Marketing Insider Group
OCTOBER 15, 2020
I have had the pleasure to see Cheri Keith present as an analyst at multiple events over the years, and her perspectives for SiriusDecisions consistently showcase a broad expertise on B2B marketing, events, marketing operations, thought leadership and much more. A: Never put up barriers for yourself.
Webbiquity
MAY 25, 2021
I do a fair amount of influencer marketing on the B2B side , which is a very different beast from B2C. I think and talk and work a lot on the “big four” of the social networking world: Facebook, LinkedIn, Twitter, and YouTube. In your view, what social networks beyond those big four should B2B marketers be paying attention to, if any?
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
KoMarketing Associates
SEPTEMBER 22, 2021
Whether you’re using content marketing to build up SEO , increase engagement on social media, or garner brand awareness, these 15 statistics will help guide you in the right direction. Content Marketing Budgeting Statistics. What’s Working in Content Marketing 2021. 2021 B2B Marketing Mix Report.
Zoominfo
FEBRUARY 1, 2018
The three most commonly used B2B lead generation strategies are email marketing (78%), event marketing (73%), and content marketing (67%) ( source ). For B2B software marketers, however, the top sources of new business are organic search, SEM/PPC advertising, and word of mouth referrals ( source ).
Zoominfo
JULY 24, 2019
The three most commonly used B2B lead generation strategies are email marketing (78%), event marketing (73%), and content marketing (67%) ( source ). For B2B software marketers, however, the top sources of new business are organic search, SEM/PPC advertising, and word of mouth referrals ( source ).
Adobe Experience Cloud Blog
APRIL 22, 2013
Kathryn is a senior marketing manager at BrightTALK , a webinar and video solution for professionals and their communities. Follow Kathryn on Twitter at @KKilner. Map out the messaging that will go into your promotional efforts, from the initial invitation to the post-event wrap up.
Adobe Experience Cloud Blog
OCTOBER 26, 2011
They issued a press release about the new off-site event and coordinated a press conference, pulling media personnel from OpenWorld itself. Event Marketing. As a result, salesforce.com’s many Facebook fans could easily view and share the event. Access was free and required no registration to eliminate barriers to entry.
Expert insights. Personalized for you.
356 
Let's personalize your content