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Complete Guide: Why Blogging Increases Customer Engagement

Webbiquity

While 93% of B2B marketers use email as a marketing channel and 92% use social media, just 75% of B2B enterprises have blogs. Further, barely half (53%) of marketers say blogging is their top content marketing priority. And as Michael Brenner has reported , only 20% of bloggers publish at least two posts per week.

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Blog Like Perez Hilton: 10 Ways to Bring Traffic to Your Blog

Writing on the Web

He comes from an unremarkable background far away from Hollywood, but his blogging has amassed thousands of followers and his approach has changed the way people view the entertainment industry. Of course, being a winning blogger is more than just creating good content. Incorporate analytics – and study them.

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Does Your Blog Need Its Own Social Media Channels?

Hubspot

If you were to take a quick scroll down my Instagram feed, you'd see the three types of accounts I follow: reality TV stars, musicians, and food bloggers. Yes, you read that right: food bloggers. Blog owners can see great success on social media. You may be on the fence about whether or not your blog needs social media channels.

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Should You Be Blogging For Enterprise Customers? Yes, Here's Why.

Hubspot

Nearly every essential for managing a blog is present, from embedded multimedia tools, to easy formatting options, and analytics. With on-page SEO suggestions (shown above) you'll drive traffic to your blog and be able to analyze potential improvements. Blogger is also an integratable platform. Image Source.

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Checklist: How to Start a Business Blog

Hubspot

Focus on the "who" of your blog. You need to think about the type of person, on average, who you want to attract to your blog. Bloggers – Who is writing? Call-to-Actions – Your blog should be a lead generating machine. Great blog call-to-actions are action oriented, positive, clear, and direct.

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How to Match 10 Key Success Metrics to Your Blogging Strategy.

Convince & Convert

It’s imperative that you select the most relevant ones that match with your blog’s purpose and intent. The first step in that process of course is knowing why it is that you’re blogging. This sounds simple, but it’s shocking how many bloggers aren’t clear on the core business rationale behind their blog initiative.

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How to REALLY Increase B2B Blog Traffic

Online Marketing Institute

Here are a few B2B blogging communities to consider: B2B Marketing Zone launched in 2009. They selected us to be a contributor and our posts get syndicated to their site – published in their newsletter and sent out as tweets to their 1,600 followers. Their community is a Top 100 Business Blog by Technorati.

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