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How to Use AI for SEO (Effectively)

SmartBug Media

It can also save you time, giving you more bandwidth to dive deep into strategy. Platforms from Google Analytics to ChatGPT can sift through data, pinpoint patterns, and identify trends you might not notice (or could spend hours looking for). After all, the AI itself isn’t a marketing or SEO expert. That’s your job.

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Differences & Benefits of the Different Video Hosting Options Out There

SmartBug Media

In fact, if you aren’t executing a video marketing strategy by now, you’ve fallen behind. The strategy isn’t necessarily new, and with the rise of more video hosting platforms, it’s now easier and more cost-effective for a business to professionally execute a video marketing strategy. Sharing buttons. Branded embedding.

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How One Company’s Investment in Blogging & SEO Increased Traffic By Over 2,500% in One Year

Hubspot

Setting aside time to brainstorm blog topics, structure posts around relevant keywords, optimize calls-to-action and social sharing buttons, and strategically place relevant internal links can sound daunting to many marketers. Create a new blog section on the HubSpot platform with blog posts catered to those buyer personas.

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Case Study: How a Media Company Grew 400% and Used SEO to Get Acquired

Moz

Posted by Gaetano-DiNardi-NYC Disclaimer: I’m currently the Director of Demand Generation at Nextiva , and writing this case study post-mortem as the former VP of Marketing at Sales Hacker (Jan. Every B2B company is investing in content marketing right now. 2017 - Sept. Organic Growth Highlights. January 2017–June 2018.

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Top Habits/Skills to Stay on Top of Your Content Marketing Game

ClearVoice

Content marketing isn’t for the faint of heart. In fact, according to recent data, only 29% of B2B marketers say their organization is very successful with content marketing. Essential Skill Areas for Content Marketing Not all content marketing skills are created equal.

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How HubSpot Manages a Giant Website With a Tiny Team

Hubspot

If you've followed HubSpot's history, it’s also probably a big surprise to you that we had 20,000 customers and went public years before we had a team to manage our web strategy. You may be wondering how the HubSpot marketing team could fail to recognize the need for someone to manage its websites.

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Our Top Resources and Tips to Develop Blog Topics Your Audience Will Love

Marketing Insider Group

It’s time to tackle the biggest question of content marketing: what to blog about on your company website. Coming up with these juicy blog topics can be a huge roadblock that prevents your content marketing taking off and delivering the returns you expect. What is Google Auto-Suggesting to Searchers?

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