| | | Sales Lead Dynamics | | B2B + Lead | 3 articles |
| Page 1 of 1 | Previous | Next | SALES LEAD DYNAMICS OCTOBER 20, 2010 Extra, Extra: To Get More Leads, Harness the Power of the Press Release Generate new leads by reaching buyers directly. For a b2b service provider, here are few ideas gleaned from Arun and the Rain Today Guide. Once upon a time a press release was designed solely to get media attention. The goal was a (favorable) mention in print or on the air. The media were the messengers. Things have changed. You are now the messenger. Why Publicity Matters. Award. | SALES LEAD DYNAMICS AUGUST 18, 2010 Don’t Baffle your Prospects with “Corporate-speak.” It’s a disease called “corporate-speak,” a common affliction among B2B marketers. Leading Provider – What authority gave your company this designation? What did he just say? Let’s touch base to arrange a little face time so we can appear fully engaged. Let’s be proactive, synergistic and leverage this thing. Net-net: It’s a win-win. Got it? . This monologue is not real. | | | | | | | SALES LEAD DYNAMICS JULY 16, 2010 New Member of B2B Marketing Zone I am pleased to announce that the Sales Lead Dynamics Blog is now part of the B2B Marketing Zone. The “Zone” is a site that aggregates b2b blogs and also publishes a daily email digest of blogs. My site now proudly carries the” B2B Marketing Official Rockstar Blogger” badge. I find the site and the digest very useful. In fact, I get many of my blog ideas from the “Zone.” | |
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