audience social 
The Effective Marketer
JANUARY 31, 2012
Note: This is a guest post by Brad Shorr is Director of Content & Social Media for Straight North. Participating in social media is time consuming, so it’s only natural that people look for shortcuts. Fully automatic feeds publish to a social media platform without any human intervention. Automatic feeds come in two flavors.
The Effective Marketer
JANUARY 26, 2012
The tactics discussed in the article are: Target Your Content to an Audience Likely to Share. Participate in the Communities Where Your Audience Already Gathers. Participate in Social Sharing Communities Like Reddit + StumbleUpon. Make Your Blog’s Content SEO-Friendly. Conduct Keyword Research While Writing Your Posts.
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The Effective Marketer
AUGUST 2, 2010
The Effective Marketer Effectiveness is a discipline and it can be learned Home About the Effective Marketer Books Speaking How to Fail at Social Media The challenge of keeping up with the competition in the social media space is not new. It seems it has all to do with creating the right message for your audience.
The Effective Marketer
MAY 9, 2011
Besides the rise of social media as marketing channel, the emergence of marketing technology, more specifically Marketing Automation systems, in which you can configure the automated distribution of content to customers and prospects has been changing the way marketers see and create conent. Like Be the first to like this post.
The Effective Marketer
NOVEMBER 18, 2011
You’re not doing passive marketing anymore, you’re actively seeking out, enticing, educating, and engaging your audience. Likes to socialize vs. Keeps to himself. If you are thinking about putting together a social media policy, for example, it would have to follow the brand strategy for your company. Fast forward to today.
The Effective Marketer
MAY 20, 2011
Afterall, as Stefannie Tilton best said, “ You can’t make a connection with your audience unless you know who you’re trying to reach “ Personas Drive Content Quality. Another interesting development that is shaking the B2B space is the increase influence of social media in buying decisions.
The Effective Marketer
JANUARY 27, 2014
Webinars are a great way to generate leads in the B2B world because not only of the fact that you will have a captive audience for the duration of most of the presentation, it also yields a ton of content possibilities. You want people to recognize the landing page whether coming from an email clickthru, a social media link or a Skype IM.
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