KoMarketing Associates

JULY 2, 2018

Statistics showed that 83 percent of marketers who used location data saw higher response rates, while 83 percent saw more customer engagement. The data showed that marketers had an average open rate of 28 percent for personalized promotional emails and newsletters in the second quarter of 2018.

Personalization 142

Personalization Broadcasting Blast Campaigns Response Rate 142

KoMarketing Associates

APRIL 10, 2018

As marketers personalize and segment their email marketing campaigns, new research shows that email response rates are on the rise. The statistics showed that marketers had an average open rate of 28 percent for personalized promotional emails and newsletters in the second quarter of 2018.

Segmentation 120

Segmentation Marketing Report Email Marketing Personalization 120

Delivra

APRIL 3, 2019

Across industries, the average survey response rate is 33%. But just because surveys don’t yield the highest interaction rates doesn’t mean they’re not important. Not all consumers take kindly to promotional email blasts and generic newsletter content. But in 2019, the use of these surveys can seem obsolete.

Customer Surveys 71

Customer Surveys Email Marketing Brand Identity Branding 71

Customer Experience Matrix

JULY 21, 2009

Yes, it does list segmentation, emails and multi-step campaigns, but these are not the outbound email blasts or unattended lead nurturing campaigns of a conventional demand generation system. Jesubi provides detailed statistics on the outcomes of each contact within a campaign, as well as highlighting results for each sales person.

Efficiency 120

Efficiency Marketing Automation Services Work Management Marketing Management 120

Vidyard

SEPTEMBER 28, 2021

We’ve assembled 25 eye-popping sales statistics to show you what the future of virtual selling will look like, why video is such a core part of the virtual sales process, and how video has propelled sellers just like you from merely surviving to thriving in this brave new world. Vidyard, 2021 ) Tweet This! Vidyard, 2021 ) Tweet This!

Statistics 148

Statistics Video Marketing Stats Click Rate 148

Marketing Insider Group

JANUARY 9, 2024

Nurtured leads offer an average of 20 percent growth in sales opportunities compared to non-nurtured ones. Lead nurturing emails have a response rate of four to 10 times compared to standard email blasts. Here’s where that little statistic I mentioned earlier comes in.

Lead Nurturing 150

Lead Nurturing Sales Management Top of Funnel Lead Ranking 150

Hubspot

JANUARY 18, 2012

26) Lead nurturing emails get 4-10 times the response rate compared to standalone email blasts. 30) Nurtured leads produce, on average, a 20% increase in sales opportunities versus non-nurtured leads. Were you surprised by any of these statistics? (Source: Aberdeen Group) Tweet This Stat.

Lead Nurturing 28

Lead Nurturing Stats Top of Funnel Sales Qualified Leads 28