Referral Rock

DECEMBER 5, 2019

Use emails to blast out your newest blog entries. This is the stage where you start dipping your toes in analytics. You understand analytics more. Some other features include analytics, mobile, templates, segmentation, A/B testing, campaigns. Use social media to post about your blog content. Plus, so much more.

Marketing Automation Services 76

Marketing Automation Services Budget Programs Work Management Enterprise Management 76

Martech Advisor

AUGUST 22, 2019

Sales teams rely on CRMs and analytics teams rely on data warehouses. Capturing data robustly with well-modeled APIs and SDKs from different systems. The problem of ‘siloed data’ In channel-centric enterprise-scale companies, each team owns a different channel and relies on a different source of truth for customer data.

Enterprise Management 45

Enterprise Management Work Management Marketing Management Activities 45

chiefmartech

NOVEMBER 17, 2016

In addition to the execution environment (email, web, social), they had to have all the underlying services for data, workflows, analytics, reporting, etc. The CX-OS is a set of APIs, microservices, and glue code that connects the underlying processes companies use to communicate with customers and perform activities on their behalf.

Enterprise Management 40

Enterprise Management Work Management Marketing Management Budget Programs 40

Litmus

JANUARY 22, 2021

So I would load the dialer, do analytics, make sure all the agents had what they needed in terms of business operations and as we all know from the past, the laws around telemarketing got pretty strict so I saw the need for a different channel in marketing. We’ll do all our analytics there and we’ll pull that into our deck.

Work Management 110

Work Management Marketing Management Multi-Channel SMS 110

Convert

MARCH 2, 2022

P.S. If you haven’t already checked out Google Analytics 4 , you’re missing out on some future-proof revenue optimization features that will serve you well even after Google phases out third-party cookies. We don’t do blanket approaches that just send a generic email blast to everyone. Pricing & Revenue Management.

Optimization 64

Optimization Lead Ranking Elasticity Work Management 64

Convert

MARCH 2, 2022

P.S. If you haven’t already checked out Google Analytics 4 , you’re missing out on some future-proof revenue optimization features that will serve you well even after Google phases out third-party cookies. We don’t do blanket approaches that just send a generic email blast to everyone. Pricing & Revenue Management.

Optimization 52

Optimization Lead Ranking Elasticity Work Management 52

LeadSquared

JANUARY 28, 2021

Reporting and Analytics to identify gaps and positives in your process and learn and improvise accordingly. Sending an email blast about Offering A will be pointless to leads interested in Offering B and vice versa. The reporting and analytics tell you which was your best performing campaign. Did you get in more quality leads?

Marketing Automation Services 52

Marketing Automation Services Marketing Automation Work Management Marketing Management 52

Brandpoint

MAY 22, 2018

When it comes to social media, the right tools can make a huge difference in the time saved, analytics uncovered, audience engagement and much more. The advanced analytics features on Loomly also allow me to create more comprehensive progress reports for my clients. Take a link, share it on a schedule, return analytics on engagement.

Social Media 87

Social Media Social Marketing Tools Digital Asset Management 87

Hubspot

APRIL 27, 2015

However, writing without clearly defined buyer personas in place is essentially the equivalent of blasting rap music at Grandma's 90th birthday. The script sorted the posts from most shared to least shared and used social APIs (Twitter, Facebook, LinkedIn, and Google+) to determine the number of shares for each post.

Long Tail Marketing 28

Long Tail Marketing Marketing Automation Services Buyer Personas Custom Publishing 28