Bannersnack
DECEMBER 21, 2022
Digital banner advertising had its Eureka moment of inception as well–and it also has changed quite a bit since it first came about. On October 27th 1994, Wired Magazine (back then hotwired.com) published the first banner ad ever: “Have you ever clicked your mouse right here? Source Pretty? Because, […].
SmartBug Media
JUNE 26, 2023
These seven tips will help you design low-friction, high-impact emails to increase your click-throughs. Your CTA should be prominently displayed and clearly communicate the action you want your audience to take. Personalized emails tend to have higher open and click-through rates than generic emails. Make it personal.
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Bannersnack
DECEMBER 19, 2022
Digital banner advertising had its Eureka moment of inception as well–and it also has changed quite a bit since it first came about. On October 27th 1994, Wired Magazine (back then hotwired.com) published the first banner ad ever: “Have you ever clicked your mouse right here? Source Pretty? Because, […].
NuSpark Consulting
NOVEMBER 17, 2017
Don’t underestimate the value of online display advertising. With its creative and targeting capabilities, display ads offer many benefits to a business. Think of display ads like Billboards or outdoor advertising in a sense. This may not have been possible without the increased awareness provided by a banner ad.
NuSpark Consulting
DECEMBER 29, 2013
Have you clicked on a banner ad recently? The online display industry has gone through significant changes over the years. The mighty click through rate. If you are running display campaigns, and showing a typical 80-90% bounce rate, you have a reason to be concerned. Assume clicks are a bonus.
Marketing Insider Group
DECEMBER 18, 2023
In a world where every click counts and attention spans are shrinking, it’s more important than ever to make sure your content not only reaches your audience but also resonates with them. This solution is the most affordable since it has a cost-per-click price model, with a $10 daily minimum. Multiple targeting options (e.g.
Metadata
DECEMBER 1, 2023
Let’s take a moment to chat about something we’ve been candid about – almost everything, except that one family member we avoid talking about at reunions: display advertising. Well, let’s just say display ads haven’t been the star player in our marketing game. Why the hush-hush? Are they hiding?
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