Vidyard

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Video Analytics and ROI: The Video Metrics That Matter

Vidyard

Analytics are a key component in any successful video marketing strategy. To this end, video analytics are essential. According to findings from Demand Metric , 73% of businesses now use some form of video analytics to track content effectiveness. But how do you know whether it’s, you know, working?

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Vidyard Adds Video Analytics to New Salesforce Wave Analytics Cloud

Vidyard

KITCHENER, Ontario – October 14, 2014 – Vidyard, a global leader in video marketing and sales enablement solutions, is bringing video analytics and video ROI reporting to the new Salesforce Wave Analytics Cloud. “However, most lack the tools they need to understand the performance of videos beyond basic view counts.

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Vidyard Adds Video Analytics to New Salesforce Wave Analytics Cloud

Vidyard

KITCHENER, Ontario – October 14, 2014 – Vidyard, a global leader in video marketing and sales enablement solutions, is bringing video analytics and video ROI reporting to the new Salesforce Wave Analytics Cloud. However, most lack the tools they need to understand the performance of videos beyond basic view counts.

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Vidyard Adds Video Analytics to New Salesforce Wave Analytics Cloud

Vidyard

KITCHENER, Ontario – October 14, 2014 – Vidyard, a global leader in video marketing and sales enablement solutions, is bringing video analytics and video ROI reporting to the new Salesforce Wave Analytics Cloud. “However, most lack the tools they need to understand the performance of videos beyond basic view counts.

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Study: Video Marketing Most Effective When Measured with Advanced Analytics

Vidyard

Respondents who use advanced analytics are twice as likely to say their ROI is better and more likely to increase their video budgets year over year. Just 14% use advanced analytics, and that percentage has been constant for each year of the study. The use of advanced analytics remains at 14 percent, unchanged from previous years.

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Vidyard Brings Viewer Engagement Analytics and Personalized Video to Adobe Marketing Cloud Users

Vidyard

Through the new integration, Vidyard users can now easily embed videos across their digital properties using drag-and-drop components within Adobe Experience Manager while tracking detailed video performance data and audience engagement insights within Adobe Analytics.

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Vidyard Brings Viewer Engagement Analytics and Personalized Video to Adobe Marketing Cloud Users

Vidyard

New solution brings Vidyard ’ s industry-leading video analytics, viewer engagement data and video personalization to Adobe Marketing Cloud . Vidyard (Twitter: @Vidyard ) is the industry’s leading video marketing platform that helps marketers drive results and ROI with online video content. About Vidyard.