engagement will suffer when you can’t reach subscribers’ inboxes.

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Are Pitch Letters The Cinderella Of Content Marketing?

Marketing Craftmanship

Great content can build brand stature and increase market awareness, but in my experience, neither of those achievements necessarily delivers the type of market engagement that results in new accounts or revenue growth. This shotgun tactic pushes out generic content through blast emails, direct (snail) mail and cold calling.

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7 MailChimp Alternatives (Our Feedback After Trying Them Out)

SendX

Their support can be really bad, and their pricing can be a worrisome venture as your email list size grows. Businesses looking for affordable, focused and excellent support can be left leaving much more to desire from MailChimp. MailChimp has a free plan which can help you get started.

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ClickSquared System Combines Marketing Database, Campaign Management and Multi-Channel Message Delivery

Customer Experience Matrix

Although integrated multi-channel delivery is indeed a key differentiator for ClickSquared, the firm also offers its own campaign management system, called “Click 3G”. For example, ClickSquared says it can deliver a new marketing database in one to three months, compared with six months or more using third party systems.

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ClickInsights: What was your "Aha" moment in 2009? - Part 2

Ambal's Amusings

There’s a tremendous gap between lead generation and sales readiness for a complex sale that can be bridged with active nurturing programs. Buying committees are growing in number and the “aha” moment for marketers should be that influencers may not be able to say yes, but they can definitely derail the sale by saying no.

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How to Design Emails to Reach the Inbox

Adobe Experience Cloud Blog

by Dayna Rothman When you send out an email blast you hope and pray that it reaches your intended recipients. You cross your fingers that it doesn’t get tripped up in spam filters or sent to junk, and let out an emphatic sigh of relief when you know your email made it through the gauntlet. Common Spam Signatures to Avoid.

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