The Point

OCTOBER 7, 2010

On Focus.com , Adam asks: ““What percentage success rate do people (expect from) direct mail campaigns? We (get) 7% response rate when marketing to existing customers and 2% to new customers.”. A survey invitation generates much higher response rates compared to say, a free trial offer.

Response Rate 100

Response Rate Campaigns Broadcasting Direct Marketing 100

The Point

JANUARY 6, 2011

In the client scenario above, however, even if the email campaign in question were to generate a response rate of say, 4 percent, the two test cells would need to differ by a significant margin (much more than 1 percent) in order to achieve statistical significance. For example: 1,500 names x 4 percent = 60 responses.

Statistics 100

Statistics Sample Tools Broadcasting 100

Porch Group Media

SEPTEMBER 24, 2019

Here’s a look at some statistics showcasing highlights of different channels. . Social Media Advertising Statistics. Email Marketing Statistics. Direct Mail Marketing. Direct mail pulls a higher response rate than any digital direct marketing medium. Sprout Social ). .

Paid Content 40

Paid Content Advertising Channels Media Mobile Advertising 40

US Data Corporation

SEPTEMBER 19, 2019

Even though die-cuts may be pricier than normal postcards, studies and statistics have shown that using die-cuts can help you get better response rates, higher revenue, and increased ROI. The high reward makes this a good marketing option for many businesses.

Campaigns 40

Campaigns Response Rate Cost Order 40

US Data Corporation

SEPTEMBER 19, 2019

Even though die-cuts may be pricier than normal postcards, studies and statistics have shown that using die-cuts can help you get better response rates, higher revenue, and increased ROI. The high reward makes this a good marketing option for many businesses.

Campaigns 40

Campaigns Copyright Response Rate Cost 40

US Data Corporation

SEPTEMBER 19, 2019

Even though die-cuts may be pricier than normal postcards, studies and statistics have shown that using die-cuts can help you get better response rates, higher revenue, and increased ROI. The high reward makes this a good marketing option for many businesses.

Campaigns 40

Campaigns Copyright Response Rate Cost 40

SnapApp

APRIL 13, 2012

SMS may be a new technology, but it's not all that different from direct mail marketing of the past century. When using this kind of analogy, don't forget to point out how SMS typically outperforms both snail mail and e-mail direct marketing. Remember the WIIFM Principle What's In In For Me?

Mobile Marketing 48

Mobile Marketing SMS Paid Search Agency Opt-out 48