The Top 3 Priorities for 2010 Marketing Budgets
Online Marketing Institute
NOVEMBER 2, 2009
Create content on a blog or produce videos, and promote using Digg, Twitter, and other social bookmarking and social networking sites. Public relations (PR) is pretty much the opposite—it produces limited immediate and direct results, but builds your brand in the eyes of prospects, the media, analysts and other influencers over the long term.
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